Editor

New York, New York, United States

Published

06/11/2024

Apply now

The Weber Shandwick Editorial team is currently seeking a motivated writer, editor, and content strategist to help our healthcare clients tell their story across channels. This individual will work with a team of graphic designers, social media managers, and integrated media specialists to create a compelling narrative around pertinent life science information. Our editors know what makes a good story, and how to bring that story to life – whether in a blog article, social post, video, podcast, or in a presentation. Our team thinks and operates differently than what you’d expect at an agency, and we pride ourselves on it.

This individual will be responsible for writing, content creation, publishing, managing editorial calendars and assisting with client assignments, strategies, and editorial development. Candidates must have proven writing skills with digital publishing experience preferred, the ability to work both collaboratively and independently. 

The Ideal Candidate Would Have:

  • 3-5 years of editorial experience at a media or online publishing company
  • Subject matter expertise in health, medical, pharmaceutical, or biotech industry writing
  • A proven track record of working under daily, weekly, and monthly deadlines
  • Excellent editing, writing, and grammatical skills
  • A keen sense of news value and editorial judgment, especially in the Healthcare beat
  • Experience writing, reporting, and interviewing
  • Ability to develop creative story ideas and an eagerness to execute them.
  • Be able to write sharp, engaging copy on a variety of Pharma/Healthcare topics, in a variety of voices for different audiences and in a variety of content types
  • Ability to develop content strategies, including setting goals, determining audiences, performing research and competitor audits, choosing channels, and developing editorial calendars
  • Knowledge of multimedia storytelling
  • A clear ability to work autonomously, with solid decision-making skills and the ability to identify concerns and issues
  • Can communicate effectively with clients and internal team members
  • Can demonstrate a thorough understanding of web publishing from site structure to overseeing asset management; from editing copy to producing content on publishing platforms (WordPress, Expression Engine, etc.).

What You Will Do:

  • Analyze Pharma/Healthcare client objectives and audiences to determine content channels, and types.
  • Create editorial workflows, develop content calendars, and report on content results.
  • Generate and help produce story and content packages (blog posts, though leadership op-eds, social posts/calendars, email/website copy, podcast/video scripts and whitepapers).
  • Edit and help oversee editorial calendars — both for websites and social channels.
  • Edit stories from freelancers and others for publication on the web.
  • Develop and write short-form copy for social posts across multiple channels.
  • Produce content in CMS such as WordPress.
  • Manage analytics and reporting on web content.
  • Contribute story ideas – from pitch to execution – for multiple digital platforms.
  • Coordinate with other departments and teammates, such as art, media buying, social media and more.

We are also interested in candidates who have:

  • Powerpoint experience preferred
  • Familiarity with using WordPress and CMS platforms
  • SEO familiarity is a plus
  • Experience in analytics tools like Google Analytics and Adobe Analytics a plus
  • Working knowledge of social media platforms

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

NYC Salary range: $62,400.00 – $80,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-SK`

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Similar positions

View all
waves-floating-image

Chicago, Illinois, United States

Vice President, Influencer Strategy

Vice President, Influencer Strategy

 

Responsibilities

  • Develop a deep understanding of our clients’ businesses and target audiences, and working in close collaboration with our Creative, Insights and Client Experience teams, lead the creation and execution of integrated multi-platform campaigns that drive meaningful results
  • Build social influencer strategies cross-functionally to align strategic efforts and priorities, and be able to develop strategic outputs with little to no oversight. Collaborate closely with strategy, creative, paid and larger integrated agency teams to deliver program initiatives.
  • Closely partner with social platform and digital SMEs to stay at the forefront of technology trends and emerging platforms to champion social and digital innovations and continuously further our offerings to break through social clutter and break through in earned media
  • Provide strong counsel to clients and colleagues on social/digital/influencer best practices
  • Play a key role in the agency’s Influencer center of excellence, which develops and manages key relationships with talent agencies and content creators, and institutionalizes a set of best-in-class tools and processes for identification, contract negotiation, content planning, measurement and ROI analysis
  • Collaborate effectively with inter-agency teams to develop holistic plans and fully integrated strategies for our clients
  • Grow, mentor and develop junior team members 
  • Experience directly managing and performance championship of staff or team
  • Opportunity to lead a section of a large brand portfolio

Qualifications

  • 6+ years of experience, preferably within an agency environment
  • Strong understanding of the overall media and social landscape, with an emphasis on digital experience
  • Deep expertise in managing influencer programs
  • Strong knowledge of social platforms, including paid amplification and campaign optimization
  • Familiarity with a broad set of social, media and influencer analytics tools
  • Detail-oriented, multi-tasker with excellent time-management skills
  • Strong written, verbal communication, negotiation and presentation skills
  • Experience leading a team is an asset

 

Is this you?

Be a driver of culture: Must have true passion and understanding of pop culture and are part of the community (be it music, gaming, fashion, food, internet culture, etc) This job is the intersection of creative, strategy, marketing, technology, content creation and production; your energy must be driven by your lifestyle. You must influence creative ideations: from the ideas presented, to the influencers selected, to the content created, all the way down to the language used in post copy.

Have high cultural competencies: Understand the role and importance of diversity, equity & inclusion (DE&I) You must be culturally vigilant with the ability to understand, communicate with and effectively interact with people across cultures.

Have “Gravitas” in the influencer space and skin-in-the-game: Deep understanding of the influencer landscape is required. Proven ability to build, speak and grow relationships with change agents and cultural makers (celebrities, influencers, artists, thought leaders) directly or via their agents. You must be open to a public-facing role; willingness to speak publicly about influencer trends when opportunities present itself to the WS Influencer Team.

