PR & Digital Communication Consultant

The Hague, Netherlands

Published

04/09/2024

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PR & Digital Communication Consultant

 

Weber Shandwick Nederland is op zoek naar een PR & Digital Communication Consultant om ons team in Den Haag te komen versterken.

 

Heb jij 1 tot 2 jaar ervaring? En ben je energiek en enthousiast, met ervaring in PR, media, marketing en communicatie en interesse in en kennis van digitale en geïntegreerde mediakanalen? Ben jij iemand die het leuk vindt om in een snel veranderende internationale omgeving te werken? Dan ben jij de persoon die we zoeken!

 

Als PR & Digital Communication Consultant bij Weber Shandwick Nederland werk je – in geïntegreerde teams – voor meerdere merken aan interessante PR & communicatie opdrachten. Als internationaal en full-service PR- en communicatieadviesbureau helpen we onze klanten merkreputaties te bouwen en ondersteunen we hen met online en offline communicatie op zowel merk- als productniveau. Jouw belangrijkste taak is ervoor te zorgen dat onze merken online positief gepresenteerd worden en de juiste doelgroepen bereiken met de juiste content.  Consultants bij Weber Shandwick krijgen volop kansen om projecten uit te voeren voor diverse nationale en internationale merken. Wij werken voor verschillende bekende merken, van food, healthcare, beauty tot technologie. Zoals Dove, Weber BBQ’s, Schär, Maltesers, Pedigree en Philips TV & Sound.

 

Wat breng je mee?

  • HBO en/of WO denkniveau
  • Je hebt 1 tot 2 jaar ervaring in PR en/of digital.
  • Ervaring aan bureauzijde en/of journalistiek is een sterke pré
  • Je hebt in het verleden ervaring opgedaan met media-benadering en hebt een media-netwerk opgebouwd.
  • Je bent goed op de hoogte van de online en social mogelijkheden voor merken en volgt media en influencers op de voet. Je analyseert culturele ontwikkelingen, trends in de verschillende sectoren en herkent kwesties die direct en indirect van invloed kunnen zijn op jouw klanten.       Ervaring met het gebruiken van  social media tools en de Business Managers van deze tools (voornamelijk META en LinkedIn) is een pré.
  • Uitstekende communicatieve (schriftelijk en mondeling) en organisatorische vaardigheden.
  • Nederlands als moedertaal en goed zakelijk Engels (schrijven en spreken) zijn een must
  • Je werkt accuraat, gestructureerd en kunt goed omgaan met deadlines
  • Je bent proactief, een teamplayer, komt snel tot de kern, werkt efficiënt en denkt in oplossingen

 

Wat geven wij?

Weber Shandwick Nederland biedt enthousiaste kandidaten de kans om zich in een team van gedreven professionals te ontwikkelen op het gebied van (digitale) communicatie. Onder begeleiding van collega’s ga je aan de slag met het ontwikkelen van online content, presenteren en implementeren van (strategische) communicatieplannen.  . Daarnaast werk je continu aan het verbeteren van je advies-, analyse- en contentcreatievaardigheden.

We willen dat jij je werk zo goed mogelijk kunt doen. En daar komt heel wat bij kijken. Daarom zorgen wij voor goede arbeidsvoorwaarden. Denk aan een 13e maand, tegemoetkoming ziektekosten en pensioenregeling, laptop en iPhone, tegemoetkoming in kosten bij thuiswerken, OV-vergoeding, flexibele feestdagenbeleid en een fietsplan. We hebben een flexibel werkmodel van ca. 2 dagen op kantoor en de rest van de week op afstand. Daarnaast bieden wij opleidings- en doorgroeimogelijkheden in binnen- en buitenland.

 

Wij zijn Weber Shandwick

Wij zijn onderdeel van het toonaangevend, internationaal PR & communicatienetwerk van Weber Shandwick, met kantoren over de hele wereld. We zijn een fullservicebureau met een breed scala aan specialismen en expertises, zoals brand PR en consumer marketing, corporate communicatie, food & healthcare, technologie, digital & social en content creatie. Als bureau winnen we geregeld prestigieuze prijzen voor innovatief, creatief werk dat echt impact maakt. Zo kunnen we zeggen dat we in 2020 zijn verkozen tot Global Agency of the Decade door PRovoke, Fast Company’s Best Workplaces for Innovators zijn geworden in 2023; hebben we de meeste Cannes Lions gewonnen in 2023 en werden we verkozen tot Benelux/France Consultancy of the Year 2019 door The Holmes Report.

