We deliver digital marketing transformation for health.
What we do:
DEFINE
Customer, technology and business strategy services to create purposeful digital marketing transformation programmes for health.
DEVELOP
Digital, human-centred experiences designed to capture engagement, drive business results and improve health outcomes.
GROW
Drive engagement with your digital products through campaigns designed around the audiences you want to reach.
Navigating the consumerization of health
Healthcare is experiencing change like never before, driven by demand for healthcare personalization. Aging populations and growth in chronic diseases are changing the treatment landscape. The rise of personal health management and shift towards disease prevention mean a change in strategy for healthcare providers, payers, pharmaceuticals and bioscience. Meanwhile, patients themselves are more confident with remote treatment, self-testing and diagnosis. Patients expect to be treated like customers and the industry must respond.
What We Do
LIFE SCIENCES
Create stronger relationships with customers and patients with data-driven digital campaigns.
HEALTH PROVIDERS
Provide the digital platforms for physicians and patients that enable more personalized engagement.
PUBLIC SECTOR & NOT-FOR-PROFIT
Design digital strategies and products that deliver better health outcomes for individuals and communities.
MEDTECH
Build digital health products centered around a transformative user experience.
Our work
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Taking a summer staple into cooler weather
View project: Taking a summer staple into cooler weatherHow does a charcoal brand stay hot when grilling season goes cold? To keep Kingsford top of mind, we invaded culture, launching Slow Burn: a limited-edition luxury fragrance.
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Making Cat Dads irresistible
View project: Making Cat Dads irresistibleTEMPTATIONS and PEOPLE Magazine collaborated to created something neither could have owned alone: the Sexiest Cat Dad Alive, a first-ever category inside one of America’s most iconic media franchises.
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Turning a private habit into a public spectacle
View project: Turning a private habit into a public spectacleNearly 60% of Americans check their pee to gauge hydration, yet most do nothing about it. Liquid I.V. looked to interrupt this national complacency. The Big Game became a national wake-up call, transforming a private bathroom moment into an active hydration movement.
Weber I/O Experts
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Katya Sotiris
Global Data Solutions Lead
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Bing Ge
Analytics & Intelligence Lead – East
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Patrick Chaupham
Global Lead, I/O Consulting
Let’s build what’s next together
Whether you have a project in mind or want to talk possibilities, let’s connect
Let’s talk
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