General Application - USA

Senior Associate, Client Experience

The Detroit office of Weber Shandwick is looking for an account specialist to join our automotive practice to drive key client business. In this role, you will be responsible for thinking across channel and discipline to manage integrated engagements that are strategically rooted in our clients’ business and brought to life through unique activations and opportunities.

Responsibilities

CLIENT AND WORK

Our client (major automaker) is seeking a motivated, detail-oriented Senior Associate to support storytelling and media engagement across its Design Comms function. This role offers a unique opportunity to work at the intersection of design, innovation, and brand storytelling — helping to shape how the automaker’s cutting-edge design and technology come to life for internal and external audiences.

The ideal candidate is a creative communicator with strong organizational, event planning and writing skills, a passion for storytelling, and an interest in automotive design. This position requires collaboration across various teams to help facilitate site visits at the Design campus in Michigan, identify great design stories and support the company’s broader technology and innovation narrative.

Key Responsibilities

• Visitor and Content Facilitation: Manage and facilitate requests for visits to the automaker’s design center, including senior executive visits as well as media programs – ensuring alignment with design, communications, and security protocols.

• Content Capture Approvals: Coordinate and manage necessary approvals for photography, video, and content capture at Design facilities.

• Story Development: Actively story mine for interesting and relevant stories that highlight the automaker’s Design’s creativity and connect to the automaker’s overarching technology and innovation narrative.

• Communications Support: Assist in developing and executing communications strategies for Design in partnership with the Global Design Communications team.

• Brand Support: Provide communications and logistics support to a couple of the automaker’s vehicle brands, as requested.

• Project Coordination: Support the planning and execution of design-related media opportunities, events, and internal activations.

Required Skills & Qualifications

• Bachelor’s degree in communications, Public Relations, Journalism, Marketing, or a related field

• 2-3  years of relevant experience in communications, events or media relations, roles

• Exceptional attention to detail and organizational skills

• Strong writing, research, and story development abilities

• Demonstrated interest in design, creativity, and innovation

• Ability to manage multiple projects and priorities with oversight in a fast-paced environment

• Willingness to learn, take initiative, and collaborate across teams

• Strong interpersonal and communication skills

• Interest or experience in event planning and coordination

Salary range: $58,700.00 USD – $65,000.00 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications. 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status. 

 

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About the Opportunity     

The Weber Shandwick team is seeking an (Freelance) Account Director, Earned Media with exceptional earned strategy and media relations prowess to support a large-scale consumer/beauty client. The ideal candidate loves the thrill of the pitch, building relationships with media, and constantly immersing themselves in pop culture/trends.  

About you: Are you someone who knows the modern media landscape and has a unique experience telling stories that help brands earn their place in culture? We are looking for a highly collaborative, original thinker who is endlessly curious about the intersections of culture, earned media, influencer and social. We want someone who can frame a problem, develop succinct insights, and explain what it all means in a compelling story.  

Responsibilities  

• Possesses superlative AP Style writing skills 

• Builds and maintains excellent relationships with media  

• Understands industry landscape/issues that may directly and indirectly impact a client   

• Endlessly curious about our client’s business and their competitors 

• Proactively and reactively crafts and tells compelling stories on behalf of clients 

• Leads the development of and is responsible for the execution of earned and integrated media programs 

• Develops strategies/plans and writes media materials 

• Brings a client-focused attitude that results in work being performed to the highest quality standards 

Competencies 

• Business Acumen– align talent strategies to drive business goals 

• Client Service– client focus and ability to build trust and rapport across all levels 

• Proactivity – exhibit relentless pursuit for new and innovative talent strategies 

• Collaboration– build strong relationships at all levels across the organization 

• Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs 

• Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues 

Basic Qualifications  

• 7+ year of public relations experience   

• Experience leading projects from start to finish, working with integrated teams across various disciplines. 

• Earned strategy and media relations experience with a focus on beauty PR 

• Experience supporting events is a plus 

• Bachelor’s degree  

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications. 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status. 

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We are always looking for great talent!  If you don’t see an open role listed that interests you at this time, please send us your resume and we’ll keep in touch about future openings. 

Weber Shandwick is a leading global marketing and communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world.

We push beyond category convention, pairing data-driven insights with creative prowess to deliver game-changing ideas that earn attention and drive business impact. We have a deep bench of talent across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.

Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named to Ad Age’s A-List in 2020 and Best Places to Work in 2019. The firm earned 25 Lions at the 2019 Cannes Lions International Festival of Creativity.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, colour, religion, gender, age, ethnic or national origin, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.