Senior Copywriter

Executive Vice President, Crisis Issues Practice Lead – Central Region

 

We Are Seeking:

We are looking for a change agent Executive Vice President to help us grow and lead our Crisis and Issues Practice in our Central Region (Chicago, Dallas, Minneapolis & St. Louis) and support a wide array of high-profile clients with crisis preparedness and live crisis and issues counsel and support.

You will play an important role on our team, leading a broad range of projects and developing new business opportunities. You will be an emerging leader on the team and help mentor and grow the skill sets of emerging talent in our practice. You should be sharp strategist, have strong writing skills, be social and digital analytics savvy, and thrive in a fast-paced, deadline-oriented environment. You can marshal teams and resources effectively and quickly and are entrepreneurial.

 

We are looking for someone who can:

• Drive growth across the Central region office, from proactive prospecting to pitch leadership – across both organic and net new opportunities

• Build and nurture client relationships by providing leadership, direction and strategic guidance to colleagues, team leads, C-suite and senior level clients

• Hit the ground running playing a leading role in counseling clients • Solve problems, handle crises, and make quick decisions with incomplete information • Architect diverse teams and coach/sponsor them to success

• Draw on our total Agency resources (locally, regionally, globally) and bring our clients the best of our network for every project

• Model effective collaboration with Agency resources such as Creative, Strategy, Analytics and Integrated Media, as well as other practices

• Establish a high standard for quality and deliver above expectations, continuing to build and fulfill trusted partner role with clients and colleagues • Effectively manage through both authority and influence

• Actively engage in the culture of the Agency to lead by example

• Work with peers to further the mission, goals and culture of the Agency

• Be a change agent and agitator for what’s new and next  

 

The right person for this role has:

• 18+ years of experience in PR, inclusive of Agency experience leading, driving and executing Crisis and Issues

• Deep knowledge and experience in cyber security, public affairs, litigation support, regulatory, labor and brand safety, corporate affairs, corporate reputation, executive visibility, social impact as well as crisis communication

• Exposure to leading edge technology, analytics and data that improves the ability to deliver impactful communications and insights to C-level clients.

• Proven track record of proactively identifying and delivering strategic opportunities that unlock account growth beyond the current or ‘expected’ remit

• Exceptional client service track record with ability to counsel and interact effectively with C-suite and senior management at client organizations • Ability to efficiently manage cross-office teams

• Ability to be both strategic and hands-on, to flex with clients’ needs

• Success leading teams and developing talent

• An entrepreneurial spirit, strong leadership qualities, and a collaborative attitude

• A willingness to challenge how things have always been done, in a desire to continuously improve

• Excellent written, verbal, and interpersonal communication skills • Proficient skills in MSOffice (PowerPoint, Excel and Word)

• BA or BS in Communications or related degre

 

Weber Shandwick is proud to The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: 

• Medical 
• Dental 
• Vision 
• 401k (with employer match) 
• Tuition Reimbursement 
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul 
• MyDays – Flexible holiday schedules 
• Short-Term Disability 
• Paid Employee Family Leave 
• Family Building Benefit 

 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-JP1

 

Job Description:

Overview

The work involves writing period. We are looking for writers who are versatile enough to handle everything Web content, Writing for Social Media, Online marketing material, Mailers, brochures and film scripts. Ideation, conceptualization and visualization are an integral part of the work. Your role as a copywriter is to write with your thinking cap on.

You’ll be required to think, ideate, visualize and open your mind to execute campaigns & ideas on the digital platform with your team.

Responsibilities

• Be the execution point person for all brand publishing-related activities within the India market.
• Developing creative ideas and concepts.
• Proactive participation in ideas with colleagues and senior managers to bring to live integrated campaigns.
• Having clear ideas of the competitors activities and the target audience
• Writing Clear, persuasive, original copy.
• Understanding the nuances of copywriting for different platforms while still maintaining the ethos the persuasiveness
• Amending, revising or redeveloping adverts or campaigns in response to feedback from the team and clients.
• Overseeing campaigns through the production stage to completion.
• Working on several campaigns at a time, sometimes under pressure and often to tight deadlines
• Liaising with production companies, photographers, typographers, designers and printers
• Keeping up to date with popular culture and trends
• Work closely as part of a multi-faceted team and maintain a close partnership account teams running the client commercial relationship.

Skills and expertise

• 0-1 years of experience, ideally involving extensive online exposure and social media campaigns.
• Demonstrable understanding of the online commercial publishing environment in India.
• A creative bent of mind with strong verbal, written and presentation skills – be bold; think fresh, weird and fun
• Exceptional client facing and communication skills.
• Team player with the ability to work with minimal supervision, under pressure and coordinating with large teams.

#LI-RK1

We are seeking a Copywriter with strong digital / social expertise to join our creative team. We are looking for someone with the right combination of conceptual approach, self-motivation, and writing skills necessary to create, sell, and execute impactful ideas for our clients. This person will be instrumental in defining the conceptual approach and direction for a variety of brands and assignments across a wide range of communication strategies and channels. They need to be obsessive about big ideas which earn attention and crafting compelling stories. We are looking for a specific type of person, someone who embodies talent and decency in equal measure.

Responsibilities:

• Crafting stories and building brands through campaign level thinking and execution
• Remain current on industry, cultural, and technology trends, and look for opportunities to incorporate them into your creative concepts
• Work with art directors, designers, strategists, producers and other team members to flesh out the creative development of social media ideas and tactical executions
• Develop original concepts and executions with the intention of sparking conversation and engagement in the social media space. These ideas can be published across various social media channels, published through influencer channels, or may transcend social media, digital and traditional advertising.
• Ongoing development of new ideas, creative concepts, headlines, video scripts, social posts and various other forms of online/offline brand storytelling
• Presenting ideas and production-ready executions to internal and external stakeholders
• In all social media-specific concepts, be sure to understand various execution formats and incorporate creative/copy/layout best practices for various social media networks including Facebook, Instagram, X, Snapchat, LinkedIn and YouTube
• Write video-based story ideas with the complete understanding of the types of video formats that work best across various social networks (live, long-form, tap for audio, etc.)
• Ensure all creative adheres to existing brand guidelines and social media best practices
• Responsible for editing and proofing materials during all project phases
• Wear multiple hats: depending on your skills, there will be times when you will have to drive the creative process by playing multiple roles throughout concepting and execution phases

CORE REQUIREMENTS

• • 4-5 years of copywriting experience in an agency or related field (advertising, digital, social media, publishing/content or public relations)
  • Must be self-motivated, hard working, well organized, thick skinned and resilient to ever-changing timelines, requests, and deliverables
  • Ongoing drive to understand emerging techniques, trends and philosophies in marketing, technology, interaction and social media
  • Must have a portfolio (share anything that conveys the way you think or approach assignments, even if it was never produced; we like chicken scratches).
  • Bonus Skills: blogging, journalism, social community management

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• RRSP (with employer match)
• Tuition Reimbursement
• Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• Bring Your Own Device (BYOD) – $50 monthly cell phone reimbursement
• MyDays – Flexible time off
• Short-Term Disability
• Paid Parental Leave Policy

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, colour, religion, gender, age, ethnic or national origin, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-KG1