Freelancer, Media Relations - USA

Junior Associate, Business Development

Weber Shandwick is seeking an ambitious and detail-oriented Junior Associate who wants to be part of a dedicated and engaged team that creates smart marketing and communications solutions for clients. This position will provide ongoing support the Business Development team for North America. The role includes development of RFI and RFP content, conducting research into new prospects, supporting proactive new business pursuits, managing timelines, coordinating with pitch teams and leads, assist with reporting, knowledge management and more.
 

PRIMARY RESPONSIBILITIES

• Provide operational support on client projects, as directed
• Accurately maintain executional tools, trackers and reporting
• Share results of the work in a structured way
• Proactively offer solutions for executional issues specific to assigned programs
• Engage, as appropriate, with client contacts
• Support multiple client programs

 

MINIMUM REQUIREMENTS

• Bachelor’s Degree
• Strong written and verbal communication skills
• Timely communication of significant issues and challenges
• Confident presenter and persuasive speaker
• Self-motivated, entrepreneurial and endlessly curious

 

ADDITIONAL REQUIREMENTS

• PR agency/journalism internship experience
• Available to work a full-time schedule
• Professional demeanor
• Meticulous attention to detail
• Resourceful and effective problem solver

 

NYC Salary range: $45,000 – $50,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: 

• Medical 
• Dental 
• Vision 
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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We are seeking someone who is passionate about healthcare and making a difference in the lives of patients living with various diseases and conditions. As a Manager, you will work closely with senior and junior staff members across several teams to provide counsel and manage day-to-day work, in addition to serving as a key client contact.

As a successful Manager, you will be a strong leader with excellent writing and communications skills and an ability to translate client needs into project plans. You will also help develop and implement engagement campaigns for a variety of healthcare clients, including pharmaceutical companies, hospitals, and health systems. Ideally, you should have agency/consulting or related experience with a background in healthcare communications, including experience leading digital program elements.

Other responsibilities include, but are not limited to:

1. Manage account team implementation of agreed-upon programs, ensuring quality standards are met and desired results are delivered on-budget
2. Lead project management initiatives
3. Lead development and revision of tools, ensuring all activities are moving forward and are within deadlines
4. Leverage traditional media as well as influencers and digital/emerging technologies for PR programming
5. Develop a range of external and media materials including press releases, key message documents, pitches, social media content, etc.
6. Manage event and activation logistics in a variety of settings
7. Set and meet campaign measurement and evaluation criteria
8. Identify training and development needs of junior staff and provide opportunities that enable staff members to reach their full potential
9. Assist in financial management for clients, including development of invoices and activity reports

 

 What We Are Looking For

1. Fluency and/or familiarity with digital and social media
2. Experience working on multi-disciplinary (holistic) communication initiatives
3. Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
4. Solid working knowledge of key online/offline media influencers/journalists
5. Strong budgeting and financial management skills
6. Experience with clients and accounts that are measurement and evaluation driven
7. Strong presentation skills, poise, and professionalism
8. Industry experience in healthcare communications and/or pharmaceuticals

 

Basic Qualifications

1. At least 4 years’ experience in public relations at an agency or corporate in-house (healthcare experience required)
2. BA or BS in Public Relations, Communications, or in a related field

 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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SENIOR ASSOCIATE, CLIENT EXPERIENCE DIGITAL 

Washington, District of Columbia, United States 

Have you ever been accused of being Extremely Online? Do you obsessively read about social media trends, scroll through Instagram and TikTok nonstop and have a media diet that could best be described as eclectic, diverse, maybe even chaotic? Are you curious about all things media, metaverse and meme culture? Do you use LinkedIn unironically and understand the value of social as a part of a comprehensive integrated media approach? Are you passionate about researching the latest digital innovations, learning new tools, and translating findings into that ‘a ha’ moment for clients? Do you get excited about sharing data-driven insights with clients to inform future social media strategy? Are you a resourceful and proactive digital communicator that ‘gets’ marketing but approaches client challenges with an earned first mindset?  

If so, we’re glad you’re here and keep reading! Weber Shandwick is currently seeking a Senior Associate, Client Experience Digital to join our team in Washington, DC. This motivated collaborator will bring their ✨passion✨ for all things digital to our high-performance, collaborative team. As a Senior Associate you will work closely with both senior and junior staff members across several teams to provide sound digital counsel and manage day-to-day work. Prepare to manage up, manage down, and work alongside some of the smartest folks you could ever hope to call colleagues. And yes, we like to have fun while we do it. All ultimately in service of helping our clients—some of the world’s leading brands—drive their businesses forward. 

This is a client-facing role so the ability to work with all types of people is really important. 

Who Are We Looking For? 

