Account Director, Client Experience

Who is Weber Shandwick? 

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses e.g. AB InBev, Ikea and Princes to name a few.  

We earn affection, attention, affinity, and purchase by delivering value to people around the world, with deep specialisms across automotive, sports sponsorship, entertainment & lifestyle, and energy. We are known for:  

• Developing data driven insights and strategies to drive measurable impact 
• Creating impactful campaigns that tap into culture  
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned

A snapshot of the role:

This is a client facing role where you will be exposed to a varied client portfolio and will play a key role in the delivery of high-profile communications campaigns across multiple markets.

We are proud to work with the world’s largest corporations, companies, and organisations. This role offers you the same opportunity – to work with the biggest and best clients in the world.  

What will you be doing?

• Managing multiple digital work streams across various client accounts
• Developing social media content and assist with content production from concept to execution
• Supporting influencer identification, coordination and management, including conducting research, maintaining databases and coordinating activation logistics in partnership with our influencer experts
• Conducting digital and social media platform and advertising research
• Overseeing digital evaluation and reporting and develop insights
• Preparing for and participate in client meetings, including accurately capturing notes, agenda action items, call recaps, updating trackers, timelines and status documents
• Keeping pace with social media / digital industry trends and developments

Who are you?

• Previous experience in a similar role at intermediate level
• Excellent project digital and social skills
• Good written and verbal communication skills
• Should have experience in at least three specialist areas – social listening, paid social, paid search, display advertising, SEO, organic content creation, influencer management and social/digital strategy development.

 

Core Benefits:

• Private medical insurance
• Group life assurance
• Group income protection
• Personal pension plan
• Employee Assistance Programme

 

Flexible Benefits:

• Buy or sell holiday
• Additional life assurance cover
• Critical illness insurance
• Personal Accident Insurance
• Dental insurance
• Travel insurance
• Health screening
• Gym discounts
• Cycle to work scheme
• Health cash plan
• Flexible working with our 3:2 hybrid work model
• 4pm Friday finish
• Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
• 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
• Flexible public holidays
• Sweets and snacks in the office
• Exclusive shopping discounts and perks
• Headspace membership
• Annual eyecare voucher
• Season ticket loan
• Referral bonus scheme
• Long service bonus
• Enhanced family leave
• Inclusive and invisible health policies

 

Our Values and Behaviors:

Curiosity, inclusion, courage, impact. Our work and our culture are shaped by our values:

• CURIOSITY: We cultivate curiosity and challenge convention. Because solving any problem begins with asking the right questions
• INCLUSION: We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias
• COURAGE: We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made
• IMPACT: We strive to make a meaningful difference in everything we do. Because we owe it to our people, our clients, and the world

 

Note from the talent team:

We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion and wish you all the best in your search.

Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

#LI-LM1

Who is Weber Shandwick? 

We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team build brands by finding connection points in the real world. We energise the right mix of talent, using the relevant platforms, latest technology and insightful strategy to craft stories that make meaningful impact for some of the world’s leading brands and businesses like AB InBev, Ikea and Princes to name a few.

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle. We are known for:

• Developing data driven insights and strategy to drive measurable impact
• Creating impactful creative that taps into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned channels

 

A snapshot of the role:

• The Consumer Practice at Weber Shandwick creates world-class work and words got out…Our reputation for delivering engaging communications that strike up conversations between consumer and brands means we’re working with an enviable client list across a diverse range of sectors.
• But we won’t stop there! The team is growing and we’re looking to bring in an Associate (Account Executive) with strong media relations experience to bring the heat.
• As a leading global PR firm and PR Week’s #1 Consumer PR agency in 2021, we can offer you real opportunities for development and somewhere to cultivate your passion.  

What will you be doing?  

• Developing strong media relationships, proactively identifying and driving media opportunities which support the client’s business objectives 
• Meet with key media contacts face to face to form relationships and your little black book and feedback key information 
• Building relationships with influencers and working across influencer activation campaigns, as well as bigger integrated campaigns 
• Manage status reports, trackers and media lists for client accounts
• Generate story ideas, and play an active role in brainstorming sessions
• Staff client events, managing onsite media and influencers, contributing to event management materials like event bibles and guest lists
• Contribute to client meetings, bringing your updates to internal and external calls and meetings
• Demonstrating a solutions-first mindset, exploring multiple approaches when faced with a challenge
• Drafting various pieces of content including press releases and media alerts, media pitches and assisting the team to ensure copy is prepared, approved and submitted in line with deadlines and much more! 

