Ava Lau

Account Director, Healthcare - Hong Kong

An Account Director in the Healthcare practice of the Hong Kong and Singapore Hub, Ava has also held positions in two other practices:, technology and public affairs. She has managed brand development, corporate social responsibility, issues management, as well as an award-winning breast cancer awareness campaign during her time at Weber Shandwick.

Ava Lau

Account Director, Healthcare - Hong Kong

What does in-culture mean to you?

We are in-culture not only because we understand
the facets of our culture, but also because we
know how to change our culture to benefit our
clients more.

When did you start working at Weber Shandwick?

I started in 2011 as a Consultant.

What’s the best thing you’ve ever seen happen inside
the Weber Shandwick offices?

A Chinese New Year celebration that we had before
the pandemic. Each year, our managing director,
with some colleagues, would dress up as the
animals of different Chinese zodiacs and distribute
lai see (red pockets) to other colleagues as part
of the traditional Chinese culture celebration.

In five words or less, how would you describe your
Weber Shandwick colleagues?

We’re like one big family.

If you weren’t working in this industry, what would
you want to do?

There is something about caring for animals,
especially orphaned and injured young animals
that speaks to my heart.

What’s your favorite thing about Hong Kong?

Everything. Necessities such as restaurants,
groceries, and other daily necessities are nearby.

What’s your favorite way to unwind in your free time?

A variety of exercises, including pilates, yoga,
weight training, cycling and swimming. My energy
levels are boosted by endorphins, which relieve stress.

Ava Lau in an Arial class

What is your most-used app on your phone?

For me, Whatsapp is essential to staying in touch
with friends and family, as well as colleagues and
clients in a more direct way as a PR professional.

Where would you love to travel in the world to
gain inspiration?

It’s probably Cairo, which I haven’t visited yet.
Being a lover of history and heritage, a city with
over 4,000 years of history would undoubtedly inspire me.

What’s your favorite metaphor or phrase to use at
work or in a pitch?

I don’t settle for anything but the best.

When you want something, all the universe conspires in helping you to achieve it.

Paulo Coelho

The Alchemist

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Ava Lau

Account Director, Healthcare - Hong Kong

Ava Lau

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