Associate Director (Digital & Social)

Glasgow, Scotland, United Kingdom

Published

02/06/2025

Apply now

Who is Weber Shandwick?

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses.

We earn affection, attention, affinity, and purchase by delivering value to people around the world, with deep specialisms across automotive, sports sponsorship, entertainment & lifestyle, and energy. We are known for:

  • Developing data driven insights and strategies to drive measurable impact
  • Creating impactful campaigns that tap into culture
  • Creating channel and platform agnostic campaigns that grow organically
  • Delivering integrated campaigns that are earned-first but deliver for paid and owned

 

A snapshot of the role:

As an Associate Director, Digital and Social, you will leverage your considerable experience to deliver exceptional client service, develop strategic content and digital solutions, and lead high-performing teams. Acting as a trusted advisor to senior clients, you’ll drive innovative campaigns aligned with business objectives, while fostering a collaborative and commercially sound environment.

What will you be doing?

  • Craft and implement content and channel strategies that leverage digital platforms, emerging technologies, and analytics to maximise impact
  • Lead senior-level client relationships, acting as a strategic partner to align digital and content strategies with business objectives
  • Manage and inspire teams to deliver high-quality, impactful work while supporting their professional growth and development
  • Drive client growth through proactive identification of opportunities and successful business pitches
  • Build and maintain relationships with social platforms and digital suppliers to provide best-in-class solutions

Behaviors & Leadership Traits

  • Exhibits drive and ambition to deliver creative client results and embrace new technologies
  • Serve as a role model for collaboration, adaptability, and constructive leadership
  • Proactively champion DEI initiatives and cultivate cultural competency within teams
  • Demonstrate a strong commercial mindset with a focus on delivering measurable results for clients and the agency

 

Who are you?

  • Experience in a client-facing role, with at least 2 years operating at a senior level within digital marketing
  • Proven expertise in developing and executing content and digital strategies aligned with business objectives
  • Strong leadership skills with the ability to inspire, manage, and develop diverse teams
  • Excellent commercial acumen, with experience in budget management, resource allocation, and profitability analysis
  • Proficiency in digital platforms and tools, including social listening, SEO, paid social, influencer and analytics platforms
  • A proactive, solutions-oriented mindset with a focus on delivering value to clients and fostering team success

 

Core Benefits:

  • Private medical insurance
  • Group life assurance
  • Group income protection
  • Personal pension plan
  • Employee Assistance Programme

Flexible Benefits:

  • Buy or sell holiday
  • Additional life assurance cover
  • Critical illness insurance
  • Personal Accident Insurance
  • Dental Insurance
  • Travel Insurance
  • Health screening
  • Gym discounts
  • Cycle to work scheme
  • Health cash plan
  • Flexible working with our 3:2 hybrid work model
  • The equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
  • 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
  • Flexible public holidays
  • Sweets and snacks in the office
  • Exclusive shopping discounts and perks
  • Headspace membership
  • Annual eyecare voucher
  • Season ticket loan
  • Referral bonus scheme
  • Long service bonus
  • Enhanced family leave
  • Inclusive and invisible health policies

Note from the talent team:

We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion and wish you all the best in your search.

Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.

#LI-LM1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Similar positions

View all
waves-floating-image

The Hague, Netherlands

PR & Digital Communication Consultant

PR & DIGITAL COMMUNICATION CONSULTANT – 2025

Weber Shandwick Nederland is op zoek naar een PR & Digital Communication Consultant om ons team in Den Haag te komen versterken.

Ben je energiek en enthousiast, met ervaring in PR, media, marketing en communicatie en interesse in en kennis van digitale en geïntegreerde mediakanalen? Ben jij iemand die het leuk vindt om in een snel veranderende internationale omgeving te werken? Dan ben jij de persoon die we zoeken!

