Vice President, Strategic Planning - Healthcare

The Brand Group at Weber Shandwick New York has an exciting opportunity for a Senior Associate, Men’s Lifestyle and Sports Media Relations Specialist to join our team. We are looking for a collaborative person with a passion for sports and entertainment and excellent expertise in successfully engaging media professionals.

Job description:

• Work with the team to develop successful earned media strategies grounded in men’s lifestyle, spirits and sports insights, including goals and objectives, media targets, pitch angles and engagement approaches
• Bolster creative programming recommendations with a focus on national earned media coverage, while still maintaining relationships with influential regional men’s lifestyle and sports journalists
• Facilitate ongoing conversations with top consumer, men’s lifestyle, spirits, pop culture and sports journalists to keep the business top-of-mind throughout, the year
• Persuasively pitch media and earn high-profile coverage for clients
• Provide input on influencer relations marketing campaigns and tactics
• Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
• Break down and manage detailed tasks with the account team associated with planning and implementing special public relations events
• Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
• Interact with senior management and input feedback into tactics and strategies

 Qualifications:

• 2+ years of communications experience, preferably in an agency environment or a sports property
• Strong sports media, men’s lifestyle, pop culture and influencer relations skills and relationships at the national, regional and trade/vertical level
• Previous consumer packaged goods and related industries experience is a bonus, but not required
• Excellent communication/presentation skills; verbal and written
• Strong attention to detail and project management skills
• Open to giving and receiving constructive and respectful feedback in a timely manner
• Desire to continuously learn new skills and knowledge, and willingness to always share skills and knowledge with team members as well as clients
• Commitment to personal accountability
• BA or BS in Public Relations, Communications, Journalism or related field
• Capable of working independently and in a dynamic, high energy, fast paced team-oriented atmosphere
• High comfortability level working with athletes and celebrities, without being star struck

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $62,400.00 – $70,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-SK1

Weber Shandwick’s West Coast is seeking a smart, passionate and diverse thinker to help us solve and create industry-defining work for a range of clients. Our internship offers an opportunity to shape data-driven, creative, integrated communications solutions while working closely with a team of dynamic professionals.

From creative brainstorming to day-to-day execution, Weber Shandwick’s Interns form the foundation of a talented team that generates groundbreaking, award-winning programs. Plus you’ll work on campaigns for iconic brands and companies you likely encounter every single day.

What you’ll do all day: 

• Create: Craft written communications including media materials and compelling social content 
• Research: Analyze brands using various resources 
• Engage: Share big ideas in brainstorms and with teams 
• Plan: Assist in event coordination and logistics 
• Hustle: Pitch stories to media, develop media lists, track placements, etc. 
• Monitor: Track brands in traditional and social media 

What we’re looking for from you: 

• Thinking: Do it out of the box. Actually, it’s best if you’re wholly unfamiliar with the concept of boxes 
• Digital: Know all the old school and the latest social media platforms, what brands are doing on them and what they should do next 
• Communication: Speak, write and edit succinctly and compellingly 
• Management: Meet deadlines, put out fires and multi-task. Work fast, and work well 
• Detail-Oriented: Attention to detail and a commitment to delivering clear and precise work is a must 

• Technical: Know Word, PowerPoint, Excel and Outlook. Familiarity with platforms like Hootsuite, Cision, MuckRack, Adobe Creative Suite, a plus 
• Dynamic: Ability to work in a fast-paced agency environment 
• Spark: Understand what sets you apart 

What you’ll get from us: 

• Support: As you navigate a hybrid workplace, you’ll have regular check-ins, calls and touchpoints with your teams and the whole office to feel connected 
• Mentor: You’ll be paired with someone in the office to mentor you and help you navigate the waters 
• Learning and development: Keep sharp and learn all the new skills with access to trainings and tutorials through complimentary access to LinkedIn Learning as a WS employee 
• A possible career: Internships have the possibility of growing into a full-time position 
• A paycheck! Interns are paid hourly, at 40-hours per week 

Requirements:

• The ideal candidate must be a college graduate by start of internship
• Must be available up to full-time (40 hrs/week) from September to December

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

[California/Washington] Salary range: $20.00 – $20.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

#LI-LC1 

We are seeking a new Senior Strategist to join our team. The ideal candidate is someone who has previous strategy experience, a strong interest and aptitude in social media platform work, and a foundation of integrated digital media skills. You’ll be expected to work within an integrated team, working with account, creative and analytics functions to ensure flawless strategic execution of the client business objectives.

Position Description 

• Work both independently and collaboratively to develop campaign briefs and strategies focused on automotive, as part of cross-functional teams.
• Stay up to date on the digital latest trends, creating reports and guiding the team on activating against those trends
• Help turn research-based observations into inspiring insights and creative brief
• Have a deep understanding of social media platforms within an understanding of how to best execute on each individually
• Develop crisp and compelling content for client decks and pitches
• Perform business analysis, data mining, and visual storytelling
• Actively contribute to client meetings, creative brainstorms and strategy sessions
• Cultivate relationships with key decision-makers across the business, including creative and digital strategists, research/analytics experts, and account teams

Qualifications

• 4-5 years of relevant work experience
• Strong understanding of the overall media and social landscape, with an emphasis on digital experience
• Knowledge of social platforms, including paid amplification and campaign optimization
• Strong knowledge of broad set of audience, insights and analytics tools such as YouGov, MRI, GWI, WARC, etc.
• Detail-oriented, multi-tasker with excellent time-management skills
• Strong written, verbal communication and presentation skills
• Demonstrated ability to construct an argument supported by evidence
• An active curiosity about brands and culture
• Ability to quickly understand and translate complex business or policy issues
• Strong time management, project management and organizational skills
• Meaningfully contribute to a civil, fast paced, inclusive and positive work environment
• Enough poise to work with multiple creative and account management colleagues across diverse experience levels and disciplines
• Proactive, self-starter who can work well both independently and as part of a team

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• RRSP (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• Bring Your Own Device (BYOD) – $50 monthly cell phone reimbursement
• MyDays – Flexible time off
• Short-Term Disability
• Paid Parental Leave Policy

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-LC1