Robyn has built her career on a conviction that the best ideas earn their way into people’s lives and that the teams behind them matter just as much as the work itself. As chief strategy officer, her remit spans both strategy and creative, she has happily spent her career building earned-first creative capability across the…
Nearly 60% of Americans check their pee to gauge hydration, yet most do nothing about it. Liquid I.V. looked to interrupt this national complacency. The Big Game became a national wake-up call, transforming a private bathroom moment into an active hydration movement.
Latina Foreva Collection was an open call, inviting Latino-owned businesses to create pieces inspired by the colors, culture and identity of their countries — bringing back the pride fans wanted represented and a place for them to express it.
Skeptical New Yorkers required credibility through trusted outlets. A new generation of luxury travelers needed proof the Waldorf Astoria was relevant – not a relic, but a new standard.
Lindsay has spent her entire career on the agency side and has had the benefit of leading integrated, global AOR engagements for some of the worlds most loved and admired companies and brands. While the work has always been thrilling, the people—internal teams and client partners—behind the work have always been Lindsay’s greatest source of…
Forget slapping a logo on a stadium. Pop-Tarts transformed a standard bowl sponsorship into a multi-year cultural phenomenon by doing the unthinkable: inventing the world’s first Edible Mascot and sacrificing it on live television.
For a bank defined by its iconic horse logo, the Year of the Horse was the perfect cultural moment for Lloyds to bring its ‘moving people forward’ brand belief to life. We created an authentic in-person experience that drove meaningful engagement, awareness and earned impact.
Prepare to be inspired – and energized by amazing work.
