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# Weber Shandwick

## Sitemaps
[XML Sitemap](https://webershandwick.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [Weber Shandwick strengthens leadership bench with three senior appointments](https://webershandwick.com/news-insights/weber-shandwick-strengthens-leadership-bench-with-three-senior-appointments-3)
- [Four years running – The Weber Shandwick Collective leaves Cannes as its most awarded PR agency](https://webershandwick.com/news-insights/the-weber-shandwick-collective-leaves-cannes-as-its-most-awarded-pr-agency): News & Insights
- [Weber Shandwick and Reddit Decode the Modern Women’s Health Journey](https://webershandwick.com/news-insights/navigating-the-new-health-ecosystem): News & Insights
- [How to stand out at Davos in 2026](https://webershandwick.com/news-insights/how-to-stand-out-at-davos-in-2026)
- [Weber Shandwick’s Valiant Freeman Named a 2026 PRovoke Media Young Changemaker](https://webershandwick.com/news-insights/valiant-freeman-named-2026-provoke-media-young-changemaker): Weber Shandwick is proud to announce that Valiant Freeman, Associate Creative Director, has been named one of PRovoke Media’s 2026 Young Changemakers.
- [PR must treat accessibility as innovation engine, not compliance checklist](https://webershandwick.com/news-insights/pr-must-treat-accessibility-as-innovation-engine-not-compliance-checklist): News & Insights
- [Chanel Lake named to PRWeek 40 Under 40 for transforming creator strategy](https://webershandwick.com/news-insights/chanel-lake-named-to-prweek-40-under-40-for-transforming-creator-strategy): Weber Shandwick proudly celebrates Chanel Lake's inclusion on PRWeek's 40 Under 40 list, a recognition of her groundbreaking work in creator marketing and influencer strategy.
- [The health system wasn’t built for them, so women are building their own](https://webershandwick.com/news-insights/the-health-system-wasnt-built-for-them-so-women-are-building-their-own)
- [The power of being in the room: A Pride conversation with Broadway producer Hunter Regian ](https://webershandwick.com/news-insights/the-power-of-being-in-the-room-a-pride-conversation-with-broadway-producer-hunter-regian): News & Insights
- [From Transactional to Transformational: The Future of Brand-Agency Partnerships](https://webershandwick.com/news-insights/from-transactional-to-transformational-the-future-of-brand-agency-partnerships): News & Insights
- [Say yes to the unexpected: CMO Anisha Ahluwalia on the power of unconventional paths](https://webershandwick.com/news-insights/say-yes-to-the-unexpected-anisha-ahluwalia-on-the-power-of-unconventional-paths): News & Insights
- [Weber Shandwick is the big winner at the PRWeek Global Awards 2026](https://webershandwick.com/news-insights/weber-shandwick-is-the-big-winner-at-the-prweek-global-awards-2026): News & Insights
- [A New Chapter for Weber Shandwick: Karen Pugliese to Succeed Susan Howe as CEO](https://webershandwick.com/news-insights/a-new-chapter-for-weber-shandwick-karen-pugliese-to-succeed-susan-howe-as-ceo): News & Insights
- [A three-peat: Weber Shandwick on Fast Company’s 2026 Most Innovative Companies List](https://webershandwick.com/news-insights/a-three-peat-weber-shandwick-on-fast-companys-2026-most-innovative-companies-list): News & Insights
- [Kate Bullinger and Sara Jane Baker named to PRWeek Women of Distinction 2026](https://webershandwick.com/news-insights/kate-bullinger-and-sara-jane-baker-named-to-prweek-women-of-distinction-2026)
- [Corporate Agency of the Year: Weber Shandwick celebrates five wins at 2026 PRWeek US Awards](https://webershandwick.com/news-insights/corporate-agency-of-the-year-five-wins-prweek-us-awards): Weber Shandwick is honored to celebrate our recognition at this year’s PRWeek US 2026 Awards, earning top honors for our leadership in corporate advisory, purpose-driven creativity, and AI innovation. These awards celebrate the incredible range and impact of our work across different teams and disciplines, reinforcing our ethos: we’re built to drive impact in today’s fast changing world.
