Valiant Freeman

Senior Creative (Copywriter) – New York

Since he began working in this industry, finding and working to open doors where he could, Valiant has been fortunate enough to put work into the world that allows every person to come as they are. Lets them feel as human as they’ve ever been. Whether it was at Sesame Street or Google or SSK, he’s been using creativity and stories to make a difference in people’s lives.

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When did you start working at Weber Shandwick?

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I started working at Weber Shandwick in the summer of 2022.

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In five words or less, how would you describe your Weber Shandwick colleagues?

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Encouraging, worldly, passionate, stubborn (positive), and adventurous

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If you weren’t working in this industry, what would you want to do?

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If I weren’t working in the industry, I would, most likely, pursue becoming General Manager of a collegiate or pro sports team.

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What’s something surprising people might not know about you?

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I’m a sucker for a rom com or a good musical.

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If there were a Weber Shandwick yearbook, what would your superlative be?

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Most Likely to Become a Philosopher

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Where would you love to travel in the world to gain inspiration?

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Norway or Sweden

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What’s the best piece of career advice you’ve ever gotten?

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Don’t get frazzled by change.

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What’s your favorite way to unwind in your free time?

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I love to read, go to the movies, hang with friends, and workout. And my absolute favorite is finding a new topic, outside of our industry, to nerd out about for the week.

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What is your most used app? 

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Are.na

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What’s your favorite metaphor or phrase to use at work or in a pitch?

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Right now, I don’t have one. I like to improvise too much — I get it from listening to jazz my whole life.

“If you laugh, you think, and you cry, that’s a full day. That’s a heck of a day. You do that seven days a week, you’re going to have something special.”

Jimmy Valvano

American college basketball player, coach and broadcaster.

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