Als PR & Digital Communication Consultant bij Weber Shandwick Nederland werk je – in geïntegreerde teams – voor meerdere merken aan interessante PR & communicatie opdrachten. Als internationaal en full-service PR- en communicatieadviesbureau helpen we onze klanten merkreputaties te bouwen en ondersteunen we hen met online en offline communicatie op zowel merk- als productniveau. Jouw belangrijkste taak is ervoor te zorgen dat onze merken online positief gepresenteerd worden en de juiste doelgroepen bereiken met de juiste content.  Consultants bij Weber Shandwick krijgen volop kansen om projecten uit te voeren voor diverse nationale en internationale merken. Wij werken voor verschillende bekende merken, van food, healthcare, beauty tot technologie. Zoals Dove, Weber BBQ’s, Schär, Maltesers, Pedigree en Philips TV.

 

Wat breng je mee?

  • HBO en/of WO denkniveau
  • Je hebt een paar jaar ervaring in PR en/of digital
  • Ervaring aan bureauzijde en/of journalistiek is een sterke pré
  • Je hebt in het verleden ervaring opgedaan met mediabenadering en hebt een medianetwerk opgebouwd.
  • Je bent goed op de hoogte van de online en social mogelijkheden voor merken en volgt media en influencers op de voet. Je analyseert culturele ontwikkelingen, trends in de verschillende sectoren en herkent kwesties die direct en indirect van invloed kunnen zijn op jouw klanten
  • Ervaring met het gebruiken van social media tools en de Business Managers van deze tools (voornamelijk META en LinkedIn) is een pré
  • Uitstekende communicatieve (schriftelijk en mondeling) en organisatorische vaardigheden
  • Nederlands als moedertaal en goed zakelijk Engels (schrijven en spreken) zijn een must
  • Je werkt accuraat, gestructureerd en kunt goed omgaan met deadlines
  • Je bent proactief, werkt graag in een team, komt snel tot de kern, werkt efficiënt en denkt in oplossingen.

 

Wat geven wij?

Weber Shandwick Nederland biedt enthousiaste kandidaten de kans om zich in een team van gedreven professionals te ontwikkelen op het gebied van (digitale) communicatie. Onder begeleiding van collega’s ga je aan de slag met het ontwikkelen van online content, presenteren en implementeren van (strategische) communicatieplannen. Daarnaast werk je continu aan het verbeteren van je advies-, analyse- en contentcreatievaardigheden.

We willen dat jij je werk zo goed mogelijk kunt doen. En daar komt heel wat bij kijken. Daarom zorgen wij voor goede arbeidsvoorwaarden. Denk aan een 13e maand, tegemoetkoming ziektekosten en pensioenregeling, laptop en iPhone, tegemoetkoming in kosten bij thuiswerken, OV-vergoeding, flexibele feestdagenbeleid en een fietsplan. We hebben een flexibel werkmodel van ca. 2 dagen op kantoor en de rest van de week op afstand. Daarnaast bieden wij opleidings- en doorgroeimogelijkheden in binnen- en buitenland.

 

Wij zijn Weber Shandwick

Wij zijn onderdeel van het toonaangevend, internationaal PR & communicatienetwerk van Weber Shandwick, met kantoren over de hele wereld. We zijn een fullservicebureau met een breed scala aan specialismen en expertises, zoals brand PR en consumer marketing, corporate communicatie, food & healthcare, technologie, digital & social en content creatie. Als bureau winnen we geregeld prestigieuze prijzen voor innovatief, creatief werk dat echt impact maakt. Zo kunnen we zeggen dat we in 2020 zijn verkozen tot Global Agency of the Decade door PRovoke, hebben we meerdere prijzen gewonnen voor ons werk voor Pedigree in 2024, Fast Company’s Best Workplaces for Innovators zijn geworden in 2023; hebben we de meeste Cannes Lions gewonnen in 2023 en werden we verkozen tot Benelux/France Consultancy of the Year 2019 door The Holmes Report.