- [Agency leaders honor mentors and drive change for Women’s History Month](https://webershandwick.com/news-insights/agency-leaders-honor-mentors-and-drive-change-for-womens-history-month)
- [Weber Shandwick’s earned-first creativity drives third consecutive Ad Age A-List win](https://webershandwick.com/news-insights/weber-shandwicks-earned-first-creativity-drives-third-consecutive-ad-age-a-list-win): Weber Shandwick has been named to the prestigious Ad Age A-List for the third consecutive year, a landmark achievement that recognizes the agency’s sustained excellence in blending earned-first creativity with strategic impact. This "three-peat" honor underscores the firm's leadership in an evolving media landscape. The publication specifically named us their inaugural PR Agency of the Year, celebrating the agency's significant growth, client partnerships and industry-defining work.
- [The five shifts redefining the C-Suite agenda in 2026](https://webershandwick.com/news-insights/the-five-shifts-redefining-the-c-suite-agenda-in-2026): In an era of persistent disruption, leaders are grappling with a new level of complexity. The challenge is no longer singular; it is a confluence of geoeconomic ruptures, rapid AI acceleration and deep cultural and political polarization. Navigating this landscape requires a modern approach to corporate affairs — one that is agile, intelligent and relentlessly focused on creating and protecting value...
- [VOY A ENSeÑARTE PR: A Lesson in Public Relations from Bad Bunny](https://webershandwick.com/news-insights/voy-a-ensenarte-pr-a-lesson-in-public-relations-from-bad-bunny): Weber Shandwick’s LIGA provides insights into how brands can intentionally connect with Latino audiences.
- [Beyond the ad: Inside the ‘full-contact’ brand experience at the Big Game](https://webershandwick.com/news-insights/beyond-the-ad-inside-the-full-contact-brand-experience-at-the-big-game): The Big Game is more than a 30-second spot. It’s a full-contact brand experience. Our manager Paige Krikorian was on the ground supporting clients at the Big Game, and she reports that the energy around the event is a marketing force of its own.
- [PRWeek AI25: Class of 2026](https://webershandwick.com/news-insights/prweek-ai25-class-of-2026)
- [Davos 2026: Corporate Affairs is Becoming the Enterprise Credibility Function](https://webershandwick.com/news-insights/davos-2026-corporate-affairs-is-becoming-the-enterprise-credibility-function): The World Economic Forum Annual Meeting 2026 marked a turning point. Against a backdrop of geopolitical escalation, economic volatility and accelerating technological change, Davos reaffirmed its relevance as the place where power, markets, technology and trust visibly collide.
- [Beyond awareness months: Making disability inclusion a 365-day strategy](https://webershandwick.com/news-insights/beyond-awareness-months-making-disability-inclusion-365-day-strategy): Disability inclusion should be an ongoing business priority, which is why we’re still talking about it now. In January. Because it’s not a priority bound by an awareness month – the timing of the celebration for which isn’t even globally consistent.
- [8 Lessons Brand Marketers Should Take From Heated Rivalry](https://webershandwick.com/news-insights/8-lessons-brand-marketers-should-take-from-heated-rivalry): The unexpected cultural phenomenon Heated Rivalry has taken audiences by storm — from TikTok memes to glowing endorsements by The New Yorker. But beyond its irresistible storytelling and fervent fanbase, this “gay hockey show” offers brand marketers invaluable lessons on tapping into virality, connecting with passionate communities and creating meaningful, inclusive narratives. Jeffrey Spivock, Executive Vice President Integrated Media Strategy at Weber Shandwick, shares eight essential takeaways from the breakout hit, shedding light on why its success is more than just a fluke and what it means for brands striving to resonate authentically in culture.
- [CEO-communications confidence gap narrows, with 52% reporting increased confidence](https://webershandwick.com/news-insights/ceo-communications-confidence-gap-narrows): A new study from leading global communications consultancy Weber Advisory, conducted in partnership with Gravity Research, finds the confidence gap between CEOs and their communications teams is narrowing.
