When did you start at Weber Shandwick?
I started in November 2016.
In five words or less, how would you describe your Weber Shandwick colleagues?
Very, very, very, very collaborative.
What’s the coolest (or weirdest) place a project has taken you?
Weirdest: Biberach. It is the German headquarters of a client and also a place where taxi services stop at 10pm sharp. Coolest: I traveled to Berlin, Paris and London within 10 days for one project.
What’s something surprising people might not know about you?
I am a certified (but retired) step aerobics instructor.
If there were a Weber Shandwick yearbook, what would your superlative be?
Loudest. Phrased more positively – I would win “Most likely to be understood in a very noisy environment.”
Who is someone that inspires you right now?
Lea-Sophie Cramer. She successfully modernizes the “brand” Germany and is an inspiring leader, entrepreneur and angel investor.
What’s your favorite thing about Cologne?
Kölner Karneval, also known as our Fifth Season. It’s a surreal time where everybody – from grandparents to children, news anchors to sports personalities – dress up in the most weird and wonderful ways to celebrate together.
What’s your favorite restaurant in Cologne?
La Fonda. It offers so many atmospheres all in one place, so it feels like you are visiting a different place every time.
Where would you love to travel in the world to gain inspiration?
Singapore. Many friends have told me that they think I’d love Singapore because it is cosmopolitan, advanced in tech and has an impressive start-up scene. I’d like to see for myself.
“You cannot be everything to everyone. If you decide to go north, you cannot go south at the same time.”
Jeroen De Flande
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