 

Website: http://www.webershandwick.nl

Instagram: https://www.instagram.com/webershandwicknl/?hl=nl

TikTok: https://www.tiktok.com/@webershandwicknl

Facebook: https://www.facebook.com/WSNederland/

X: https://twitter.com/WSNederland

 

#LI-CL2

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Glasgow, Scotland, United Kingdom

Senior Associate (Digital)

Who is Weber Shandwick? 

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses e.g. AB InBev, Ikea and Princes to name a few.  

We earn affection, attention, affinity, and purchase by delivering value to people around the world, with deep specialisms across automotive, sports sponsorship, entertainment & lifestyle, and energy. We are known for:  

  • Developing data driven insights and strategies to drive measurable impact 
  • Creating impactful campaigns that tap into culture  
  • Creating channel and platform agnostic campaigns that grow organically
  • Delivering integrated campaigns that are earned-first but deliver for paid and owned

A snapshot of the role:

This is a client facing role where you will be exposed to a varied client portfolio and will play a key role in the delivery of high-profile communications campaigns across multiple markets.

We are proud to work with the world’s largest corporations, companies, and organisations. This role offers you the same opportunity – to work with the biggest and best clients in the world.  

What will you be doing?

  • Managing multiple digital work streams across various client accounts
  • Developing social media content and assist with content production from concept to execution
  • Supporting influencer identification, coordination and management, including conducting research, maintaining databases and coordinating activation logistics in partnership with our influencer experts
  • Conducting digital and social media platform and advertising research
  • Overseeing digital evaluation and reporting and develop insights
  • Preparing for and participate in client meetings, including accurately capturing notes, agenda action items, call recaps, updating trackers, timelines and status documents
  • Keeping pace with social media / digital industry trends and developments

Who are you?

  • Previous experience in a similar role at intermediate level
  • Excellent project digital and social skills
  • Good written and verbal communication skills
  • Should have experience in at least three specialist areas – social listening, paid social, paid search, display advertising, SEO, organic content creation, influencer management and social/digital strategy development.

 

Core Benefits:

  • Private medical insurance
  • Group life assurance
  • Group income protection
  • Personal pension plan
  • Employee Assistance Programme

 

Flexible Benefits:

  • Buy or sell holiday
  • Additional life assurance cover
  • Critical illness insurance
  • Personal Accident Insurance
  • Dental insurance
  • Travel insurance
  • Health screening
  • Gym discounts
  • Cycle to work scheme
  • Health cash plan
  • Flexible working with our 3:2 hybrid work model
  • Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
  • 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
  • Flexible public holidays
  • Sweets and snacks in the office
  • Exclusive shopping discounts and perks
  • Headspace membership
  • Annual eyecare voucher
  • Season ticket loan
  • Referral bonus scheme
  • Long service bonus
  • Enhanced family leave
  • Inclusive and invisible health policies

 

Note from the talent team:

We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion and wish you all the best in your search.

Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.


#LI-LM1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Washington, District of Columbia, United States

Intern, Social + Influencer Strategy (Summer 2025)

Are you the go-to meme guru in the group chat? Does your daily routine include scrolling, strategizing, and somehow always predicting the next trend on social? Did you see the 50th meme of Beyoncé from the GRAMMYs and think to yourself, “wow, this just doesn’t get old.”

Are you passionate about researching the latest digital innovations, learning new tools, and translating findings into that ‘a-ha’ moment for clients?

If you’ve ever thought, “This TikTok would be so much better if only brands knew how to play it right,” then we need your social-savvy mind on our team. We’ve got a seat at the table—and sometimes a square on Microsoft Teams—with your name on it.

If you’re nodding along with excitement, we’re glad you’re here, so keep reading! We are seeking an Intern, Social + Influencer Strategy to join our Washington, DC office this summer.

If you’ve got a talent for spotting trends before they’re trending and your vibe screams ‘extremely online’ yet somehow also professional, then we’d love to have you on our team! This is the right opportunity for a creative and social media-savvy individual ready to dive headfirst into the fast-paced world of social media and influencer strategy at one of the largest agencies in the world, right here in the nation’s capital.