- [It’s not just 2016. The classics are back.](https://webershandwick.com/news-insights/its-not-just-2016-the-classics-are-back)
- [Making an Impact: How Our Teams Give Back Around the World](https://webershandwick.com/news-insights/making-an-impact-how-our-teams-give-back): Today we reflect on the profound legacy of a leader whose unwavering courage and commitment to justice and equality transformed history. Dr. Martin Luther King, Jr. once said, “Life's most persistent and urgent question is, 'What are you doing for others?'"
- [Global Creative Index 2025: Weber Shandwick Tops Again](https://webershandwick.com/news-insights/global-creative-index-2025-weber-shandwick-tops-again)
- [JPM Healthcare Conference Highlights and Conversations 2026](https://webershandwick.com/news-insights/jpm-healthcare-conference-highlights-and-conversations-2026): The 2026 JPM Healthcare Conference highlighted the critical convergence of AI, China’s growing influence, strategic M&A activity, and innovation in GLP-1 treatments. These trends underscore a rapidly evolving healthcare landscape where agility, innovation, and strategic foresight will define winners in the next phase of biopharma.
- [Your 2026 Guide to Ever-Evolving Davos](https://webershandwick.com/news-insights/your-2026-guide-to-ever-evolving-davos): Ryan Heath, former global correspondent for POLITICO and Axios, and member of Weber Advisory’s Global Senior Advisors Counsel, shares his insider perspective on navigating Davos 2026. As the World Economic Forum adapts to shifting power hubs, AI-driven agendas, and geopolitical complexity, Ryan offers essential insights for executives seeking to make their mark at the world’s most exclusive global gathering.
- [Predicting the unpredictable: The top 10 cultural trends and moments of 2026](https://webershandwick.com/news-insights/predicting-the-unpredictable-the-top-10-cultural-trends-and-moments-of-2026): Did 2025 even happen? Looking back at the year in culture, it’s a fair question. No Barbie effect. No Brat takeover. No song of the summer. Instead, culture surfaced in random expressions – Etsy witches, Labubus and 6-7 – untethered from any larger shifts.  
- [2026 Unveiled: Our experts predict the future of communications, culture and creativity](https://webershandwick.com/news-insights/2026-unveiled-our-experts-predict-future-communications-culture-creativity): As a new year approaches, the pace of change facing businesses, brands and institutions shows no signs of slowing. Economic uncertainty, geopolitical shifts, rapid advances in AI and deepening cultural fragmentation are rewriting the rules of influence and reputation. According to a new Weber Shandwick report, the changes expected over the next five years will redefine our industry more than in the last five decades.
- [Weber Shandwick uses AI Platform, HALO, to uncover the biggest challenges for health communications leaders](https://webershandwick.com/news-insights/weber-shandwick-uses-ai-platform-halo-to-uncover-biggest-challenges-for-health-communications-leaders): This past year, the healthcare industry faced unprecedented challenges arising from policy shifts and misinformation from the highest levels of influence. These challenges show no signs of slowing down in 2026, emphasizing the importance of having a strategy in place to prepare for and respond to potential events triggered by outside influence.
- [What Versailles, and trends in hip-hop and high fashion, can tell us about the changing consumer mindset (Contagious)](https://webershandwick.com/news-insights/what-versailles-and-trends-in-hip-hop-and-high-fashion-can-tell-us-about-the-changing-consumer-mindset-contagious)
- [Beyond ESG: A playbook for responsible business in an age of transformation](https://webershandwick.com/news-insights/beyond-esg-playbook-for-responsible-business): Today, companies are engaging on material and reputational issues in a highly politicized context. Around the world, there is growing pressure from stakeholders on business leaders to provide answers to the long-term, complex challenges in an age of transformation – from workforce resilience, to the opportunity gap, climate transition, and responsible AI.
- [From impressions to influence: Rethinking measurement in the age of AI](https://webershandwick.com/news-insights/from-impressions-to-influence-rethinking-measurement-in-the-age-of-ai): The evolving media ecosystem, accelerated by generative AI (GenAI), is fundamentally reshaping how we measure success in communications. Traditional metrics like impressions and unique visitors per month (UVMs) are being disrupted, but this change represents not a collapse, but a necessary correction toward deeper, more meaningful engagement metrics. This moment presents an opportunity for communicators to redefine success — shifting from volume-based proxies to influence-driven insights that reflect true audience impact.
