Senior Associate, Client Experience

Who We Are

Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.

We Are Seeking

We are seeking a strong Senior Manager to join our Earned Media team within our Consumer Practice. You love the thrill of the pitch, building relationships with media, and constantly immersing yourself in pop culture, trends, and the world of sports. As a Senior Manager, you will have the opportunity to work on top-tier brands across a variety of consumer categories, with a focus on bringing stories to life at the intersection of culture, lifestyle, and sports.

What You Will Be Doing  

• Develop a strong understanding of the client’s business and target audience, and work with strategists and creative team members to deliver innovative and integrated programs that earn attention
• Generate story ideas and topic angles, draft media materials, and pitch media to land earned coverage
• Monitor media outlets, understand industry issues that directly and indirectly affect the client, and analyze and distill meaningful insights from media coverage
• Support executive visibility efforts for clients including identifying, pitching and securing interviews and speaking engagements for C-suite
• Develop strategic messaging for clients and support the creation of media plans and proposals that take an integrated approach to driving awareness with target audiences
• Provide thoughtful recommendations for content creation and distribution across multiple channels to support paid, owned and earned channels
• Oversee client activations and programs including cultural/sporting events (e.g. Super Bowl, World Cup, Olympics, etc.)
• Counsel, coach and develop junior staff 
• Lead logistics planning for media and other influencer events
• Support the development of KPIs to maximize media relations impact 
• Highlight results, measuring success and promoting wins and key learnings to client 

Competencies

• Business Acumen– align talent strategies to drive business goals
• Client Service– client focus and ability to build trust and rapport across all levels
• Proactivity – exhibit relentless pursuit for new and innovative talent strategies
• Collaboration– build strong relationships at all levels across the organization
• Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs
• Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues

Basic Qualifications

• Public relations experience of approximately 5-7 years, agency or in-house
• Experience and/or passion for pop culture and sports
• Fluency in media relations
• Strong existing media and influencer relationships
• Ability to develop new media and influencer relations and turn those relationships into coverage
• Working knowledge of and comfort executing new media forms (e.g. podcasts, Substack, etc.)
• Drafting media materials, including pitches and press releases
• Optimizing programs in real-time to maximize success based on preliminary results
• Amplification of strategies, including paid, owned and earned
• Ability to plan, organize, monitor and control projects and programs, ensuring efficient utilization of technical and creative resources 
• Ability to counsel clients on media relations activities and present plans in a convincing manner
• Ability to work effectively with integrated agency teams and diverse range of internal stakeholders 
• Strong team leadership abilities 
• Strong written and verbal communication skills in English
• Strong negotiation, presentation, collaboration and problem-solving skills 

This is a hybrid role tied to our Boston office.

Salary Range: $81,000 USD – $98,000 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-GH

Who We Are

Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.

Senior Art Director, Health 

Weber Shandwick Boston is looking for a Senior Art Director, Health to join their growing creative team and help push the craft across several high-profile healthcare accounts. They will help to spearhead the creative work alongside a team of creative directors, copywriters, and designers. The ideal candidate should have 5+ years of experience in the digital/social space and be both a conceptual thinker as well as a talented designer. 

If there’s a medium that gets people engaged in our brands’ stories, get ready to play in that space. Whether driving a big project (a multi-channel campaign) or overseeing social creative, this candidate will be expected to deliver exciting, cutting-edge, brand-focused visuals. 

The candidate must be comfortable directly engaging with clients and bringing their creative ideas to life. Working with some of the most talented copywriters and designers, this candidate must meet the following criteria: 

RESPONSIBILITIES  

• Help lead design across a wide range of assignments, including identity work, campaign creative, social content, video, mockups, infographics, presentations, experiential and print collateral/OOH.
• Experience in designing for social media (Facebook, Instagram, Twitter, Snapchat, LinkedIn and YouTube.) with an advanced understanding of best practices for creative, design, and layout.
• Ensure all visual design adheres to existing brand guidelines.
• Create design solutions that meet or exceed strategic objectives.
• Work collaboratively with colleagues across teams.
• Help develop long-term creative plans and recommendations for client objectives. 
• Join client meetings, brainstorms and planning sessions for ongoing projects.
• Build and maintain strong rapport with creative team colleagues, client leads and project managers
• Cultivate an inclusive culture as a part of the team that values trust, honesty, and team accountability towards defined goals and results 

