Executive Vice President, Strategic Planning

The Brand Group at Weber Shandwick New York has an exciting opportunity for a Senior Associate, Men’s Lifestyle and Sports Media Relations Specialist to join our team. We are looking for a collaborative person with a passion for sports and entertainment and excellent expertise in successfully engaging media professionals.

Job description:

• Work with the team to develop successful earned media strategies grounded in men’s lifestyle, spirits and sports insights, including goals and objectives, media targets, pitch angles and engagement approaches
• Bolster creative programming recommendations with a focus on national earned media coverage, while still maintaining relationships with influential regional men’s lifestyle and sports journalists
• Facilitate ongoing conversations with top consumer, men’s lifestyle, spirits, pop culture and sports journalists to keep the business top-of-mind throughout, the year
• Persuasively pitch media and earn high-profile coverage for clients
• Provide input on influencer relations marketing campaigns and tactics
• Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
• Break down and manage detailed tasks with the account team associated with planning and implementing special public relations events
• Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
• Interact with senior management and input feedback into tactics and strategies

 Qualifications:

• 2+ years of communications experience, preferably in an agency environment or a sports property
• Strong sports media, men’s lifestyle, pop culture and influencer relations skills and relationships at the national, regional and trade/vertical level
• Previous consumer packaged goods and related industries experience is a bonus, but not required
• Excellent communication/presentation skills; verbal and written
• Strong attention to detail and project management skills
• Open to giving and receiving constructive and respectful feedback in a timely manner
• Desire to continuously learn new skills and knowledge, and willingness to always share skills and knowledge with team members as well as clients
• Commitment to personal accountability
• BA or BS in Public Relations, Communications, Journalism or related field
• Capable of working independently and in a dynamic, high energy, fast paced team-oriented atmosphere
• High comfortability level working with athletes and celebrities, without being star struck

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $62,400.00 – $70,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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Associate, Capital Markets 

Myriant, The Weber Shandwick Collective’s executive advisory business, is dedicated to helping organizations navigate the risks and opportunities in today’s increasingly complex world by applying a stakeholder lens to business decisions, leveraging industry exclusive, AI-backed analytics and insights to help leaders address issues and opportunities. Our Capital Markets Advisory practice believes effective investor engagement connects insights, narratives and financial data to manage expectations around opportunities and risks. We leverage best-in-class insights, our investor relations expertise and digital resources to enhance confidence in our clients’ value creation strategies across all relevant stakeholders. Our work covers ongoing financial storytelling, transactions (IPOs, spin-offs, divestitures, M&A, etc.) as well as special situations (shareholder activism, restructuring, etc.).

Candidate Qualities  

As an Associate, you will have the unique opportunity to help drive communications around key financial moments for a client, including quarterly earnings and transactions. As a part of the broader Corporate Issues team, you will also have the opportunity to work on reputational issues such as recalls, litigation and cyber events. You will be working directly with senior leadership to help drive research, develop materials, build media lists, scope work, support new business, and balance multiple shifting priorities in real-time. The ideal candidate will have excellent writing skills and the ability to perform in a fast-paced, deadline-oriented environment. Additionally, the ideal candidate follows markets and financial news as well as other current events and is able to translate that knowledge into actionable insights for clients. A strong academic record is necessary, and experience in financial communications is preferred – but candidates of all backgrounds are encouraged to apply. 

Our Team

Our team is a group of smart, analytical and hardworking people who care deeply about helping lead our clients through a crisis to make a positive impact on society. We are on the front lines of some of the biggest, most complex financial transactions and other corporate reputation issues – and the nature of our work requires an ability and eagerness to juggle multiple responsibilities and work on multi-office client teams. You will have the opportunity to play a leading role in driving both ongoing client engagements and discrete projects. 

What You Will Be Doing   

• Serves as key team member to support a range of complex, high-profile financial transactions (i.e., mergers and acquisitions, IPOs, spin offs, divestitures, etc.)  
• Supports development of press releases, media strategies, media lists, talking points, FAQs, memos, media monitoring and other deliverables as needed
• Conducts pressing research on a wide range of issues, review and prepare executive summaries and/or analyses detailing clear and concise findings, distill complex and substantial amounts of information into concise summaries and insights; begin to propose strategic and actionable recommendations  
• Provides input during development of projects based on insights and knowledge of client preferences  
• Prepares for and takes part in client meetings, including accurately capturing notes, agenda action items, call recaps, updating trackers, timelines and status documents 
• Serves as role model to team members, producing high quality work and continually updating manager on activity progress 
• Actively builds own knowledge, contributes to inclusive team culture and consistently displays behaviors that support integration 
• Participates in our A-Team’s On-Duty rotational schedule covering evening and weekend hours, to handle critical client reports, ad-hoc research, and support emerging issues or crises