As the newest member of our collaborative team, you’ll bring your ✨passion✨ for all things social and make a real impact. You’ll work closely with both senior and junior staff across multiple teams, providing smart digital counsel while supporting day-to-day tasks for leading brands, nonprofits and government agencies alike. We promise you are going to learn a ton, and we’ll have fun while we do it—all in service of helping our clients move their businesses forward. We hope you’ll teach us something too—sound good?

What You’ll Do All Day:

  • Create: Craft internal and external communications with clients and influencers that are clear, engaging, and strategic.
  • Research: Discover top influencers and identify the best fits for our clients and their brands.
  • Engage: Share bold, innovative ideas in brainstorms and team meetings.
  • Hustle: Communicate directly with influencers, handling everything from initial outreach to negotiations and content development.
  • Monitor: Track influencers’ performance and ensure positive online sentiment, reporting on final campaign metrics and insights.
  • Learn: Explore new social media trends, keep clients informed, and develop your skills by working with some of the best in the industry.

Who Are We Looking For?

We’re searching for a proactive team player with an insatiable curiosity for social media and desire to learn the ropes at an agency. The ideal candidate is an incredible multi-tasker who doesn’t shy away from a challenge, knows how to write, and has a deep love of all things internet. Bonus points if you already have some professional experience in social and influencer strategy under your belt.

Successful candidates will have exceptional project management skills (does your desk look like one of those restocking videos with next-level organization?), a versatile understanding of a range of industries, and a high level of enthusiasm that drives results.

What We’re Looking For From You:

  • Thinking: Out-of-the-box? More like no boxes at all. We’re looking for innovative thinkers.
  • Social Savvy: You’re familiar with all the latest social platforms (and some old-school ones, too) and understand what brands are doing—and should be doing—on them.
  • Communication: You speak, write, and edit in a clear and compelling manner. Could you write this job description better than we did? Good—that’s what we want.
  • Management: You meet deadlines, multi-task like a pro, and keep things running smoothly.
  • Detail-Oriented: Clear, precise, and on-point—always.
  • Technical: You know your way around Word, PowerPoint, Excel, and Outlook. You know the ins and outs of social platforms like TikTok, Instagram, LinkedIn, Facebook, X, and YouTube, and always keep your eye out for emerging platforms. Experience with CreatorIQ and Adobe Creative Suite? Even better!
  • Dynamic: You excel in fast-paced environments and are ready to take on whatever comes your way.
  • Spark: You understand what makes you stand out—and you bring it.

What You’ll Get From Us:

  • Support: As you navigate a hybrid workplace, you’ll have regular check-ins and touchpoints with your teams to ensure you feel connected.
  • Mentorship: You’ll be paired with a mentor to help guide you through your internship.
  • Learning & Development: Gain new skills with access to trainings, LinkedIn Learning, and more.
  • Career Growth: There’s potential for this internship to lead to a full-time position.
  • A Paycheck: Yes, you’ll be paid! Interns work 40 hours a week and are compensated hourly.
  • Inclusive Environment: We are committed to diversity and inclusion, ensuring that everyone has a voice and can bring their unique perspectives to the table.

Requirements:

  • Recent or soon to be college graduate or demonstrated transferable skills.
  • Understanding of social media and influencer strategy.
  • Resilient mindset, deep curiosity, and a healthy sense of humor (heavy on the humor).
  • Availability: 40 hours a week from June to August.

If you’re ready to bring your creativity, hustle, and passion for social media to one of the world’s largest communications agencies, we’d love to hear from you!

TL;DR: You’re a rising star in social media who loves the work, speaks internet fluently, and wants to gain more experience in a collaborative, fast-paced agency environment.

Washington DC Salary range: $20.00 – $20.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-LC1 

 

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.