We help leaders prepare for, navigate, and lead through crises and complex issues — combining real-time intelligence, AI-driven tools, and strategic counsel to protect reputation and build trust.
Weber Advisory is designed to navigate political change and crisis across world capitals, using real-time AI-driven data monitoring tools, scenario planning and the expertise of our global teams to help clients stay ahead of fast-moving issues.
We work at the heart of unfolding events — preparing for what’s next, managing communications in real time, and building strategies that protect reputation and build trust. As geopolitical, cultural, and environmental flashpoints emerge, we help organizations design and integrate sustainability and impact agendas that align with business goals and public expectations. We bring clarity, speed, and precision to moments that matter most.
Our Solutions
Live Crisis Counsel & Rapid Response
When a crisis strikes, we’re ready to activate with a 24/7 multi-channel crisis management team, play-by-play counsel, real-time issues and conversation monitoring and ongoing stakeholder engagement guidance.
Crisis Analytics & Issues Forecasting
Using data intelligence platforms and proprietary tools, we identify key issues and emerging threats. We help clients build protective plans, proactively address cultural issues and effectively manage any issues.
Crisis Simulation & Tabletop Training
Through our proprietary, award-winning crisis simulation platform and training offering, we test organizations’ ability to respond to a crisis. Participants actively engage in managing the communications around a real-time online attack of their brand or organization – all in a secure, controlled environment.
Misinformation Defense
Boosted by an exclusive partnership with Blackbird.AI, our team identifies narrative threats and signals, designs advanced campaigns to build and protect reputation, and evolves preparedness efforts for the threat of misinformation.
Brand Safety Management
We work with creative teams to enable bold thinking while refining campaigns to prepare for and mitigate risks.
Defining new forms of risk intelligence
Our experts leverage AI-powered data and technology to uncover stakeholder, influencer, media, and issues insights that drive exponential and resilient reputational and business impact. That includes uncovering mis/disinformation threats by analyzing millions of data points to understand how narratives travel through media networks via hidden influencers, bot activity, coordinated activism and other toxic and anomalous trends.
Creating a brand security culture
Our experts leverage AI-powered data and technology to uncover stakeholder, influencer, media, and issues insights that drive exponential and resilient reputational and business impact. That includes uncovering mis/disinformation threats by analyzing millions of data points to understand how narratives travel through media networks via hidden influencers, bot activity, coordinated activism and other toxic and anomalous trends.
Building crisis response muscle
Bold ideas must be backed by coordinated crisis readiness. That’s why we deploy Firebell, our interactive simulation tool, to challenge clients to defend their brand against a real-time attack within a secure, controlled environment. Participants gain experience managing realistic working replications of common social media channels, messaging apps and email with live comments and posts that update in real-time. By stress-testing teams and crisis plans, we ensure organizations are ready when the inevitable crisis emerges.
Meet Our Capability Leaders
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Errol Cockfield
Executive Vice President, North America Crisis & Issues Lead
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Barnaby Fry
Executive Vice President, UK Crisis & Issues Lead
Let’s talk
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