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Robyn Adelson

Chief Strategy Officer, North America

Robyn has built her career on a conviction that the best ideas earn their way into people’s lives and that the teams behind them matter just as much as the work itself. As chief strategy officer, her remit spans both strategy and creative, she has happily spent her career building earned-first creative capability across the industry, producing award-winning work for some of the world’s leading and emerging brands, and giving her time to mentoring the next generation of talent and non-profit boards.

Question person

In five words or less, how would you describe your Weber Shandwick colleagues?

Answer person

Powered by bagels and optimism.

Question person

What’s the best piece of career advice you’ve ever gotten?

Answer person

“You can do it all, you just can’t do it all at once.”

Question person

What is your most-used app on your phone?

Answer person

Beli. Not really, but I want it to be.

Question person

What’s your favorite way to unwind in your free time?

Answer person

Simple. With friends or family pretty much doing anything or nothing.

Question person

If there were a Weber Shandwick yearbook, what would your superlative be?

Answer person

Most likely to fix a bad week with a good meal.

Question person

Who is someone who inspires you?

Answer person

Angela Mears, our NY chief creative officer who died far too young in 2023 set the standard. She was fearless, brilliant and impossibly generous with her talent, and I try to live and learn by her every day.

“The only people for me are the mad ones, the ones who are mad to live, mad to talk, mad to be saved, desirous of everything at the same time, the ones who never yawn or say a commonplace thing, but burn, burn, burn like fabulous yellow roman candles exploding like spiders across the stars and in the middle you see the blue centerlight pop and everybody goes ‘Awww!’”

Jack Kerouac

On the Road

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