Social Media Account Director/VP, Healthcare

Who is Weber Shandwick?

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team build brands by finding connection points in the real world. We energise the right mix of talent, using the relevant platforms, latest technology and insightful strategy to craft stories that make meaningful impact for some of the world’s leading brands and businesses like eBay, Pinterest and Nespresso, to name a few.

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle. We are known for:

• Developing data driven insights and strategy to drive measurable impact
• Creating impactful creative that taps into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned channels

A snapshot of the role:

• The Consumer Practice at Weber Shandwick creates world-class work and words got out…Our reputation for delivering engaging communications that strike up conversations between consumer and brands means we’re working with an enviable client list across a diverse range of sectors.
• But we won’t stop there! The team is growing and we’re looking to bring in an Account Manager to continue driving excellence within our team.
• As a leading global PR firm and PR Week’s #1 Consumer PR agency in 2021, we can offer you real opportunities for development and somewhere to cultivate your passion.  

 

What will you be doing?

• Leading and managing account teams across internal and external status calls
• Driving strong media relationships, proactively identifying and driving media opportunities which support the client’s business objectives
• Creatively developing media programmes that meet the client brief, with the objective of surpassing KPIs
• Taking responsibility to execute media strategies and client projects, being a key point of contact for clients
• Lead brainstorms, cultivating creativity within our sector team, to generate compelling ideas for clients, media and influencers
• Growing and demonstrating expertise in multi-media relationships and pitching content in
• Coordinate and execute experiential activations and events, leading on event coordination oversight of event bibles, run of shows etc
• Being part of the creative development of integrated campaigns
• Great writing skills for creating press materials and media pitches
• Ability to enhance existing client relationships
• Strategic counsel – providing the client with added value solutions, developing new ideas and media plans
• Ability to translate client needs into project plans
• Managing accounts, advising and supporting clients, ensuring results are achieved and client’s overall objectives are met
• Mentoring junior staff

 

Ideal experience required:

Ideally, you are already operating at Account Manager level and have strong foundations in the world of PR. You are a positive energy within a team and are someone for the junior members of the practice to look up to and mirror your work ethic. You’ll need:

• Experience working with national, high-profile brands
• Great media contacts across a range of platforms beyond traditional publications
• Experience of managing junior team members
• Be an extremely organised person, with experience handling budget trackers
• Strong communication and client-handling skills and meticulous attention to detail
• Be happy presenting – whether internally or to a client
• Be able to communicate clearly both verbally and in writing

Who are we?

Weber Shandwick are a leading global communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry.

The firm has earned more than 135 Lions at the Cannes Lions International Festival of Creativity. Weber Shandwick was named to Ad Age’s Agency A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also honored as PRovoke’s Global Agency of the Decade in 2020 and PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018.

Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.

Weber Shandwick is part of the IPG DXTRA family and wider Interpublic Group. Check out more about team, the work, and what it’s like to work at Weber Shandwick here

At IPG DXTRA we are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

 

Our Values and Behaviors:

Curiosity, inclusion, courage, impact. Our work and our culture are shaped by our values: 

1. CURIOSITY: We cultivate curiosity and challenge convention. Because solving any problem begins with asking the right questions
2. INCLUSION: We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias
3. COURAGE: We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made
4. IMPACT: We strive to make a meaningful difference in everything we do. Because we owe it to our people, our clients and the world

What’s in it for you: 

• JUICE – Our flexible working model
• 25 days annual leave + Birthday day off
• Personal pension plan
• Early finish Fridays
• Cycle to work scheme
• Private dental insurance
• Gym discounts
• Health cash plan
• Group life assurance
• Group income protection
• Flexible life insurance
• Critical illness insurance
• Buy & Sell Holiday
• Private pension plan
• Travel Insurance
• Private medical

Useful links:

UK Website

LinkedIn Life Page

Office Video

LinkedIn Company Page

 

The office:  

We are super excited to show off our new agile office with:  

• A range of small, medium, and large meeting rooms whether you are taking an important call or need a war room for that big pitch 
• Hot desk with dual screens in your team section or with the project team 
• Join us in the library for a bit of peace and quiet 
• Use our break-out areas for an informal meeting or just to catch up
• Take advantage of our café and the great hall to grab a bite to eat with your favourite people 
• Get some fresh air and some Vitamin D on our roof terrace 
• Leave your stuff in your personalised digital locker….with a charger 
• Give in to your hunger and explore Eataly on the ground floor or venture to the amazing Spitalfields market where you are spoilt for choice! 

  #LI-LM1

Who is Weber Shandwick? 