 

Website :http://www.webershandwick.nl

Instagram: https://www.instagram.com/webershandwicknl/?hl=nl

TikTok: https://www.tiktok.com/@webershandwicknl

Facebook: https://www.facebook.com/WSNederland/

X: https://twitter.com/WSNederland

 

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

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Toronto, Ontario, Canada

Account Director, Media Relations

DIRECTOR – INTEGRATED MEDIA STRATEGY

 

At Weber Shandwick, we build brand stories worthy of coverage, conversation and engagement. We’re a passionate and diverse team that protects and promotes some of Canada’s (and the world’s) most iconic and beloved brands … and has fun while doing it!

 

If you’re a strategic communicator with an earned-first integrated-marketing mindset, here’s an opportunity to play a leadership role at a forward-thinking, award-winning and globally leading integrated communications agency. Weber Shandwick Canada is PRovoke Media’s Canadian Agency of the Year, IABC Canadian Large Agency of the Year (five years running), a certified Great Place to Work (five years running) and boasts the most exciting client list of any agency in the country.

 

POSITION PROFILE

 

We are currently seeking a Director to join our Integrated Media team in Toronto.

 

We’re looking for a self-starter who can help us tell compelling stories for our clients. The position requires a seasoned public relations practitioner with a deep understanding of the earned media landscape, influencer marketing and social platforms, and knows how to shape stories built to travel across the media and digital communities where our clients’ audiences engage.

 

You love the thrill of the pitch, building relationships with media and influencers, and constantly immersing yourself in media, culture and technology trends to drive impact for brands.

With 7-10 years of experience, you’ll play a lead role on integrated account teams to create strategies across earned, owned and paid platforms that transform stories into trending topics. Familiarity with both traditional media as well as digital and social platforms is key.

Responsibilities

  • Develop a deep understanding of our client’s business and target audiences, and – working in close collaboration with our Creative, Insights and Client Experience teams – lead the creation and execution of integrated multiplatform campaigns that drive meaningful business results
  • Weave earned media, influencer, social and paid tactics together into integrated plans that tell our clients’ stories and exceed their expectations
  • Oversee campaign execution, rolling up your sleeves and stepping in where required, and taking accountability for program success
  • Provide expert counsel to clients and colleagues on media/influencer/digital trends, issues and best practices – act as a thought leader and trusted partner who shares knowledge and expertise
  • Collaborate effectively with inter-agency teams to develop holistic plans and fully integrated strategies for our clients
  • Lead a high-performing team; mentor and develop junior team members
  • Play a collaborative role in staffing and resourcing to balance team workloads and ensure optimal account service

 

REQUIREMENTS

  • 7-10 years of experience, preferably within an agency environment
  • Expert understanding of the overall media, social media and cultural landscapes
  • Proven ability to garner earned-first coverage and conversation on behalf of brands
  • Established media relationships and illustrative examples of past success
  • Deep expertise in building and managing media relations and influencer strategies
  • Outstanding communication skills to successfully present program recommendations and establish trusted relationships with senior clients
  • Proven experience in developing and nurturing strong client relationships
  • A working style that is self-motivated, well-organized and resilient to ever-changing timelines, requests and deliverables
  • Proven experience building teams, managing and mentoring team members and working collaboratively in a cross-functional setting 
  • Ability to work effectively with integrated agency teams

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • RRSP (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • Bring Your Own Device (BYOD) – $50 monthly cell phone reimbursement
  • MyDays – Flexible time off
  • Short-Term Disability
  • Paid Parental Leave Policy

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, colour, religion, gender, age, ethnic or national origin, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-SK1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Chicago, Illinois, United States

Vice President, Media Relations

Vice President, Media Relations

Weber Shandwick is looking for a Vice President, Media Relations with Consumer experience to join our consumer team.

We Are Seeking: 

We are seeking a passionate Consumer and Food media guru Vice President to join our Media Relations team within our Consumer Practice. You love the thrill of the pitch, building relationships with media, and constantly immersing yourself in pop culture/trends to drive impact for brands. 

With 8-10 years of experience, you’ll play a lead role on integrated account teams to create earned media strategies that transform stories into trending topics. Familiarity with both traditional media as well as digital and social platforms is key.

What You Will Be Doing: 

  • Crafting and telling compelling stories
  • Creating and guiding smart earned-led media strategies across various programs
  • Building and maintaining excellent relationships with national and regional news, sports, music and lifestyle reporters
  • Developing a deep understanding of our client’s business and target audiences, and – working in close collaboration with our Creative, Insights and Client Experience teams
  • Oversee campaign execution, rolling up your sleeves and stepping in where required, and taking accountability for program success
  • Provide expert counsel to clients and colleagues on media trends, issues and best practices – act as a thought leader and trusted partner who shares knowledge and expertise
  • Counseling junior members of the team to effectively work with the media and developing their skill sets in the agency setting
  • Allocating agency resources in accordance with our client’s budget
  • Bringing a client-focused attitude that results in work being performed to the highest quality standards
  • Presenting on a consistent basis to show crafted strategies for client status calls, new business presentations, special projects
  • Proactively looking for and telling impactful stories for clients that further business objectives

