GDP Doesn’t Tell the Whole Story
A country’s global ranking is no longer based on just the size of a country’s population and economic power. FutureBrand’s 2019 Country Index suggests several factors that are more likely to influence a country’s brand today than in the past.
![GDP Doesn’t Tell the Whole Story](/_next/image?url=https%3A%2F%2Fcms.webershandwick.com%2Fwp-content%2Fuploads%2F2023%2F01%2FIssuesDecoded-GDPR.jpeg&w=3840&q=75)
Read some of the highlights from this year’s report, and to learn why a country’s reputation is so important for its growth here on Issues Decoded.