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team build brands by finding connection points in the real world. We energise the right mix of talent, using the relevant platforms, latest technology and insightful strategy to craft stories that make meaningful impact for some of the world’s leading brands and businesses like eBay, Pinterest and Nespresso, to name a few.

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle. We are known for:

• Developing data driven insights and strategy to drive measurable impact
• Creating impactful creative that taps into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned channels

 

A snapshot of the role:

• The Consumer Practice at Weber Shandwick creates world-class work and words get out…Our reputation for delivering engaging communications that strike up conversations between consumer and brands means we’re working with an enviable client list across a diverse range of sectors.
• But we won’t stop there! The team is growing and we’re looking to bring in an Associate (Account Executive) with strong media relations experience to bring the heat.
• As a leading global PR firm and PR Week’s #1 Consumer PR agency in 2021, we can offer you real opportunities for development and somewhere to cultivate your passion.  

What will you be doing?  

• Developing strong media relationships, proactively identifying and driving media opportunities which support the client’s business objectives 
• Meet with key media contacts face to face to form relationships and your little black book and feedback key information 
• Building relationships with influencers and working across influencer activation campaigns, as well as bigger integrated campaigns 
• Manage status reports, trackers and media lists for client accounts
• Generate story ideas, and play an active role in brainstorming sessions
• Staff client events, managing onsite media and influencers, contributing to event management materials like event bibles and guest lists
• Contribute in client meetings, bringing your updates to internal and external calls and meetings
• Demonstrating a solutions-first mindset, exploring multiple approaches when faced with a challenge
• Drafting various pieces of content including press releases and media alerts, media pitches and assisting the team to ensure copy is prepared, approved and submitted in line with deadlines and much more! 

 

Ideal Experience Required:

• Experience working on PR campaigns with national consumer brands 
• Social media and/or digital experience – and be excited to explore the ample opportunities to develop these areas of the business 
• Strong communication and client-handling skills and meticulous attention to detail 
• Be happy presenting – whether internally or to a client 
• Be able to communicate clearly both verbally and in writing. 

 

Who are we:   

Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organisations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry.  

The firm has earned more than 135 Lions at the Cannes Lions International Festival of Creativity. Weber Shandwick was named to Ad Age’s Agency A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also honored as PRovoke’s Global Agency of the Decade in 2020 and PRWeek’s Global Agency of the Year in 2015, 2016, 2017, and 2018.  

Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.  

Weber Shandwick is part of the Interpublic Group. Check out more about the team, the work, and what it’s like to work at Weber Shandwick here .

At Weber Shandwick we are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief, and marriage and civil partnerships. 

 

Our Values and Behaviors:  

Curiosity, inclusion, courage, impact. Our work and our culture are shaped by our values:  

• CURIOSITY: We cultivate curiosity and challenge convention. Because solving any problem begins with asking the right questions
• INCLUSION: We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias 
• COURAGE: We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made  
• IMPACT: We strive to make a meaningful difference in everything we do. Because we owe it to our people, our clients, and the world 

  

What’s in it for you:  

• JUICE – Our flexible working model 
• 25 days annual leave + birthday and festive period off 
• Personal pension plan
• Early finish Fridays 
• Cycle to work scheme 
• Private dental insurance 
• Gym discounts 
• Health cash plan  
• Group life assurance
• Group income protection
• Flexible life insurance 
• Critical illness insurance 
• Buy & sell Holiday 
• Private pension plan 
• Travel Insurance 
• Private medical 

 

The office:  

We are super excited to show off our new agile office with:  

• A range of small, medium, and large meeting rooms whether you are taking an important call or need a war room for that big pitch 
• Hot desk with dual screens in your team section or with the project team 
• Join us in the library for a bit of peace and quiet 
• Use our break-out areas for an informal meeting or just to catch up
• Take advantage of our café and the great hall to grab a bite to eat with your favourite people 
• Get some fresh air and some Vitamin D on our roof terrace 
• Leave your stuff in your personalised digital locker….with a charger 
• Give in to your hunger and explore Eataly on the ground floor or venture to the amazing Spitalfields market where you are spoilt for choice! 

 

Useful links: 

UK Website  

LinkedIn Life Page 

Office Video  

LinkedIn Company Page  

#LI-LM1

Who is Weber Shandwick? 

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses e.g. HSBC, Ikea, Unilever, eBay, Tinder, and Pinterest to name a few.  

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:

• Develop data driven insights and strategies to drive measurable impact
• Creating impactful creative campaigns that tap into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned

 

A snapshot of the role:

Weber Shandwick is looking for a talented Senior Associate (Senior Account Executive-equivalent) who wants to be part of the Corporate Enterprise practice in our London office. The practice is made up of a smart, dedicated and fun team with expertise spanning Corporate Reputation, Public Affairs, Crisis &Issues, Sustainability, Social Impact and B2B.

