Influencer Director (6 Month FTC)
London, England, United Kingdom
Published
06/26/2024
Who is Weber Shandwick?
We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity.
Our talented team build brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses eg HSBC, Unilever, Ebay, and Pinterest to name a few.
We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:
- Developing data driven insights and strategy to drive measurable impact
- Creating impactful campaigns that tap into culture
- Creating channel and platform agnostic campaigns that grow organically
- Delivering integrated campaigns that are earned-first but deliver for paid and owned
Firstly, a little bit about That Lot.
We make brands unskippable.
Through our work with clients including… [deep breath] Adobe, Unilever, John Lewis, Have I Got News For You, Motorway, Nationwide and Amazon Alexa, we add value, not noise.
We put creativity at the heart of everything we do. From social strategy, social creative, social production, social amplification and social effectiveness, we deliver expertise and cultural relevance. On social.
Still reading? Great. It’s only been three short paragraphs. And we’d love to hear about you…
The Role.
We are looking for an experienced Influencer Director to lead the talent-shaped charge across our existing accounts; and drive the development of The Weber Shandwick Collective’s wider influencer proposition. You’ll have the opportunity to help build and mould a strategically important new team and spearhead its short, medium and long-term success.
Your responsibilities.
- Lead the definition of That Lot’s Influencer proposition, working alongside senior management to deliver
- Developing a go to market strategy for our influencer product
- Ensuring commercial accountability and growth of the department
- Being a rep for the agency at relevant events
- Understanding the cultural and creator landscape and emerging trends
- Creating and implementing influencer strategies that are in line with broader social campaign objectives
- Support junior team members to identify and engage influencers aligned to strategic direction
- Handle all influencer partnerships, contract negotiations, content and feedback provision
- Guide junior team members on the development and presentation of post campaign performance reports
- Work with cross-functional teams, such as strategy, creative, and paid, to establish cohesive and successful campaigns
- Effectively allocate and manage client influencer budgets to ensure positive impact vs agreed KPIs
- Manage day-to-day workload and development of junior team members, as well as identifying growth opportunities
- Work closely with our clients to deliver best-in-class influencer work as well as identifying and converting additional revenue-driving opportunities
Some specific skills you’ll need.
- The job requires prior experience as an Influencer Director or in a similar position
- Possessing a thorough knowledge of social media platforms and their optimal techniques
- Understanding influencer strategies and techniques
- Possessing strong communication and negotiation abilities
- The candidate possesses skills in data analysis and providing insights to inform campaign optimization
- This individual possesses a creative mindset and strong project management skills
Extra Awesome:
- A good sense of humour.
Perks of the job.
We also offer several perks, including the following:
- 25 days holiday + 2 extra days at Christmas + 2 annual days for volunteering
- Flexible working, with 2 in-office days expected
- Employee wellbeing perks including things like; EAP mental health support, free membership to both Headspace meditation and Perkbox
- Discounted gym membership
- Cycle to work scheme
- Summer and Christmas company parties
- Pension scheme
- Access to health insurance
Diversity & Inclusion
The Weber Shandwick Collective is an Equal Opportunities Employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin or disability status
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
London, England, United Kingdom
Manager - Corporate
Who is Weber Shandwick?
We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses e.g. HSBC, Ikea, Unilever and eBay to name a few.
We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:
- Develop data driven insights and strategies to drive measurable impact
- Creating impactful creative campaigns that tap into culture
- Creating channel and platform agnostic campaigns that grow organically
- Delivering integrated campaigns that are earned-first but deliver for paid and owned
What’s Happening?
Join our dynamic team where innovation meets expertise. As a manager, you will have the unique opportunity to shape the narrative for leading companies in the energy and tech industries. These sectors are at a pivotal point of transformation, and your work will not only inform but also contribute to the sustainable growth of these industries.
With us, you’ll be at the forefront of change, driving powerful communication strategies that propel our clients to the lead of their fields. This is an unmatched opportunity to grow professionally, expand your horizons, and make a significant impact on the world.
We are proud to work with the world’s largest corporations, companies, and organisations. This role offers you the same opportunity – to work with the biggest and best clients in the world.
What will you be doing?
- Builds client relationships by providing counsel to multiple clients, driving execution of tactical plans to ensure high-quality deliverables.
- Successfully manages client expectations, team resources, and deliverables around major campaigns and projects.
- Serves as an active participant in client meetings and presentations; crafts, presents, and executes integrated communications strategies for major campaigns.
- Conducts and manages the flow of research and materials development necessary to analyse client issues.
- Functions across disciplines with a knowledge of social media strategies and tactics.
- Monitors media outlets for coverage of client and competitor news, leveraging digital and social outlets, a diverse set of influencers, etc.
- Understands industry issues that directly and indirectly affect the client.
- Composes media materials (press releases, pitch notes, client briefings, messaging documents, sample Q&A, proposals, bylined articles, supporting social content, etc.) and conducts media outreach.
- Proofs and edits client-related documents.
- Develops and builds relationships with media
- Brainstorms and brings to life compelling ideas for clients and media.
- Leads small teams to conduct pressing research on a wide range of issues, reviews and prepares executive summaries and/or analyses of information into strategic and actionable recommendations.