 

Ideal Experience Required:

• Experience working on PR campaigns with national consumer brands 
• Social media and/or digital experience – and be excited to explore the ample opportunities to develop these areas of the business 
• Strong communication and client-handling skills and meticulous attention to detail 
• Be happy presenting – whether internally or to a client 
• Be able to communicate clearly both verbally and in writing. 

 

Core Benefits:

• Private medical insurance
• Group life assurance
• Group income protection
• Personal pension plan
• Employee Assistance Programme

 

Flexible Benefits:

• Buy or sell holiday
• Additional life assurance cover
• Critical illness insurance
• Personal Accident Insurance
• Dental insurance
• Travel insurance
• Health screening
• Gym discounts
• Cycle to work scheme
• Health cash plan
• Flexible working with our 3:2 hybrid work model
• 4pm Friday finish
• Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
• 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and discretionary festive closure
• Flexible public holidays
• Sweets and snacks in the office
• Exclusive shopping discounts and perks
• Headspace membership
• Annual eyecare voucher
• Season ticket loan
• Referral bonus scheme
• Long service bonus
• Enhanced family leave
• Inclusive and invisible health policies

 

Our Values and Behaviors:

Curiosity, inclusion, courage, impact. Our work and our culture are shaped by our values:

• CURIOSITY: We cultivate curiosity and challenge convention. Because solving any problem begins with asking the right questions
• INCLUSION: We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias
• COURAGE: We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made
• IMPACT: We strive to make a meaningful difference in everything we do. Because we owe it to our people, our clients, and the world

 

Note from the talent team:

We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion and wish you all the best in your search.

Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

#LI-LM1

Vice President, Client Experience (Consumer)

Are you a dynamic leader with an entrepreneurial spirit and a proven track record of successfully managing complex accounts? Do you thrive on building meaningful relationships with your clients, teammates and partners? Are you obsessed with being proactive and delivering results? If you answered yes to the above, we’re looking for YOU!

We are seeking a Vice President (10+ years of experience) to join our team in Toronto. This is a key leadership role that will oversee accounts with multiple workstreams. You’ll help build and lead a team that delivers across media relations, influencer marketing, social media, events, corporate communications, executive equity, crisis communications and more! Maybe you’re an expert in all these areas – or maybe not – but you’re an ace at understanding a client’s needs, structuring the work, and mobilizing and motivating the talent needed to deliver results.

We’re looking for someone who can build strong relationships across an organization, manage multiple projects and lead and inspire a high-performing team. You are someone who leads with empathy and isn’t afraid to roll up their sleeves and get into the work when your team needs you.

If you’ve got a passion for PR, here’s an opportunity to advance your career at a forward-thinking, award-winning and globally leading integrated communications agency. Weber Shandwick Canada is PRovoke Media’s Canadian Agency of the Year, IABC Canadian Large Agency of the Year (five years running) and boasts the most exciting client list of any agency in the country. We’re a passionate and diverse team that protects and promotes some of Canada’s most iconic and beloved brands – and has fun while doing it!

PRIMARY RESPONSIBILITIES

• Serve as the primary account lead, day-to-day counsel and trusted advisor to stakeholders across our clients’ organization.
• Develop an in-depth knowledge of our clients’ businesses, anticipate their needs and be their go-to for guidance and problem solving.
• Work with clients to translate their needs into meaningful and actionable briefs and communicate expectations/goals to your team – planning and activating the work across our integrated media, creative, insights and project management teams.
• Be accountable for the delivery of innovative high-quality work – maintaining consistency across the account.
• Manage account financials and contribute to driving growth – ensuring team billability and account profitability. 
• Lead financial planning/forecasting and work with agency operations teams to determine short- and long-term staffing and talent needs.
• Contribute innovative ideas for client and new business work – inspiring ideation amongst team members.
• Develop positive relationships with partner agencies and work collaboratively as part of integrated agency teams – always working toward the best possible outcome for our clients.
• Lead an integrated account team comprised of both direct reports, as well as members of other teams across the agency.

KEY QUALIFICATIONS

• 10+ years of communications experience, ideally in an agency setting
• Experience leading and growing complex accounts
• Excellent knowledge of the Canadian media and social landscape
• Creative and a strategic thinking
• A track record in building strong client relationships and leading teams that deliver results
• Proven leadership skills, with the ability to inspire a team by motivating, coaching, consistently providing feedback, and leading by example

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• RRSP (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• Bring Your Own Device (BYOD) – $50 monthly cell phone reimbursement
• MyDays – Flexible time off
• Short-Term Disability
• Paid Parental Leave Policy

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, colour, religion, gender, age, ethnic or national origin, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-SK1