María Inés Oñate

Account Director - Weber Shandwick Mexico

María Inés “Mane” Oñate is a storyteller with 10+ years of experience turning ideas into culture: from NGOs to racetracks. Her proudest work? Transforming a life-size cardboard cutout into a viral and international celebrity with zero dollars.

María Inés Oñate

Account Director - Weber Shandwick Mexico

When did you start working
at Weber Shandwick?

Weber was my first job out of college and the best growth
experience I could have asked for. After three years I left to
spread my wings, only to return three years later to lead the
very account I started on as a junior. They say you always
come back to the places you love, and I’m living proof of that.

What’s the coolest (or weirdest) place a project has
taken you?

Racing NASCAR-themed trajineras (colorful Mexican boats)
in Xochimilco with real racecar drivers. We basically turned
a canal into a NASCAR track!

What’s something surprising people might not know
about you?

I LOVE birdwatching! I’m an 80-year-old grandma a trapped
in a 29-year-old’s body.

If you weren’t working in this industry, what would you want
to do?

I would be a children’s book author.

If there were a Weber Shandwick yearbook, what would
your superlative be?

Most Likely to Make a Spreadsheet for Fun

What’s the best piece of career advice you’ve ever gotten?

Great ideas can come from anywhere, anyone, and at any time.

What’s your favorite way to unwind in your free time?

Running clears my head and reading fills it back up.

What’s your favorite metaphor or phrase to use at work or
in a pitch?

“What would happen if…?” – because every great idea starts with a daring question!

“Creativity without heart is just noise. With heart, it’s impact.”

María Inés Oñate

Interested in joining us? Search our opportunities here.

María Inés Oñate

Account Director - Weber Shandwick Mexico

María Inés Oñate

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