Sin Reglas
Project: Cumbre Sin Reglas
Changing the menopause narrative
The Sin Reglas Summit tackled menopause’s impact on women’s health, careers and job security — driving a global conversation to create more inclusive policies and workplaces for millions.
01The challenge
Nowhere is the silence surrounding women’s health more problematic than with menopause — a universal life stage whose profound impact on millions is only now beginning to enter the conversation.
02The solution
We wanted to help break the taboo around menopause to start a much-needed conversation, broadening awareness to more within the population approaching this life stage timed to World Menopause Day.
From awareness to action
The Summit brought together both health specialists and business leaders to drive awareness of this underdiscussed issue, agreeing that this is an important element impacting the workplace.Together with El Consejo para Prevenir y Eliminar la Discriminación de la Ciudad de México (COPRED) and United Nations Population Fund (UNFPA), Sin Reglas presented a guide to best in class work practices int this space, proposing flexibility, support spaces and health programs specific to this life stage.
03The impact
An era of new beginnings
The Summit was a huge success, driving features in more than 30 media publications (most in Tier 1 outlets), a reach of over 4 million people overall and an ad value of over 2.1MXN (approximately $123K).
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