What We Are Looking For  

• Interest in financial markets and related news and communications
• Familiarity with corporate financials 
• Strong writing skills and meticulous attention to detail 
• Sharp curiosity and an analytical mind   

• Ability to provide strategic and actionable recommendations based on research 
• Highly effective oral and written communication skills  
• Ability to prioritize multiple tasks and manage deadlines in a consistent manner 
• Resourceful, effective problem solver 
• Comfortable asking for help from and providing direction to team members 
• Ability to take ownership, manage and see projects through from start to finish  
• Proactive self-starter and a quick learner 
• Strong work ethic 

Basic Qualifications 

• 1-3 years of professional experience in an agency/strategic consulting firm, political campaign or organization, law or similar setting 
• BA or BS, preferably in Finance, Economics, journalism or similar fields
• Proficiency in platforms such as S&P Capital IQ and the Bloomberg terminal are preferred

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $52,000 – $60,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-LC1 

Manager, Strategy & Planning

About Weber Shandwick

Weber Shandwick is a leading global communications network that delivers next-generation solutions to brands, businesses, and organizations in major markets around the world. Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry.

Data-led, with earned ideas at the core, the agency deploys leading and emerging technologies to inform strategy, develop critical insights and heighten impact across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.  Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com

About Weber Shandwick in Switzerland

With offices in Geneva, Weber Shandwick Switzerland acts as an International Hub within the broader Weber Shandwick network. We provide strategic counsel and integrated campaign development for the global or regional headquarters of major multinational companies, and Swiss companies with global aspirations. We are uniquely positioned as the only pan-regional and globally focused agency in the market that provides international consulting. Thanks to our unique perspective that comes from being based in a truly international city, and our access to a diverse and international talent base, we are a strong hub for our EMEA business.

 

A snapshot of the role

We are looking for a mid-level Strategist with a communications or creative agency background to join our Strategic Planning team in Geneva. Reporting to the Head of Strategy, the successful candidate will support the development of insight-based creative ideas and impactful campaigns to support our brand and clients’ communications and business objectives, through integrated communications, including earned, owned and paid.

In this role, you will be involved in all elements of strategy including creating and analyzing data and market trends, shaping market research, developing strategy, solving brand challenges and working closely with creative teams to develop creative ideas. The successful candidate will partner with the wider team, including specialists from analytics, creative, design, production, integrated media and client experience to develop and deliver impactful client solutions. You will play a key role in supporting both new business pitches, organic growth opportunities, and existing client work.

The position is based in Weber Shandwick’s Geneva office working in a multi-disciplinary 30+ team that includes experts in integrated media, content, analytics, and strategy. We are looking for an exceptional candidate who considers him/herself to be a self-starter, approaches life with curiosity, has a strong desire to learn, is solution-focused and has a commitment to delivering the highest quality work.

 

What will you be doing?

• Writing creative proposals to inspire clients and stakeholders.
• Contributing to the strategy development from ideation through to execution.
• Providing thorough interpretation of insights from research findings and presenting audience trends.
• Responsible for identifying various sources of information & insight appropriate to a client problem – whether existing research, behaviour change data, relevant case studies or social listening.
• Creating messaging frameworks and content territories /pillars, as well as influencing overarching campaign and channel strategies.

 

Who are you?

• Previous experience in marketing/communications strategy and planning ideally within a strategy department or communications agency.
• Experience working with multi-national companies and global brands.
• Fluent in English with strong verbal and written presentation and storytelling skills.
• A strong communicator who knows how to handle clients with experience pitching new business.
• Good level of comfort with research techniques and resources to unearth meaningful insights.
• An analytic and solutions-oriented mindset with strong problem solving and critical thinking skills.
• Naturally curious, a passion for creativity, a knack for abstract thinking, and experience in spotting and applying trends.
• A team player with a demonstrated ability to work collaboratively and strong interpersonal skills.
• Have the right to live and work in Switzerland – international relocation is not offered.
• Optional: knowledge of the healthcare sector would be appreciated.

 

We are a global company, so we offer the advantages of a big firm – leading-edge research, sophisticated technology, the resources to invest in growth.  But we still have the spirit of a small firm – entrepreneurial, ambitious, fun.  We are known for our imaginative and powerful campaigns, innovative solutions, great client relations, collaboration, and teamwork – and our success comes down to our amazing people. We look for original thinkers, who are passionate about communications, and have a point of view, those who are constantly curious, deliver to a high standard and are keen to contribute to our success.  We look forward to hearing from you.