Manager, Analytics

About Weber Shandwick

Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named to Ad Age’s Agency A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also honored as PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018, and PRovoke’s Global Agency of the Year in 2015, 2017 and 2019. The firm earned 25 Lions at the 2019 Cannes Lions International Festival of Creativity. Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com

At Weber Shandwick, we believe being open, aspirational and entrepreneurial is what it takes to engage people and deliver impactful, award-winning work in a rapidly changing environment.

Weber Shandwick is excited to be expanding the insights team. The Junior Analyst will be part of the Global Intelligence hub and will be tasked with implementing a number of innovative approaches to solving business challenges on a large OEM brand. There is a huge opportunity to grow professionally while learning from some brilliant thinkers on how to apply insights and analytics in a business context. Working with various data sources, analytics tools and methodologies, you’ll get exposure to clients, their business and marketing challenges.

The ideal candidate will possess strong analytical skills and familiarity with a fast-paced, deadline-oriented environment. The candidate must have meticulous attention to detail and be able and eager to juggle multiple responsibilities.

The candidate will assist our team with:

• Data analyses to provide visualizations, business strategy and actionable insight including but not limited to;
• Influencer and stakeholder identification
• Conversation analysis (social listening and media intelligence)
• Audience profiling, segmentation and journey mapping
• Social, campaign and multichannel reporting
• Reputation analysis

• Contribute to the design of research/analysis, intelligence gathering, and data collection

• Craft strong points of view and evidence-based analyses
• Assist in the development of presentations, client decks and pitches 

Basic Qualifications:

• 1.5-2 years digital analytics experience, experience working in automotive field is beneficial but not required
• Strong capacity to translate data and research into strategic insights and recommendations
• Detail-oriented with a strong problem-solving mentality
• Excellent verbal and written communication skills
• Ability to manipulate and leverage large scale data with Excel, SQL, Tableau
• Proficient in Microsoft Suite
• Understanding of data structure, visualization and machine learning principles
• An appetite for challenge, innovation and learning new skills
• Ability to work both independently and within a team
• Someone who enjoys a fast-paced environment

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $50,000 – $60,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

#LI-MA1 

Junior Analyst, Analytics + Intelligence:

You’re curious, organized, methodical, and proactive. You like to use substantiated data to both identify and solve problems, rather than trust your gut alone.

As the core team of global communications powerhouse Weber Shandwick, we are leveraging bleeding edge data science approaches and development tools to provide unparalleled access to unexplored insights derived from the world’s most important digital, social and e-commerce platforms.

Our clients span five continents, and their consumers are everywhere. The systems and tools we are designing will be one of a kind and unique in their value to meet the global marketplace’s current and future needs. 

We Are Seeking:

We are seeking a strategic thinker with a strong analytical mind to help pulling and analyzing data, and extracting deep insights using the systems and tools we are designing in-house. You will be able to leverage data to uncover insights and tell compelling stories.  

The Junior Analyst, Analytics + Intelligence will join the New York Analytics + Intelligence team, to focus on delivering impactful analytics insights and research that is core to the marketing and communications of our clients.

This position will be dedicated to several of Weber Shandwick’s largest and most important client relationships and will directly report to the VP of Analytics

What You Will Be Doing:

• Contributing to complex multi-continental engagements by gathering and analyzing a large set data set.
• Analyzing and synthesizing many diverse data points, methodologies and perspectives to create differentiated analyses for our clients.
• Leveraging a variety of descriptive and inferential statistical methods to analyze data from multiple sources.
• Collaborating closely with project leads and cross-functional teams to infuse all aspects of the work with data-driven insights and measurement.
• Utilizing tools and platforms designed to automate and accelerate data collection, integration and analysis. Examples: Google Analytics, Domo, Google Data Studio, Tableau, etc.
• Generating insightful reports.

Basic Qualifications:

• Bachelor’s degree, with major in business or STEM preferred
• 1-3 years of full-time experience; prior marketing analytics or consulting experience is a plus
• Strong interest and capacity to translate data and research into strategic insights and recommendations
• Passion for working with data and deriving insights to answer client business questions.
• Ability to manipulate and leverage large scale data leveraging tools including but not limited to Tableau, Google Data Studio, Domo, Excel, etc.
• Experience with social listening tools such as Talkwalker, Quid, Brandwatch is a plus.
• Ability to work independently and in an integrated team setting.
• Strong communication (written and presentation

NYC Salary range: $50,000 – $60,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: 

• Medical 
• Dental 
• Vision 
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-MA1