Behaviours
- Always professional in conduct both with clients and team members
- Displays a can do, will do attitude with teams
- Celebrates team effort
- Invested in the development of junior team members and displays leadership through constructive and fair critique
Who are you?
- Experience in a relevant field.
- Intermediate/progressing level of expertise.
- Excellent project management and organisational skills.
- Ability to translate client needs into effective project plans.
- Strong collaboration skills.
- Advanced written and verbal communication skills.
- Strong negotiation and persuasion abilities.
- Ability to deliver campaigns across multiple platforms.
- Intermediate level in account management duties, including client reporting, measurement and evaluation, and data analysis.
- Ability to effectively build external relationships.
- Basic commercial awareness and business acumen.
Core Benefits:
- Private medical insurance
- Group life assurance
- Group income protection
- Personal pension plan
- Employee Assistance Programme
Flexible Benefits:
- Buy or sell holiday
- Additional life assurance cover
- Critical illness insurance
- Personal Accident Insurance
- Dental insurance
- Travel insurance
- Health screening
- Gym discounts
- Cycle to work scheme
- Health cash plan
- Flexible working with our 3:2 hybrid work model
- 4pm Friday finish
- Equivalent of $250 USD for new joiners on 6 month + contract to support home working setup
- 25 days’ annual leave (in addition to public holidays) plus 2 volunteering days, birthday day off work and festive period off
- Flexible public holidays (from 2023)
- Sweets and snacks in the office
- Exclusive shopping discounts and perks
- Headspace membership
- Annual eyecare voucher
- Season ticket loan
- Referral bonus scheme
- Long service bonus
- Enhanced family leave
- Inclusive and invisible health policies
We appreciate the time take to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search.
At IPG we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
#LI-LM1
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
London, England, United Kingdom
Exceptional talent across the UK...we want to hear from you!
We are always looking for great talent! If you don’t see an open role that matches your skillset at this time, please send us your CV and we’ll keep in touch about future openings in London, Manchester and Scotland.
Who is Weber Shandwick?
We create cultural value and help brands navigate the ever-changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity.
Our talented team build brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world’s leading brands and businesses such as HSBC, Unilever, Ebay and IBM to name a few.
We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:
- Developing data driven insights and strategy to drive measurable impact
- Creating impactful campaigns that tap into culture
- Creating channel and platform agnostic campaigns that grow organically
- Delivering integrated campaigns that are earned-first but deliver for paid and owned
Note from the talent team:
At IPG DXTRA we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
London, England, United Kingdom
United Minds is looking for great talent - we want to hear from you!
Here at United Minds, we are always looking for great talent to join us. If you don’t see an open role that matches your skillset at this time, please send us your CV and we’ll keep in touch about future openings in London, and remotely.
Who is United Minds?
At United Minds, our purpose is to make business more human. We get to the heart of organisations – the people – to put them first. Helping leaders shape the future of their organisations with their people and for their people. That’s not because we don’t believe processes aren’t important, but because we know it’s people that really make change happen.
Our core services include organisational transformation (M&A and spin-offs, restructures, marketing and digital transformation), leadership alignment, talent strategy development, culture change and employee experience.
We are led by our values: Big Thinking; Little Details; Giant Heart. We thrive on bringing original ideas to the table, but know this only comes alive in the details. And most importantly, we do this with our whole heart – giving ourselves permission to care for each other, for the work, for our clients and ourselves.
What’s more, with our access to the wider Weber Shandwick Collective, unlike many of our competitors, we’re able to tap into creative capabilities, the latest in AI thinking, and research, data and analytics to supercharge our solutions for clients.
What’s our ambition?
In a world defined by “extreme change”, we’re uniquely positioned to help our clients navigate the myriad of challenges they face. Our outside-in mindset means we’re constantly incubating new offerings around change and transformation, organisational culture, and leadership impact, to ensure we’re future-orientated and can offer our clients a new perspective.
We’re thought partners to big international organisations such as Pfizer, Novartis, Olympus, Nestle and GSK, as well as less well-known (but equally mighty in their impact) companies like Inalfa, RS Components and Skipton Building Society.
As we continue our growth trajectory, we’re on the hunt for talented people to join our team. We’re interested in hearing from you if you’re comfortable flexing across different types of change programmes, happy to adapt to different ways of working, and enjoy navigating multiple client industries and topics.
What’s it like to work for us?
We’re a small team in the UK. Our interactions are built on trust, empowerment and compassion for each other and our clients. And because we’re small, everyone has the opportunity to get involved in nurturing the business as we scale and shape our future, regardless of seniority.
We believe personal growth is important. Everyone gets their own Learning and Development fund to use in line with their career objectives and passion points, and we do regular inspiration sessions and training activities as a team – keeping curious minds engaged and ensuring we stay at the forefront of industry trends.
United Minds is a global company, meaning we also have regular touchpoints with our US, LATAM and APAC teams, often working on projects together. And we also get the benefit of being part of the wider Weber Shandwick Collective and all the benefits you’d expect from working for one of the world’s biggest and best communications networks. If you’re interested in finding out more about who we are, check out the team bios on our website.
Note from the Talent Team:
We appreciate the time take to apply for the role and your recent interest in United Minds.
At IPG DXTRA we are proud to be a Disability Confident Employer. We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
#LI-JG1
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.