Election Matters 2024

Managing risk & reputation in an election year

By the end of 2024, more than half the world's population will have lived through a major election. The results of these elections will significantly impact the geopolitical, economic and social landscapes for years to come. Throughout the 2024 elections cycle, The Weber Shandwick Collective's Global Elections Task Force – including experts across Weber Shandwick, Powell Tate, United Minds and KRC Research – is providing data-driven election insights, analysis and real-time counsel to help organizations manage risk and protect reputation.

The human hand drops the ballot into the box.
Today, elections have consequences for business that go far beyond regulations or public policy. Amidst a fractured and hyper-partisan social and political landscape, companies run a gauntlet of reputational and business risks in an election season. Knowing how to navigate these risks and when to engage is a high-stakes gambit.

Pam Jenkins

Chief Public Affairs Officer

Pulse on America

As the 2024 campaigns accelerate in the U.S. elections, we surveyed American consumers and employees on the role of business in national elections. The findings shine a light on the shifting landscape of public opinion at the intersection of business and politics. Read below or download here.

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