Vice President, Strategic Planning - Healthcare

Strategic Planning Intern (Summer 2025)

Weber Shandwick is a leading global communications agency delivering daily on what we do best: solving complex business and communication problems. We earn attention and incite action for the best brands and organizations worldwide by championing integration and placing people, culture and relationships at the heart of our work. 

The Weber Shandwick Washington D.C. office is seeking enthusiastic recent college graduates to support the Strategic Planning team. The Strategic Planning team works closely with other teams across the agency – client relations, analytics, creative – and focuses on creative and brand strategy for clients across the private sector, government, and non-profit space.  

This internship focuses on developing skills in audience research, creative strategy, insight generation, and briefing both client and creative teams. We work on a wide variety of clients, supporting both advertising and public relations. A great intern candidate will have an eye for cultural trends, innate curiosity about why people behave the way they do and hold the beliefs they do, and the drive to uncover meaningful, truthful insights. Weber Shandwick interns will gain practical experience as fully integrated members of client service teams and will receive coaching from team members to help advance their career goals.

THE ESSENTIALS 

• Communication: Speak, write, and edit succinctly and compellingly. 
• Curiosity: Go digging for the “why,” looking in unexpected places.
• Critical Thinking: The ability to go from observation to insight to implications.
• Spark: Understand and articulate what sets you apart. 
• Attention to Detail: Deliver clear and precise work. 
• Awareness: Be news- and culture-focused, understanding the U.S. zeitgeist.
• Digital Aptitude: Demonstrate understanding of relevant social platforms, how brands are engaging their audiences on said platforms and broader trends in the digital space. 
• Management: Meet deadlines, put out fires and multitask. Work efficiently and work hard. 

RESPONSIBILITIES 

• Research: Uncover cultural moments, trends, and opportunities for our clients to engage. 
• Create: Use research and insights to build strategies designed to inspire creativity and solve client problems. 
• Engage: Share big ideas in brainstorms and with teams. 
• Plan: Assist in event coordination and logistics. 

Requirements: 

• Education: Bachelor’s degree required 

• Availability: 40 hours a week throughout the duration of your internship 

Washington D.C. Salary range: $20.00 – $20.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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VP, STRATEGIC PLANNING, BRAND

If you’re an amazing brand strategist with a passion for integrated ideas and the rigor that inform and want be a part of a team who is reinventing the playbook for earned-first brand-building, we should talk. Weber Shandwick is looking for an experienced VP of Strategic Planning, Brand to steer the strategy for a flagship portfolio food and beverage brand with multiple business units within it.

About you:

You are endlessly curious about consumer mindsets and the drivers of behavior change. You love working on consumer brands and want to set new standards for what good cultural ideas look like. You think and write clearly, and you understand diverse media platforms and technology. You are able to frame a problem, develop succinct insights and strategies, and explain what it all means in a compelling story. You’re open-minded, battle-tested, inclusive and empathetic. You have a high level of cultural fluency, and while you’re by no means a scientist, you think science is cool.

CLIENT AND WORK

• Leads integrated teams to create and implement flawless execution plans informed by strategic vision, with very limited support from senior strategic planning leadership
• Responsible for all strategic planning for a flagship account
• Leads the strategic process, from start to finish
• Oversee the crafting and evaluation of primary and secondary research plans to segment audiences, and understand the cultural, societal, business and media context impacting a business to uncover business insights
• Leads engagement with confidence and commitment to high quality, data-driven strategic brand recommendations, tactical plans and programs
• Focuses on the strategic vision driving the detailed execution and performance evaluation
• Ensures the plan is strategically sound, accurately addresses interesting insights and opportunities informed by research/ analytics findings in partnership with Global Intelligence

LEADERSHIP AND TALENT MANAGEMENT

• Manages account engagements independently, with minimal guidance
• Guides planning resources, assignment of strategic planning staff
• Establishes interpersonal relationships within and outside of department, with focus on building inclusive culture and mentoring colleagues outside of personal relationships
• Promotes the development and advancement of underrepresented groups in team through professional development trainings
• Mentors, coaches and develops direct reports to deliver high performance while supporting personal and professional development goals
• Actively participates in the hiring and onboarding of talent; Supports and develops processes to enhance inclusive hiring practices for team
• Participate in trainings build own cultural competency and ability to lead, coach and develop diverse teams
• Actively participates in office or agency DEI initiatives to attract and retain diverse talent

GROWTH AND BUSINESS DEVELOPMENT

• Responsible for identifying opportunities to expand client engagements in partnership with integrated teams
• Responsible for net new business opportunities

BUSINESS ACUMEN

• Responsible for reviewing, approving draft scopes, allocations and comparison against actuals

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Salary range: $124,000.00 – $165,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-PV1

Vice President, Strategic Planning (Washington, DC)

We are looking for a strategic leader who sees business problems from the eyes of real people, and uses data, keen cultural observation and experience to create strategies that will engage audiences and delivering measurable value. With an emphasis on developing compelling insights, this person will be an active member on two high-profile client teams and a large contributor to new business opportunities. They will be responsible for challenging conventional thought and providing a sound and fresh point-of-view for communications strategy and planning. Our ideal candidate should have experience building brand and creative strategies that deliver ideas across channels, tactics and content, and possess the ability to guide measurement that is aligned with strategy. Must enjoy the variety of working across a range of clients, from global brands to government agencies, and have experience driving strategy for social and influencer campaigns.

PRIMARY RESPONSIBILITIES

• Lead and drive the quality of strategic output for two key clients, developing creative strategy to inform social, influencer and earned media campaigns within inter-agency teams.
• Create a culture of insight, ensuring strategic insights are embedded into our client delivery and that the broader agency is educated on brand and communication strategy fundamentals.
• Collaborate with CX leads to guide key clients and provide consistent thought leadership.
• Champion and enhance the methods by which teams uncover insights and measures results.
• Lead, motivate and grow a team of planners, analysts and subject matter experts.
• Serve as an opinion leader by sharing best practices, case studies and thought leadership.

QUALIFICATIONS

• 10+ years of experience in strategic planning, preferably at an agency.
• Experience in consumer health, legacy brands and global strategy stewardship a bonus.
• Understanding of digital campaigns (owned social, influencer) and earned activations is preferred.
• Persuasive presenter and speaker, able to create decks and tell a story based on data and hypothesis.
• Experience building, managing and mentoring a team.
• Self-motivated, fun, a quick study, entrepreneurial and endlessly curious.

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Washington DC Salary range: $124,000 – $165,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, colour, religion, gender, age, ethnic or national origin, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-RJ1