Is it you? The ideal candidate should be a proactive team player who thrives in a fast-paced, always-changing environment. Yawn. Doesn’t that sound terrible? Really, we want someone who can dive in, enjoy the work, and wants to gets stuff done while helping to continually improve the processes while they do it. Successful candidates typically have a solid digital communications, marketing or integrated communications background and with a mix of experience across B2B, B2C, and/or Public Affairs campaigns. Read: you’ve worked with lots of different types of clients and you’re excited about a range of industries. You must have exceptional project management skills, have a TikTok worthy level of organization (did your friends envy your desk set up and note taking prowess in college?) and want to be involved in all aspects of the work we do, from helping to build digital strategy to helping us execute it flawlessly. 

POV: You’re our new Senior Associate, Client Experience Digital 

 On any given day, you could be working on social content strategy, liaising with a client on a paid social campaign, supporting influencer programs, researching the latest trending sounds on Instagram Reels and helping to launch a podcast. In the morning you may be the one explaining the FYP to a client, in the afternoon compiling a report on Instagram content performance, and end the day learning about generative AI directly from some of our leading subject matter experts at Weber Shandwick. Each day may be a little bit different but every day you will work hard doing something you love with some really cool clients. You will get a chance to help us win some of our next biggest clients and you will have ample opportunities for mentorship, professional development, and teaching all of your colleagues a little something yourself. 

You LOVE digital, you speak internet, are a versatile up and coming digital leader and are eager to gain more experience working at one of the largest agencies in the world in our beloved nation’s capital. 

RESPONSIBILITIES 

This is what you can regularly expect your work to look like. 

• Assist in the development and implementation of digital campaigns  integrating into larger paid, owned and earned programs 
• Implement digital engagement campaigns for top-tier government and corporate clients 
• Serve as a platform strategist lead for multiple clients and internal functions
• Oversee client’s social media channels including editorial planning, content development, paid media, social listening, social media monitoring and content performance analytics and ongoing social strategy
• Inform the development of effective digital and social media creative and editorial assets to resonate with priority audiences and ensure social channels are being used in high-value ways
• Serve as a key client contact in the management of digital campaigns, providing both reliable project management and strategic counsel as needed. You know how to appropriately engage with clients and can confidently communicate with clients in both written communications, virtually via Microsoft Teams or IRL.  
• Support new business development efforts 

REQUIRED QUALIFICATIONS 

We think you will be most successful with this background but if this isn’t quite you and the role speaks to you, we encourage you to apply. 

• 3-5 years in digital communications and marketing positions 
• Experience working closely with several types of teams including creative, strategy, media planning and PR 
• Deep expertise in social media/digital platforms, including content formats, available ad targeting and analytics capabilities 
• A keen passion for tracking digital and social media trends and leveraging them to solve client challenges across a range of industries 
• Knowledge of and interest in social media listening programs and the ability to transform findings into actionable insights for clients
• Ability to manage multiple projects at various stages simultaneously
• Ability to work in a fast-paced, highly collaborative, multi-disciplinary team  
• Resilient mindset, deep curiosity and a healthy sense of humor (heavy on the humor) 

PREFERRED QUALIFICATIONS 

If you also have any of the following professional experience we think you just might be a perfect fit. 

• Prior experience with social executive visibility programs, supporting senior leaders or subject matter experts on social media 
• Prior experience working with social media influencers or content creators as a part of a brand’s social media strategy 
• Prior experience with social listening or social media monitoring and an understanding of how to approach a new client challenge 

SKILLS 

This is what you need to know and be able to do with confidence in this role. 

• Familiarity with a wide range of social media platforms including but not limited to: LinkedIn, Instagram, Twitter, Facebook, TikTok, YouTube, etc. and the available content formats for each and an understanding of social platforms’ native analytics offerings. 
• Familiarity with Google Analytics and a wide range of community management, social listening and social media management tools such as Talkwalker, Brandwatch, Sprout Social, Sprinklr, Khoros, Hootsuite or similar tools and an appetite to learn more. 
• Superb research skills with the ability to conduct desk research independently and quickly learn new research tools to inform client and internal briefs (read: you can effectively search something on Google and discern reputable sources and learn new tools that can help you supplement your research) 
• Top notch written skills, able to write engaging short form digital/social content with a bonus if you have experience writing longer form digital content 
• A strong comfort level with Microsoft Excel and Microsoft PowerPoint; You don’t have to be an expert, but you need to be comfortable creating deliverables in both
• A clear communicator and persuasive presenter both virtually and IRL
• Ability to think strategically about the development of integrated digital programs and how to use social platforms effectively
• Demonstrated success translating client needs into workable plans/projects
• Strong organizational, time management and project management skills
• Ability and desire to quickly learn new systems and tools
• Self-motivated, entrepreneurial and endlessly curious 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-MA1