- [Meet the PR and communications pros running the 2025 New York City Marathon](https://webershandwick.com/news-insights/meet-the-pr-and-communications-pros-running-the-2025-new-york-city-marathon)
- [Weber Shandwick inks custom AI platform deal](https://webershandwick.com/news-insights/weber-shandwick-inks-custom-ai-platform-deal)
- [What happens when AI does everything your CEO used to do?](https://webershandwick.com/news-insights/what-happens-when-ai-does-everything-ceo-used-to-do)
- [Meet the Cultural Insiders: Our community on the pulse of culture](https://webershandwick.com/news-insights/meet-the-cultural-insiders-our-community-on-the-pulse-of-culture): From memes to fandoms and social movements, culture today means business. Getting cultural relevance right fuels growth – getting it wrong carries reputational risk. To uncover the signals that matter most, we turn to our own community.
- [Decode color, decode culture](https://webershandwick.com/news-insights/decode-color-decode-culture)
- [Performance takes priority in ESG evolution, leaders say](https://webershandwick.com/news-insights/performance-takes-priority-in-esg-evolution-leaders-say): News & Insights
- [Scroll, Trust, Repeat: How are influencers shaping our view of health?](https://webershandwick.com/news-insights/scroll-trust-repeat-how-are-influencers-shaping-our-view-of-health)
- [Rising Stars: Weber Shandwick’s Morgan Biles on the power of empathy in pharma marketing](https://webershandwick.com/news-insights/rising-stars-weber-shandwicks-morgan-biles-on-the-power-of-empathy-in-pharma-marketing)
- [Weber Shandwick bolsters NA health team](https://webershandwick.com/news-insights/weber-shandwick-bolsters-na-health-team): New demand for AI-enabled data, analytics and intelligence, coupled with growth in regulatory communications needs, has fueled increased demand for the North American leader in healthcare communications 
- [Weber Advisory expands its Global Senior Advisors Council](https://webershandwick.com/news-insights/weber-advisory-expands-its-global-senior-advisors-council)
- [AI is eating change management](https://webershandwick.com/news-insights/ai-is-eating-change-management)
- [PRWeek’s 40 Under 40 class of 2025 revealed](https://webershandwick.com/news-insights/prweeks-40-under-40-class-of-2025-revealed)
- [Weber Shandwick’s Susan Howe leads the way in a golden age for earned media](https://webershandwick.com/news-insights/weber-shandwicks-susan-howe-leads-the-way-in-a-golden-age-for-earned-media)
- [How ‘America First’ is Impacting American Brands Abroad: What it Means to Buy American in 2025](https://webershandwick.com/news-insights/how-america-first-is-impacting-american-brands-abroad): Global opinion towards the United States, and particularly U.S. political leadership, has fallen dramatically in the first half of 2025. Weber Advisory – Weber Shandwick’s modern corporate advisory unit – set out to explore how the falling reputational stock of the United States of America was changing the context for American brands and multinational companies operating around the world.
- [Rethinking the Rules of Influence With Cultural Choreography](https://webershandwick.com/news-insights/rethinking-the-rules-of-influence-with-cultural-choreography)
- [Susan Howe named to Campaign US 40 Over 40](https://webershandwick.com/news-insights/susan-howe-named-to-campaign-us-40-over-40)
- [Zohran Mamdani proved the power of earned media. Are brands listening?](https://webershandwick.com/news-insights/zohran-mamdani-proved-the-power-of-earned-media-are-brands-listening)
- [The rise of AI in CEO communications — and the credibility threat it poses](https://webershandwick.com/news-insights/the-rise-of-ai-in-ceo-communications)
- [5X: The five seismic shifts that will reshape communications and marketing over the next five years](https://webershandwick.com/news-insights/5x-the-five-seismic-shifts-that-will-reshape-communications-and-marketing-over-the-next-five-years)
- [Susan Howe: ‘If you’re not earning a reaction, you can’t win’](https://webershandwick.com/news-insights/susan-howe-if-youre-not-earning-a-reaction-you-cant-win)
- [The Weber Shandwick Collective roars at 2025 Cannes Lions International Festival of Creativity](https://webershandwick.com/news-insights/weber-shandwick-collective-roars-2025-cannes-lions-international-festival-of-creativity): The Weber Shandwick Collective (TWSC) was awarded 36 Lions at the 2025 Cannes Lions International Festival of Creativity. In combination with our Lions and our place on 111 shortlists, TWSC holds the distinction of being the most recognized PR agency for the third year running. We were proud to earn a spot on 111 shortlists, including 14 as idea agency and 97 as PR agency. Our 36 Lions included 5 as Idea Agency and 31 as PR agency, spanning across a range of categories – PR, Media, Social & Creator, Creative Data, Creative B2B, Direct, Brand Experience & Activation, Sustainable Development, Creative Effectiveness and Film – as our work continues to transcend the industry. We sent three Young Lions teams this year to compete, with our team from Weber Shandwick Paris taking home Silver in PR. In partnership with our clients and agency collaborators, this year’s wins reflect a body of work that shaped culture, sparked global conversations and delivered real-world results.