The ideal candidate will be curious, ambitious, proactive and friendly. The role offers a portfolio of well-known global brands, as well as work on integrated campaigns involving earned media, strategy, creative, analytics and digital specialists. You’ll be instrumental in managing the day-to-day running of accounts, pitching to the media and securing coverage, and overseeing research and campaign reporting.

 

What you’ll be doing:

• Support delivery of an exceptional client experience by leading in the development of status reports, materials trackers, media trackers, conference/event trackers and managing logistics for client/team meetings
• Supporting the development of media/campaign strategies and providing knowledgeable recommendations
• Media pitching
• Collaborate with specialist practitioners within the practice and throughout the wider London office to support the delivery of integrated communications campaigns
• Oversee media research and the development of targeted media lists (top-tier, trade, specialist areas)
• Oversee research and development of media audits
• Oversee accurate and timely media monitoring and campaign results reports
• Develop media materials (press releases, pitch emails, reporter backgrounders, social media posts) with minimal oversight
• Stay on top of industry news, trends and influencers in specific industries and be able to link these to your client’s objectives
• Attend and lead sections of client meetings and/or teleconferences, overseeing the accurate capturing of meeting notes/actions
• Project management, leading event logistics and liaising with suppliers (e.g. production companies)

 

Ideal experience required:

• A minimum of two years’ experience in Corporate/B2B PR or marketing, ideally three
• An interest in the complex world of Corporate and B2B comms – in fact, an interest in the world full stop. The Corporate Enterprise team is an incredibly curious one, with interests spanning tech, sustainability, education, politics and more. We use this to bring a fresh perspective, helping tell client stories through the lens of so many other industries
• An understanding and proficiency in both media relations and the delivery of an exceptional client experience
• A strong roster of journalist contacts within corporate, B2B  and vertical sector beats at titles covering international, national and trade/vertical sector publications
• Experience using standard PR tools (e.g. ResponseSource, Cision, Gorkana)
• Be an excellent communicator and possess exceptional writing skills, particularly the ability to digest complex information and turn it into compelling, understandable written copy
• A proactive approach to identifying opportunities for the client, practice and team
• Experience leading campaigns and being a day-to-day first point of contact for clients, with a track record of providing sound recommendations
• A proven ability to manage projects to deadline
• Experience mentoring and managing team members effectively
• Attentive to detail and quality
• Fluency in Microsoft programs and digital/social media platforms, tools and solutions

 

Who are we:   

Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organisations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry.  

The firm has earned more than 135 Lions at the Cannes Lions International Festival of Creativity. Weber Shandwick was named to Ad Age’s Agency A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also honored as PRovoke’s Global Agency of the Decade in 2020 and PRWeek’s Global Agency of the Year in 2015, 2016, 2017, and 2018.  

Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and speciality areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.  

Weber Shandwick is part of the Interpublic Group. Check out more about the team, the work, and what it’s like to work at Weber Shandwick here .

At Weber Shandwick we are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief, and marriage and civil partnerships. 

 

Our Values and Behaviors:  

Curiosity, inclusion, courage, impact. Our work and our culture are shaped by our values:  

• CURIOSITY: We cultivate curiosity and challenge convention. Because solving any problem begins with asking the right questions
• INCLUSION: We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias 
• COURAGE: We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made  
• IMPACT: We strive to make a meaningful difference in everything we do. Because we owe it to our people, our clients, and the world 

 

What’s in it for you:  

• JUICE – Our flexible working model 
• 25 days annual leave + birthday and festive period off 
• Personal pension plan
• Early finish Fridays 
• Cycle to work scheme 
• Private dental insurance 
• Gym discounts 
• Health cash plan  
• Group life assurance
• Group income protection
• Flexible life insurance 
• Critical illness insurance 
• Buy & sell Holiday 
• Private pension plan 
• Travel Insurance 
• Private medical 

 

The office:  

We are super excited to show off our new agile office with:  

• A range of small, medium, and large meeting rooms whether you are taking an important call or need a war room for that big pitch 
• Hot desk with dual screens in your team section or with the project team 
• Join us in the library for a bit of peace and quiet 
• Use our break-out areas for an informal meeting or just to catch up
• Take advantage of our café and the great hall to grab a bite to eat with your favourite people 
• Get some fresh air and some Vitamin D on our roof terrace 
• Leave your stuff in your personalised digital locker….with a charger 
• Give in to your hunger and explore Eataly on the ground floor or venture to the amazing Spitalfields market where you are spoilt for choice! 

 

Useful links: 

UK Website  

LinkedIn Life Page 

Office Video  

LinkedIn Company Page  

#LI-LM1