What We’re Looking For:

  • Senior lifestyle/CPG/Food + Beverage media strategist with a minimum of 8 years of experience and increased responsibility overseeing earned media strategy development and execution
  • Knowledge and expertise in food, women’s and men’s lifestyle, entertainment and sports is preferred
  • Experience in other verticals such as corporate, social impact, or tech is a bonus, but not required
  • Proven ability to garner earned-first coverage (especially in food and lifestyle outlets) and conversation on behalf of brands
  • Established media relationships (especially within food and lifestyle verticals) and illustrative examples of past success
  • BA or BS in Public Relations, Communications, Journalism or related field
  • Proven aptitude to solve problems, handle crises, and make quick decisions with incomplete information
  • A working style that is self-motivated, well-organized and resilient to ever-changing timelines, requests and deliverables
  • Exceptional client service record with ability to counsel and interact effectively with senior management at client organizations
  • Working in and/or with large, marketing-oriented companies
  • Effective team supervision and leadership
  • Excellent communication skills; verbal and written
  • Management of earned media campaigns including thought leadership, product launches, business campaigns, celebrity partnerships, etc.
  • Ability to counsel senior clients and their executives with flawless earned media strategy
  • Ability to media train senior clients
  • Can integrate earned media strategy seamlessly with digital, social and paid
  • Strong presentation skills and the ability to craft strategy for new business presentations
  • Ability to effectively balance and prioritize multiple projects and deliverables

 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-JP1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Brussels, Belgium

Public Relations Manager

PUBLIC RELATIONS MANAGER, Integrated Media Belgian Market (FR)

 

About us

Weber Shandwick has always been at the forefront of innovative communications. Our belief is that you have to contribute value to earn value. Value that is worthy of earned media, earned attention, earned reputation, earned loyalty and earned business. Engagement is our currency in communications. No value, no engagement.

We’re lucky to attract some of the best minds in PR & Comms. Our team is dynamic, open-minded, and fun. At Weber Shandwick, you can be yourself and own your impact. We make sure that our account teams not only exist of media experts and strong communicators, but also of specialists in strategy and planning, policy advisors, digital experts, and award-winning creatives.

 

About the job

We are looking for an experienced Manager with around 5 years of earned strategy and media relations expertise. You would be working on some of our Belgian market key clients in different industries (Technology, Professional services, Sustainability, Food & Agriculture and Healthcare). With the ability to involve and manage different levels of stakeholders, from clients to media to other senior colleagues. You must be native/bilingual in French, have a good command of English. Knowledge of Dutch is a plus.

Your focus will be on all that relates to corporate communications, media relations and thought leadership profiling. Other responsibilities include recommending programs and activities, coordinating with clients’ goals, effectively delegating projects and offering counsel to junior team members. Experience in issues and crisis communications is a plus.

 

What you’ll be doing

  • Maintain daily client contact, serving as a trusted resource and advisor.
  • Translate communications plans and strategies into day-to-day tactics.
  • Counsel clients and colleagues on establishing effective relationships with journalists.
  • Lead or co-lead story mining sessions with subject matter experts and client executives; develop news-making story angles that drive coverage results.
  • Understand news cycles, cultural shifts, industry trends and issues that directly and indirectly affect the client and analyze and distill meaningful insights from media coverage in Belgium. Understanding of the pan European/Brussels media landscape is a plus.
  • Generate story ideas and topic angles, draft media materials, and pitch media to land earned coverage.
  • Develop strategic messaging; support creation of integrated media plans and proposals.
  • Stay on top of news, trends and influencers in specific industries and be able to link these to your clients’ objectives.
  • Participate in agency development and assist with new business.

 

What we’re looking for

  • Track record experience of working in public relations in an agency environment or in-house (around 5 years’ experience).
  • Proven experience in media relations / corporate communications and thought leadership. Preferably in the professional services and HR industry. Other areas of interest include sustainability, food & agriculture, technology and healthcare.
  • Demonstrate established relationships with Belgian media (reporters, editors, producers, podcasters, freelancers and contributors).
  • Demonstrated success with media strategy, story development, and pitching.
  • Experience writing PR plans and proposals.
  • Can work independently and as part of a team.
  • Excellent oral and written business communication skills.
  • Instills confidence with clients and colleagues.
  • Strong communicator combined with strong project management skills.
  • Proactive character, able to navigate changeable and fast-paced environments with high expectations.
  • Able to effectively build internal and external relationships.
  • Native/bilingual in French, good command of English, and knowledge of Dutch is a plus.

 

Note from Talent Team

We appreciate the time you took to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search.

At Weber Shandwick we are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.