Senior Manager, Paid Search

EVP, Analytics & Intelligence Health Practice Lead, Weber Shandwick NA.  

Job Description: 

The NA head of analytics and intelligence strategy for the Health sector will serve as the region’s most senior Analytics leader supporting the Health practice — providing strategic counsel to clients, building new, bespoke offerings, developing insights for new business pitches, and helping build our reputation as the leading Health communications business in North America.   

The ideal candidate for this position will have prior experience selling and marketing scaled custom analytics and research solutions to sophisticated communications and C-Suite clients. They will be curious, organized, methodical, pragmatic, and proactive. They will have deep functional expertise in research, data and analytics combined with a passion for translating and connecting these insights into solutions. 

They will play a leading role in recruiting new talent as well as training and skills building. They will build relationships with key stakeholders as well as senior client leaders – to proactively identify new business opportunities, conduct thought leadership and use research to open new doors for growth. Very specifically, this individual will immediately take analytics leadership of a top-tier pharmaceutical account – ensuring scoped work is delivered flawlessly, organic opportunities are surfaced and brought to life, and both client and inter-agency relationships are forged. 

Requirements  

• 15+ years of related professional experience within an agency, consulting or corporate setting (15+ research experience; 10+ analytics experience) 

• Proven ability to counsel Fortune 100 clients 

• Talent development experience and skill in building, leading, coaching, and motivating research and analytics teams  

• Ability to derive relevant insights from diverse sources of data, both qualitative and quantitative, including published sources, syndicated data, and proprietary data, and then translating those insights into specific media strategies and recommendations  

• Health sector experience, ideally designing and delivering solutions for payor, provider, pharma and/or major health systems in the US. 

• Ability to design research, analyses, and test plans to explore hypotheses such as optimizing communications regarding creative and channel mix 

• Passion for innovation and technology 

• Behavioral Science experience is a plus 

Skills 

• Experience using media/marketing intelligence, social listening or other research tools such as: Talkwalker, Brandwatch, GlobalWebIndex, NewsWhip, Meltwater, Cision, Quid, Affinio, Simmons/MRI and/or Comscore 

• Experience with data visualization tools and approaches (e.g., Tableau, Datorama, Google Data Studio) for reporting and dashboards  

• Experience directly conducting primary research (either qualitative or quantitative) end-to-end (i.e., designing, fielding, analyzing and reporting out data) 

• Experience turning raw, unstructured data into insights, stories, and strategies 

• Experience pitching new business and leading or supporting complex RFP submissions 

• Hands-on experience in managing data and data mining  

• Ability to develop frameworks for steering complex insight/analytics projects 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $250,000 – $300,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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EVP, STRATEGIC PLANNING, HEALTH, NEW YORK 

If you’re an executive healthcare strategist looking to take your career to the next level, we want to hear from you. 

Weber Shandwick New York is looking for a EVP of Strategic Planning, Health, to join our growing team and fuel communications and creative strategies for the world’s biggest, best-known and most innovative healthcare, biotech and pharmaceutical companies through corporate, product, disease state awareness and equity campaigns targeting patient communities, HCPs and a wide range of stakeholders.  

About you: You’re an expert strategic leader, trusted client advisor, and nurturer of talent. You are a highly collaborative, original and clear thinker who is endlessly curious. Your curiosity helps you empathize with everyone from people recently diagnosed with cancer to dermatologists trying to choose between varying atopic dermatitis treatments. You are able to frame a problem, develop succinct insights, and explain what it all means and why it’s important in a compelling story. You understand diverse media platforms and technology. You’re open-minded, battle-tested, inclusive and empathetic. You know how to develop strategies that can earn attention. And you can quickly pivot with the unpredictability of today’s business and communications challenges. 

NYC residency is a plus, but not required. 

Here’s a snapshot of the role: 

• Develop strategic vision for healthcare communications strategies from start to finish, including execution and performance evaluation for a limited number of clients and new business opportunities.  
• Lead, collaborate and nurture strong relationships with integrated teams in client experience, analytics, creative and media to develop and implement flawless execution and creative plans informed by strategic vision. 
• Leads new business pitches (organic and net new), integrating across teams and weaving the strategic vision throughout the new business process. 
• Contributes to sharing best practice, case studies and thought leadership both internally and externally. Participates in external visibility, speaking engagements, media coverage. 
• Holds strategic planning team accountable for performance, adherence to quality. 
• Reports to regional strategic planning lead, plays an active role in team development, and manages, supervises and mentors talented and eager junior strategists. 
• 10-15 years’ experience (preferably in corporate communications and/or advertising). 

If you’re interested in creating the industry’s most important, culturally relevant work we should talk.  

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $250,000 – $300,000

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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The Brand Group at Weber Shandwick New York has an exciting opportunity for a Senior Associate, Men’s Lifestyle and Sports Media Relations Specialist to join our team. We are looking for a collaborative person with a passion for sports and entertainment and excellent expertise in successfully engaging media professionals.

Job description:

• Work with the team to develop successful earned media strategies grounded in men’s lifestyle, spirits and sports insights, including goals and objectives, media targets, pitch angles and engagement approaches
• Bolster creative programming recommendations with a focus on national earned media coverage, while still maintaining relationships with influential regional men’s lifestyle and sports journalists
• Facilitate ongoing conversations with top consumer, men’s lifestyle, spirits, pop culture and sports journalists to keep the business top-of-mind throughout, the year
• Persuasively pitch media and earn high-profile coverage for clients
• Provide input on influencer relations marketing campaigns and tactics
• Develop and manage timelines and weekly action plans to ensure all deadlines on client programs are met
• Break down and manage detailed tasks with the account team associated with planning and implementing special public relations events
• Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
• Interact with senior management and input feedback into tactics and strategies

 Qualifications:

• 2+ years of communications experience, preferably in an agency environment or a sports property
• Strong sports media, men’s lifestyle, pop culture and influencer relations skills and relationships at the national, regional and trade/vertical level
• Previous consumer packaged goods and related industries experience is a bonus, but not required
• Excellent communication/presentation skills; verbal and written
• Strong attention to detail and project management skills
• Open to giving and receiving constructive and respectful feedback in a timely manner
• Desire to continuously learn new skills and knowledge, and willingness to always share skills and knowledge with team members as well as clients
• Commitment to personal accountability
• BA or BS in Public Relations, Communications, Journalism or related field
• Capable of working independently and in a dynamic, high energy, fast paced team-oriented atmosphere
• High comfortability level working with athletes and celebrities, without being star struck

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $62,400.00 – $70,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-SK1