- [The PRWeek: Cannes Lions PR Jury President Tom Beckman](https://webershandwick.com/news-insights/the-prweek-cannes-lions-pr-jury-president-tom-beckman)
- [“The New CCAO and CCO Mandate”: Navigating a New Era of Corporate Leadership](https://webershandwick.com/news-insights/new-ccao-and-cco-mandate-navigating-a-new-era-of-corporate-leadership): As the role of business in society continues to evolve, so too does the remit of corporate affairs and communications leaders. New research from United Minds, a subset of Weber Advisory, reveals how Chief Corporate Affairs Officers (CCAOs) and Chief Communications Officers (CCOs) are adapting their strategies and their influence in an increasingly complex environment.
- [Weber Shandwick Collective emerges as earned media winner from Mars review](https://webershandwick.com/news-insights/weber-shandwick-collective-emerges-as-earned-media-winner-from-mars-review)
- [Q&A with Cannes PR Lions jury chair Tom Beckman](https://webershandwick.com/news-insights/qa-with-cannes-pr-lions-jury-chair-tom-beckman)
- [Weber Shandwick names EMEA CEO](https://webershandwick.com/news-insights/weber-shandwick-names-emea-ceo)
- [Business is the new stabilizer in a divided nation](https://webershandwick.com/news-insights/business-is-new-stabilizer-in-divided-nation): As America navigates one of the most politically volatile periods in recent history, new research from Weber Advisory underscores a powerful shift in public trust. While confidence in government declines and pessimism rises around core societal issues, Americans are turning to a surprising source of steadiness: their employers.
- [Why brand misinformation is on the rise in the AI era—and how marketers should fight it](https://webershandwick.com/news-insights/why-brand-misinformation-is-on-rise-in-ai-era-how-marketers-should-fight)
- [Weber Advisory launches Global Senior Advisors Council to provide clients with critical perspective from senior strategists](https://webershandwick.com/news-insights/weber-advisory-launches-global-senior-advisors-council-to-provide-clients-with-critical-perspective-from-senior-strategists)
- [Navigating uncertainty: Insights in the M&A landscape and U.S. Capital Market strategies](https://webershandwick.com/news-insights/navigating-uncertainty-insights-in-the-ma-landscape-and-u-s-capital-market-strategies)
- [Weber Shandwick launches global advisory unit for corporate affairs leaders](https://webershandwick.com/news-insights/weber-shandwick-launches-global-advisory-unit-for-corporate-affairs-leaders)
- [14 CEOs give their best advice for leading in times of great uncertainty](https://webershandwick.com/news-insights/14-ceos-give-best-advice-leading-times-great-uncertainty)
- [Weber empowering women: Employee volunteers leading the charge for change](https://webershandwick.com/news-insights/weber-empowering-women-employee-volunteers-leading-charge-for-change): In honor of both International Women’s Day and Women’s History Month, The Weber Shandwick Collective is proud to celebrate the inspiring work of our colleagues worldwide who are dedicating their time and skills to champion women through various volunteer opportunities.