BASIC QUALIFICATIONS 

• 5+ years of art direction and/or design experience in a related agency department or industry (advertising, digital, social media, publishing/content or public relations).
• Prior healthcare/public health experience.
• Must have a portfolio.
• This role will be required to work onsite in our Boston office two days per week.
• Be curious, self-motivated, hard-working, well-organized, thick skinned and resilient to ever-changing timelines, requests, and deliverables.
• Ongoing drive to learn and incorporate new and emerging techniques, trends and philosophies in design, technology, interaction and social media.
• Knowing what makes for compelling work – be it on social platforms, in video, or in launch ideas that get talked about, reported on, and pointed to by other agencies with an “I wish we’d thought to do that” envy.
• Ability to work quickly, efficiently, and accurately within all required aspects of the Adobe Creative Suite (Photoshop, InDesign, Illustrator, After Effects and XD) as well as presentation software (PowerPoint). Understanding of print production, typography systems and layout fundamentals; any After Effects animation skills will be utilized
• Bonus skills: illustration, photography, retouching, filmmaking, videography, editorial, animation, HTML 

Salary Range: $80,000 USD – $110,000 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-GH

Who We Are

Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.

Junior Copywriter, Healthcare

Job Summary

Weber Shandwick is seeking a dynamic and motivated Junior Copywriter, Healthcare to join our growing creative team. The ideal candidate is a conceptual thinker and wordsmith with an artistic eye and obsession with grammar and punctuation. In this role, you’ll conceive and write copy for a variety of social platforms, presentations, integrated campaigns and more for healthcare brands shaping culture and conversation. If you’re excited by the opportunity to create smart, engaging work that makes complex topics feel human, relevant and unexpected, we’d love to talk to you.

RESPONSIBILITIES

• Develop creative concepts and copy for a variety of media, including (but not limited to): paid and organic social posts, ads, PR materials, presentations, scripts, gifs, memes, infographics and more
• Write copy for a variety of social platforms, such as IG, TikTok, Twitter, LinkedIn, YouTube, Facebook, Twitch, Reddit, etc.
• Collaborate with art directors, designers, strategists, producers and other team members to bring ideas to life
• Translate product information and technical language into engaging customer-friendly copy
• Ability to adapt writing style and tonality to appeal to different audiences
• Edit and proofread copy for presentations and posts
• Present your own creative work internally to teammates
• Assist creative leads in organizing, attending and directing external agency partners in still and video production
• Ensure all creative adheres to brand guidelines
• Maintain strong working knowledge of product features and benefits
• Incorporate feedback from Creative Directors, teammates, clients and legal department with precision and a positive attitude

QUALIFICATIONS

• Must have a portfolio (may include spec work, college work and creative writing)
• Passion for creative writing, social media and digital-first thinking
• Fluent in the copy specifics of various social platforms including IG, TikTok, Twitter, LinkedIn, YouTube, Facebook, Twitch, Reddit, etc
• Ability to leverage AI tools to strengthen writing and optimize through GEO/SEO
• Self-motivated, organized and deadline-driven
• Great sense of humor that translates into meme, gif and social copy
• In tune with social trends and emerging techniques for storytelling and brand expression
• Passionate about health and wellness
• Willingness to push creative boundaries
• Able to prioritize and manage own time
• Bonus skills: content creation, community management and/or blogging

MINIMUM REQUIREMENTS

• Strong decision-making skills
• Aptitude for being well organized
• Ability to multi-task and perform in a fast-paced, deadline-oriented environment
• Resourceful, entrepreneurial and inclusive

Salary Range: $50,000 USD – $55,000 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-GH