Account Director Public Affairs, Sustainability Team

OVERVIEW

Part of The Weber Shandwick Collective (TWSC), we’re the earned-first global communications agency, led by world-class strategic thinkers and creative activators. We create shared and sustainable value for businesses, people, and society. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses.

Our game-changing work is recognised by some of the most prestigious industry awards bodies, and we have won more than 135 Lions at the Cannes Lions International Festival of Creativity. We’re also PRWeek’s 2024 Global Agency of the Year as well as being listed on the Ad Age A-List 2024 and Fast Company’s Most Innovative Companies 2024.

 

OUR VALUES

CURIOSITY –We cultivate curiosity and challenge convention. Because solving any problem begins by asking the right questions

INCLUSION – We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias

COURAGE – We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made

IMPACT – We strive to make a meaningful difference in everything we do. Because we owe it to our people, or clients and the world

 

ABOUT THE ROLE

You’re a self-starter, you take pride in the responsibilities entrusted and you pursue nothing short of excellence. Most of all, you’re a team player and enjoy working together with others to achieve great things.

You have 1 to 2 years of experience working with media and beauty and lifestyle influencers in Singapore. You are a data-driven individual and enjoy turning data into impactful insights to inform or optimise campaigns for improved performance in the future.

If the above resonates with you and you’d be keen to grow professionally with an award-winning integrated communications consultancy like ours, we’d love to speak with you.

 

EXPERIENCES GREAT FOR THE ROLE:

Influencer Marketing (50%)

• A proven track record in working with social influencers in Singapore, with strong relationships especially for Beauty, Lifestyle brands.
• You should be a social media native, actively participating and use platforms such as TikTok, Instagram, and other relevant social media platforms in Singapore.
• Experience in working with beauty and lifestyle brands to co-create content with KOLs, specifically to perform the functions of: (1) identifying and evaluating the right KOLs for your brands, (2) outreach and negotiations to confirm KOLs for campaigns, (3) develop content creation briefs that are aligned to brand asks and brief the KOLs afterwards, (4) review the content to ensure its aligned to the brief, (5) manage the posting with the KOLs, (6) as well as provide insightful evaluations of the campaign performance when it ends.
• You also keep your fingers on the pulse with different social media trends, especially those related to the beauty/cosmetics and lifestyle category and are able to effectively ideate trend-jacking content co-creation ideas to leverage these trends.

 

Media relations (50%)

• Good knowledge of local media landscape, coupled with good relationships with key lifestyle, news, and community Media in Singapore.
• Ability to identify suitable media contacts within publications, for announcements and launches, as well as pitch to them to feature stories positively.
• Able to develop interesting and differentiated pitch angles to make the stories relevant to the readers of the different media touchpoints.

QUALIFICATIONS:

• 1 to 2 years of experience.
• Passion for Beauty, Lifestyle and Consumer communications.
• BA or BS in communications, business, marketing or related field.

 

Note from the team

Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.

Personal data held by Weber Shandwick relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick.

Role: Assistant Manager

Designation: Associate Project Manager

Location: Gurugram

Reporting to: Account Director – Client Experience

                                                                                                                                       

Overview

Part of The Weber Shandwick Collective, we’re the earned-first global communications agency, led by world-class strategic thinkers and creative activators. We create shared and sustainable value for businesses, people, and society. We energize the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses

Our game-changing work is recognized by some of the most prestigious industry awards bodies, and we have won more than 135 Lions at the Cannes Lions International Festival of Creativity. We’re also PRWeek’s 2024 Global Agency of the Year as well as being listed on the Ad Age A-List 2024 and Fast Company’s Most Innovative Companies 2024.

More than ever, organizations need to solve for unprecedented challenges born of technology-driven disruption. We fuse global teams grounded in technology, digital innovation and analytics to help clients. As we live in an always-on world, our brand positioning reflects this need to engage with our always-on audience, just as we advise our clients to do. We inspire. We incite. We shape ideas and conversations, and we activate our global reach for local causes and multinational brands alike, and we’re always ready for more problems to solve.

 

Our Values:

CURIOSITY – We cultivate curiosity and challenge convention. Because solving any problem begins by asking the right questions

INCLUSION – We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias

COURAGE – We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made

IMPACT – We strive to make a meaningful difference in everything we do. Because we owe it to our people, or clients and the world

 

About the opportunity:

What will you do?

• Contribute to development of client tactical plans and cross-community implementation activities
• Successfully manage client expectations by ensuring adherence to timelines, budget and quality standards
• Develop initial client communications, key messaging and related materials
• Build client relationships, confidence and trust (at executional level)

You will be a good fit if you…

• Possess 3.5-4 years’ work experience in a PR agency
• Have industry knowledge – solid understanding of brands in the category of Healthcare and Pharma sectors
• Possess project management capability and business acumen
• Are good at networking, negotiation, coordination and possess organization abilities
• Are an analytical thinker and have the ability to formulate insights.

Note from the team

Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.

Personal data held by Weber Shandwick relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

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We are looking for a strong Associate for the Consumer Practice in Atlanta who can support multi-channel campaigns and help bring to life some of the best in-culture ideas.

Are you a candidate with a passion for working in food, beverage and lifestyle, who is obsessed with studying the current media landscape and how stories travel across channels? Then this role is for you.

• Critical Thinking: Has intellectual curiosity, creativity and critical thinking skills; is able to connect the dots and evaluate opportunities strategically to ensure they break through and deliver on client goals.
• Earned-First Storytelling: Understands the elements that make a story exciting, what brands are doing in the press and on social platforms, and what they should do next.
• Communication: Speaks, writes and edits succinctly and in a compelling manner.
• Teamwork: Experience and a love for being part of a team alongside other curious colleagues, clients and agency partners to execute to the highest quality standards.
• Interpersonal: Plays nice, whether it’s on a team, across geographies or independently.
• Technical: Is familiar with Word, PowerPoint, Excel and Outlook – media databases and social tracking tools are a bonus.
• Detail-Oriented: Has a keen attention to detail and a commitment to delivering clear and precise work, whether it’s a client-facing email, internal deck, storytelling narrative, a recap report – or even just a Slack.
• Spark: Understands what sets themselves apart. And what it means to do good, impactful work.
• Obsession with Culture: A clear understanding of what drives culture, with a passion for tapping into pop culture to reach broad and diverse audiences.

What We’re Looking For:

• Associate with a minimum of 1-2 years of experience and a background in consumer, consumer-tech, travel, fashion and/or CPG PR.
• BA or BS in Public Relations, Communications, Journalism or related field.
• Strong experience with both large-scale and start-up business environments preferred.
• Excellent communication/presentation skills; verbal and written.
• Contribution to earned media campaigns including thought leadership, product launches, earned-first creative campaigns, and more.

 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

Salary range: $50,000.00 – $50,000.00
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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