- [Impact of culture on M&A: Weber Shandwick EVP Marc Drechsler, live from Nasdaq](https://webershandwick.com/news-insights/impact-of-culture-on-ma-weber-shandwick-evp-marc-drechsler-live-from-nasdaq)
- [Weber Shandwick expands AI services with Weber I/O launch](https://webershandwick.com/news-insights/weber-shandwick-expands-ai-services-with-weber-i-o-launch)
- [Karen Pugliese named to PRWeek’s 2025 Women of Distinction](https://webershandwick.com/news-insights/karen-pugliese-named-prweek-2025-women-of-distinction)
- [Back-to-back wins: The Weber Shandwick Collective on Fast Company’s 2025 Most Innovative Companies List](https://webershandwick.com/news-insights/the-weber-shandwick-collective-fast-company-2025-most-innovative-companies-list): The Weber Shandwick Collective (TWSC) is honored to celebrate our recognition on Fast Company’s 2025 Most Innovative Companies list in the Public Relations & Brand Strategies category for the second consecutive year “delivering playful buzz and serious advocacy.” We are committed to the mission of the Most Innovative Companies list, empowering ourselves and our clients to transform industry and shape society, with innovation at the forefront.
- [Weber appoints Patton, Scharf to new corporate advisory roles](https://webershandwick.com/news-insights/weber-appoints-patton-scharf-to-new-corporate-advisory-roles)
- [Sandy Hook Promise creates memorial bears to spread awareness of school shootings](https://webershandwick.com/news-insights/sandy-hook-promise-creates-memorial-bears-to-spread-awareness-of-school-shootings)
- [The Weber Shandwick Collective Named to Ad Age’s A-List for second consecutive year](https://webershandwick.com/news-insights/the-weber-shandwick-collective-named-ad-ages-a-list-second-consecutive-year): The Weber Shandwick Collective (TWSC) has once again been recognized among the industry's top-performing agencies, earning a coveted spot on the 2025 Ad Age A-List as an Agency Standout! This marks our second consecutive year on the list, reinforcing our reputation for bold, market-shaping creativity and business-driving innovation. 
- [More women are using Reddit to share critical health information, per study](https://webershandwick.com/news-insights/more-women-are-using-reddit-to-share-critical-health-information-per-study)
- [Ad Age: 5-hour Energy plugs daylight saving boost](https://webershandwick.com/news-insights/ad-age-5-hour-energy-plugs-daylight-saving-boost)
- [Jordan Chiles and Jade Carey Leap into International Women’s Day with their very own Barbies](https://webershandwick.com/news-insights/jordan-chiles-and-jade-carey-leap-into-international-womens-day-with-their-very-own-barbies)
- [Women’s Health Center of Excellence](https://webershandwick.com/news-insights/womens-health-center-of-excellence)
- [How Pop-Tarts turned an easy-to-forget bowl into one of the college football season’s best moments](https://webershandwick.com/news-insights/how-pop-tarts-turned-an-easy-to-forget-bowl-into-one-of-the-college-football-seasons-best-moments)
- [Campaign US reveals 2025 Inspiring Women](https://webershandwick.com/news-insights/campaign-us-reveals-2025-inspiring-women)
- [Dashboard 25: Class of 2025 — Chris Perry](https://webershandwick.com/news-insights/dashboard-25-class-2025-chris-perry)
- [TWSC Honored at PRWeek’s Healthcare Awards and Conference](https://webershandwick.com/news-insights/twsc-honored-at-prweeks-healthcare-awards-and-conference): At PRWeek’s 2025 Healthcare Conference, Jamie Dowd, President, New York and Health, The Americas, represented The Weber Shandwick Collective on a panel discussing the rise of GLP-1 medications. Jamie highlighted the industry’s focus on ensuring scientific accuracy in conversations about GLP-1s and emphasized the importance of proactively managing discussions around side effects—a critical consideration for both brands and consumers navigating this evolving space. 