Know how to identify and manage diverse vendors and partners: in an industry where technologies (saas platforms, AI, managed services, etc) are popping on the daily, at high volume, no less, you must have experience working with RFPs and meeting with leading tech companies to understand their services and identify their uniqueness (and keep up with their ongoing changes in our WS influencer database)

Be ready to lead at any moment: working with your leads, you will learn to “step up to the plate” and lead effectively in the client’s and agency’s best interests while also helping to cultivate, mentor and coach mid to junior staff members on the influencer team.

Hustle: identify influencer opportunities (organic or new) to ensure influencer marketing continues to be a strong marketing discipline and revenue driver on your assigned account or at Weber Shandwick.

Think like a lawyer: you understand how important it is to be in compliance with best practices (FTC updates, platform requirements), continuously build our excellence by partnering with DXTRA legal and finance to ensure risk and liabilities are reduced and tamed for every campaign you touch.

Have experience building engaged audiences: on Facebook, Twitter, Instagram, Snapchat, TikTok, Clubhouse and other distribution platforms.

Know how to build a story: you will build client presentations that tell smart, compelling stories, never “rinse and repeat” which requires you to be highly motivated, energetically-charged and inspired at all times.

Be curious, always: You are willing to learn a little bit of everything, and open to take on anything.

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-KG1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

New York, New York, United States

Vice President, Integrated Project Management

Weber Shandwick seeks an experienced VP, Integrated Project Manager for the New York Project Management team who will who will work closely with team members in account, creative, public relations, and strategy, as well as report to a SVP, across a large healthcare portfolio.

 

Responsibilities:

  • Serve as strategic Client Operations support across a large healthcare account.
  • Build and sustain key relationships with internal account leads and client procurement and operations teams based in the US.
  • Establish and lead account processes focused on things like onboarding, financials, compliance requirements, ways of working, etc.
  • Drive consistency in operational and project management skills and solutions; implement agency and client-side operational efficiencies and facilitate effective team integration.
  • Work across multiple internal and client stakeholder teams to facilitate operational best practices.
  • Proactively mitigate and provide creative solutions as issues and risks arise and share insights and improvement learning opportunities with extended PM team.
  • Mentor and counsel team of US PMs, continually assessing talent pool, resource needs, and assignments; optimize US operational/PM infrastructure to scale with growth of business.
  • Counsel teams in the development and maintenance of SOWs, guiding people on how best to manage day to day across all project workstreams.
  • Collaborate with Client finance team to review financial health of portfolio on an ongoing basis and report to leadership; ensure adherence to financial guidelines including consistent scoping.

 

Requirements:

  • 10+ years of Project Management or Operations Experience (some healthcare experience is ideal but not required).
  • Bachelor’s degree required.
  • Experience with different types of projects and deliverables, including: strategic presentations, creative concepting and development, video, digital, event-based programs and vendor integrations.
  • Ability to effectively improve operations and processes at an agency and brand level.
  • Strong financial management skills, including scoping, burn report tracking, resource allocation across project tasks.
  • Have excellent written and verbal communication skills with the ability to effectively communicate with team members across multiple disciplines and levels.
  • Have excellent organization and time management skills.

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

NYC Salary range: $130,000 – $165,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-JR1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Washington, District of Columbia, United States

Senior Manager, Analytics

We are recruiting a Senior Analytics Manager who is experienced and passionate about leveraging analytics to inform and empower effective communications campaigns for clients.   This person will be skilled in operationalizing client questions into smart measurement research and translating best-in-class analytics findings into actionable insights that inform client’s communication strategies and measure campaign effectiveness. This person would have the opportunity to work with federal agency clients as well as corporate accounts focused on corporate reputation and public affairs. Day to day responsibilities include managing two analysts and leading delivery of social listening and campaign performance reports in close collaboration with client, strategy, and creative teams. Other responsibilities include the formalization of insights deliverables, conducting data integrity and quality checks of varied data streams and deliverables, and translation of data findings into accessible insights for different partners. This position reports to the head of the analytics team in DC and is dedicated to work on some of Weber Shandwick’s largest and most important client relationships.

Responsibilities:

  • Partner with teams to service client research and analytics requests, design the approach, lead a team through the analysis, and answer questions from internal and external stakeholders
  • Manage workloads of two analysts to ensure delivery of compelling analytics reports and insights that empower client to easily evaluate social listening topics, media trends and digital analytics relative to business objectives.
  • Identify, analyze, and interpret trends or patterns in complex data sets
  • Maintain strong knowledge of both well-established and new-to-market digital marketing analytics tools and platforms; specifically syndicated research and social listening platforms.
  • Evangelize smart data analytics that inform decision-making at all levels internally and externally with clients and other agency partners
  • Develop and apply strategic measurement frameworks to form the basis of ongoing performance assessment and optimization across paid, earned and owned channels.

Qualifications

  • Demonstrated expertise and experience translating data and research into strategic insights and recommendations
  • 5+ years relevant full-time experience as an independent contributor and 2+ years managing direct report(s)
  • Experience engaging and collaborating with federal government clients, ideally in agency or matrixed analytics team
  • Experience and subject matter expert in social listening, marketing analytics, digital analytics, campaign performance, and/or measurement of real-world impact
  • Experience analyzing and synthesizing data from first-party and third-party sources
  • Experience analyzing and advising paid, earned, owned, and influencer media strategies
  • Ability to work independently and be a collaborative team player who brings unique analytics skills to large client teams
  • Desire and capacity to take full ownership of work tracks, manage complicated deadlines and deliverable processes, nurture client relationships, collaborate with strategy and creative teams, and mentor junior analytics staff

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-JR2

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.