General Application - USA

Weber Shandwick is seeking an intern to work on the Enterprise team, which counsels a wide range of corporate, financial services, and technology clients. This is a full-time (40 hours/week), paid internship that will start in September and go through December. This role is hybrid out of our New York City office.

From creative brainstorming to day-to-day execution, Weber Shandwick’s interns become an important part of a talented team that generates groundbreaking, award-winning work. During the internship, you’ll work on campaigns for iconic brands and companies you likely encounter every single day.

What’s in it for you? Our interns will earn practical experience as fully integrated members of account teams and will receive coaching from team members and other Weber Shandwick colleagues to help advance your career goals. 

More about the position:

What you’ll do all day:  

• Create: Craft written communications including media materials, compelling social content, memos, and risk assessments 
• Research: Examine brands, industry trends, and various issues using various resources  
• Analyze: Answer questions, provide insights, and propose recommendations using quantitative and qualitative data 
• Engage: Share big ideas in brainstorms and with teams
• Plan: Assist in event coordination and logistics
• Hustle: Pitch stories to media, develop media lists, track placements, etc.
• Monitor: Track brands and issues in traditional and social media and analyze conversations; draft reports summarizing conversation to inform client strategies 

What we’re looking for in a candidate:  

• Thought: Strong critical thinking and analytical skills; growth mindset 
• Communication: Speak, write, and edit succinctly 
• Digital: Have an understanding of all the old-school and latest social media platforms, what brands are doing on them, and what they should do next
• Management: Meet deadlines, put out fires, and multi-task. Work fast and work well
• Detail-oriented: Attention to detail and a commitment to delivering clear,  precise and accurate work are critical
• Technical: Proficiency in Microsoft Office suite. Familiarity with platforms like Cision, Muckrack, Meltwater, Talkwalker, Brandwatch, and/or Quid are a plus
• Dynamic: You must be able to work in a fast-paced agency environment and juggle multiple time-sensitive tasks
• Spark: Understand what sets you apart and what motivates you 

What you’ll get from us:  

• Buddy: All new hires are paired with a buddy dedicated to making your time with us amazing
• Built-in mentorship: You’ll be invited to panels and workshops to learn from the greatest in the industry, as well as receive mentoring and guidance from your direct manager
• A possible career: Internships have the possibility of growing into a full-time position
• A paycheck: Interns are paid hourly  

Requirements:  

• The ideal candidate must be a college graduate by the start of the internship or have demonstrated transferrable skills
• Must be available to work 40 hours a week starting September 2024

NYC Salary range: $20.00 – $20.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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Senior Associate, Influencer Strategy

Responsibilities:

• Develop a deep understanding of our clients’ businesses and target audiences, and working in close collaboration with our Creative, Insights and Client Experience teams, lead the creation and execution of integrated multi-platform campaigns that drive meaningful results
• Support building influencer strategies cross-functionally to align strategic efforts and priorities, and able to develop strategic outputs with little to no oversight. Collaborate closely with influencer strategy leads, creative, social, paid and larger integrated agency teams to deliver program initiatives
• Closely partner with social platform and digital SMEs to stay at the forefront of technology trends and emerging platforms to champion social and digital innovations and continuously further our offerings to break through social clutter and break through in earned media
• Support the influencer stagey team in providing expert counsel to clients and colleagues on social/digital/influencer best practices as well as agile opportunities
• Play a role in the agency’s Influencer center of excellence, which develops and manages key relationships with talent agencies and content creators, and institutionalizes a set of best-in-class tools and processes for identification, contract negotiation, content planning, measurement, and ROI analysis
• Coach and develop junior staff (Associates and interns)

Qualifications:

• 2-3 years of experience, preferably within an agency environment
• Strong understanding of the overall media and social landscape, with an emphasis on social experience
• Strong expertise in managing influencer programs
• Strong knowledge of social platforms, including paid amplification and campaign optimization
• Familiarity with a broad set of social, media and influencer analytics tools
• Detail-oriented, multi-tasker with excellent time-management skills
• Strong written, verbal communication, negotiation and presentation skills
• Experience coaching and growing junior staff is an asset 

 

CULTURE & DEI A driver of culture: Must have true passion and understanding of pop culture and are part of the community (be it music, gaming, fashion, food, internet culture, etc) This job is the intersection of creative, strategy, marketing, technology, content creation and production; your energy must be driven by your lifestyle. You must influence creative ideations: from the ideas presented, to the influencers selected, to the content created, all the way down to the language used in post copy. Have high cultural competencies: Understand the role and importance of diversity, equity & inclusion (DE&I) You must be culturally vigilant with the ability to understand, communicate with and effectively interact with people across cultures.

“GRAVITAS” IN THE INFLUENCER SPACE Understanding of the influencer landscape is required. Proven ability to build, speak and grow relationships with change agents and cultural makers (celebrities, influencers, artists, thought leaders) directly or via their agents. 

“MANAGE PARTNERS Know how to identify and manage diverse vendors and partners: in an industry where technologies (saas platforms, AI, managed services, etc) are popping on the daily, at high volume, no less, you must have experience working with RFPs and meeting with leading tech companies to understand their services and identify their uniqueness (and keep up with their ongoing changes in our WS influencer database)

HUSTLE Identify influencer opportunities (organic or new) to ensure influencer marketing continues to be a strong marketing discipline and revenue driver on your assigned account or at Weber Shandwick.

BE CURIOUS Willing to learn a little bit of everything, and open to take on anything.

THINK LIKE A LAWYER Understand how important it is to be in compliance with best practices (FTC updates, platform requirements), continuously build our excellence by partnering with EXTRA legal and finance to ensure risk and liabilities are reduced and tamed for every campaign you touch.

 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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We are always looking for great talent!  If you don’t see an open role listed that interests you at this time, please send us your resume and we’ll keep in touch about future openings. 

Weber Shandwick is a leading global marketing and communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world.

We push beyond category convention, pairing data-driven insights with creative prowess to deliver game-changing ideas that earn attention and drive business impact. We have a deep bench of talent across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.

Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named to Ad Age’s A-List in 2020 and Best Places to Work in 2019. The firm earned 25 Lions at the 2019 Cannes Lions International Festival of Creativity.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, colour, religion, gender, age, ethnic or national origin, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.