Manager Strategy & Planning
Geneva, Switzerland
Published
10/09/2024
Manager, Strategy & Planning
About Weber Shandwick
Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry.
Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com
About Weber Shandwick in Switzerland
With offices in Geneva, Weber Shandwick Switzerland acts as an International Hub within the broader Weber Shandwick network. We provide strategic counsel and integrated campaign development for the global or regional headquarters of major multinational companies, and Swiss companies with global aspirations. We are uniquely positioned as the only pan-regional and globally focused agency in the market that provides international consulting. Thanks to our unique perspective that comes from being based in a truly international city, and our access to a diverse and international talent base, we are a strong hub for our EMEA business.
A snapshot of the role
We are looking for a mid-level Strategist with a communications or creative agency background to join our Strategic Planning team in Geneva. Reporting to the Head of Strategy, the successful candidate will support the development of insight-based creative ideas and impactful campaigns to support our brand and clients’ communications and business objectives, through integrated communications, including earned, owned and paid.
In this role, you will be involved in all elements of strategy including creating and analyzing data and market trends, shaping market research, developing strategy, solving brand challenges and working closely with creative teams to develop creative ideas. The successful candidate will partner with the wider team, including specialists from analytics, creative, design, production, integrated media and client experience to develop and deliver impactful client solutions. You will play a key role in supporting both new business pitches, organic growth opportunities, and existing client work.
The position is based in Weber Shandwick’s Geneva office working in a multi-disciplinary 30+ team that includes experts in integrated media, content, analytics, and strategy. We are looking for an exceptional candidate who considers him/herself to be a self-starter, approaches life with curiosity, has a strong desire to learn, is solution-focused and has a commitment to delivering the highest quality work.
What will you be doing?
- Writing creative proposals to inspire clients and stakeholders.
- Contributing to the strategy development from ideation through to execution.
- Providing thorough interpretation of insights from research findings and presenting audience trends.
- Responsible for identifying various sources of information & insight appropriate to a client problem – whether existing research, behaviour change data, relevant case studies or social listening.
- Creating messaging frameworks and content territories /pillars, as well as influencing overarching campaign and channel strategies.
Who are you?
- Previous experience in marketing/communications strategy and planning ideally within a strategy department or communications agency.
- Experience working with multi-national companies and global brands.
- Fluent in English with strong verbal and written presentation and storytelling skills.
- A strong communicator who knows how to handle clients with experience pitching new business.
- Good level of comfort with research techniques and resources to unearth meaningful insights.
- An analytic and solutions-oriented mindset with strong problem solving and critical thinking skills.
- Naturally curious, a passion for creativity, a knack for abstract thinking, and experience in spotting and applying trends.
- A team player with a demonstrated ability to work collaboratively and strong interpersonal skills.
- Have the right to live and work in Switzerland – international relocation is not offered.
- Optional: knowledge of the healthcare sector would be appreciated.
We are a global company, so we offer the advantages of a big firm – leading-edge research, sophisticated technology, the resources to invest in growth. But we still have the spirit of a small firm – entrepreneurial, ambitious, fun. We are known for our imaginative and powerful campaigns, innovative solutions, great client relations, collaboration, and teamwork – and our success comes down to our amazing people. We look for original thinkers, who are passionate about communications, and have a point of view, those who are constantly curious, deliver to a high standard and are keen to contribute to our success. We look forward to hearing from you.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
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Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com
About Weber Shandwick in Switzerland
With offices in Geneva, Weber Shandwick Switzerland acts as an international Hub within the broader Weber Shandwick network. We provide strategic counsel and integrated campaign development for the global or regional headquarters of major multinational companies, and Swiss companies with global aspirations. We are uniquely positioned as the only pan-regional and globally focused agency in the market that provides international consulting. Thanks to our unique perspective that comes from being based in a truly international city, and our access to a diverse and international talent base, we are a strong corporate and healthcare hub for our EMEA business.
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- Demonstrates a strong understanding of the healthcare regulatory framework, as well as of the major European health systems
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Candidate Profile
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Part of IPG DXTRA (IPG) which includes the collective of healthcare brands under Weber Shandwick, and is one of the most impressive health communications offerings across Europe, you’ll also partner with extended teams in London, Brussels, Paris, Berlin, Frankfurt, to name but a few…
Note from the Talent team:
We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion, and wish you all the best in your search.Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status
#LI-CL1
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
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About Weber Shandwick
Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com
About Weber Shandwick in Switzerland
With offices in Geneva, Weber Shandwick Switzerland acts as an international Hub within the broader Weber Shandwick network. We provide strategic counsel and integrated campaign development for the global or regional headquarters of major multinational companies, and Swiss companies with global aspirations. We are uniquely positioned as the only pan-regional and globally focused agency in the market that provides international consulting. Thanks to our unique perspective that comes from being based in a truly international city, and our access to a diverse and international talent base, we are a strong corporate and healthcare hub for our EMEA business.
A snapshot of the role
This is an exciting role for an experienced and ambitious public relations professional, ideally with a strong agency background to become the go-to, Account Director, within a multi-disciplinary team of health communications specialists. The role will require successfully leading pan-European and global programmes in the health & wellness sector, working for clients such as pharmaceutical organisations, public health foundations, and nutrition brands. The position is based in Weber Shandwick’s Geneva team.
Role responsibilities
- Leads the day-to-day management of tactics/projects within a client programme
- Provides clear briefs and delegates workload appropriately, managing junior and senior colleagues to make best possible use of time and expertise
- Proficiently prepares and reviews key materials and client correspondence, and contributes to more complex materials such as plans and new business proposals
- Demonstrates a strong understanding of the healthcare regulatory framework, as well as of the major European health systems
- Demonstrates an excellent knowledge of the key healthcare media outlets and types of healthcare stories that are reported and why
- Develops and maintains productive relationships with day-to-day clients; is available to the client as necessary and begins to develop a role as a trusted client advisor
- Demonstrates a strong understanding of financial management i.e. fee and costs in order to assist the senior team in developing and monitoring budgets
Candidate Profile
- Track record and experience at Account Director or Senior Account Manager level in an agency environment or in-house communications experience within a healthcare company is essential
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- An insightful and strategic approach to using traditional, digital and social media
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Part of IPG DXTRA (IPG) which includes the collective of healthcare brands under Weber Shandwick, and is one of the most impressive health communications offerings across Europe, you’ll also partner with extended teams in London, Brussels, Paris, Berlin, Frankfurt, to name but a few…
Note from the Talent team:
We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion, and wish you all the best in your search.Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status
#LI-CL1
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
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Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com
About Weber Shandwick in Switzerland
With offices in Geneva, Weber Shandwick Switzerland acts as an international Hub within the broader Weber Shandwick network. We provide strategic counsel and integrated campaign development for the global or regional headquarters of major multinational companies, and Swiss companies with global aspirations. We are uniquely positioned as the only pan-regional and globally focused agency in the market that provides international consulting. Thanks to our unique perspective that comes from being based in a truly international city, and our access to a diverse and international talent base, we are a strong corporate and healthcare hub for our EMEA business.
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Who are you?
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#LI-CL2
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.