- [Kelley Yoder to lead Weber Shandwick North America practice](https://webershandwick.com/news-insights/kelley-yoder-to-lead-weber-shandwick-north-america-practice)
- [Uncle O’Grimacey back with return of Shamrock Shake](https://webershandwick.com/news-insights/uncle-ogrimacey-back-with-return-of-shamrock-shake)
- [CEO confidence in communications dwindles, new report finds](https://webershandwick.com/news-insights/ceo-confidence-in-communications-dwindles-new-report-finds)
- [Delivering value in a volatile world](https://webershandwick.com/news-insights/delivering-value-in-volatile-world): To understand how CEOs and other c-suite leaders are approaching stakeholder value, Weber Shandwick conducted a survey of 200 business leaders in leading companies headquartered in the United States and 22 countries around the world. Insights from our research indicate that each company has a unique value equation that spans different stakeholders – investors, customers, employees, suppliers and partners, regulators and policymakers, and local communities where they operate, and that today’s corporations must earn and deliver value that is both multi-stakeholder and multi-dimensional.
- [Leading at the Intersections 2025](https://webershandwick.com/news-insights/leading-at-the-intersections-2025): Welcome to 2025. The start of any new year is a time for reflection, transformation and hope. That’s true today, as we both navigate disruptive global dynamics and mark new frontiers of human ingenuity.
- [Navigating the volatile year ahead – our insights from WEF 2025](https://webershandwick.com/news-insights/navigating-the-volatile-year-ahead-our-insights-from-wef-2025)
- [A playbook for 2025: Jim O’Leary in conversation with PRWeek’s Steve Barrett](https://webershandwick.com/news-insights/a-playbook-for-2025-jim-oleary-in-conversation-with-prweeks-steve-barrett)
- [The New CEO Agenda – View from the Top – Axios, Davos 2025](https://webershandwick.com/news-insights/the-new-ceo-agenda-view-from-the-top-axios-davos-2025)
- [Weber Shandwick names Dave Whiting head of Boston office](https://webershandwick.com/news-insights/weber-shandwick-names-dave-whiting-head-of-boston-office)
- [TikTok is dead. Long live TikTok.](https://webershandwick.com/news-insights/tiktok-is-dead-long-live-tiktok)
- [The 2025 J.P. Morgan Health Care Conference: Conversation, coverage + insights](https://webershandwick.com/news-insights/2025-jpmorgan-health-care-conference)
- [Weber Shandwick’s Tom Beckman named Cannes Lions PR Jury President](https://webershandwick.com/news-insights/weber-shandwicks-tom-beckman-named-cannes-lions-pr-jury-president)
- [Weber Shandwick forms North America strategic planning leadership team](https://webershandwick.com/news-insights/weber-shandwick-forms-north-america-strategic-planning-leadership-team)
- [‘Investor activism will grow’ – senior figures on corporate/city PR in 2025](https://webershandwick.com/news-insights/investor-activism-will-grow-senior-figures-on-corporate-city-pr-in-2025)
- [That’s a Wrap: CES 2025](https://webershandwick.com/news-insights/thats-a-wrap-ces-2025)

## Pages
- [Women’s Health Center of Excellence](https://webershandwick.com/womens-health): At Weber Shandwick, we know that the patient journey for women is rarely linear. The healthcare system is often stacked against them due to a lack of literature, inadequate training, and medical dismissal. We aren’t just aware of the gaps – we’re working to close them. We evaluate the landscape to understand how women circumvent these barriers online, uncovering opportunities to partner with clients on revolutionary work in women’s health.
- [Weber Shandwick @ Cannes 2026](https://webershandwick.com/cannes): Prepare to be inspired – and energized by amazing work.
- [United in purpose](https://webershandwick.com/about-us/inclusion-impact): At Weber Shandwick, we are deeply committed to creating a culture where every employee feels valued, respected, and empowered to bring their authentic selves to work. "Inclusion" and "Impact" are not just buzzwords for us; they are foundational principles that drive our culture and inform every decision we make.  Pro bono work
- [Code + Culture](https://webershandwick.com/tech-ai-transformation): Data, tech and AI in modern marketing
- [Protected: Gated page](https://webershandwick.com/gated-page): This page should be visible after login page.
- [Case Studies](https://webershandwick.com/work): Select Work
- [Legal & Privacy](https://webershandwick.com/legal): At Weber Shandwick, we take privacy and compliance seriously. We’re committed to protecting personal information, operating transparently, and respecting the rights of everyone we engage with. Our policies reflect global standards and evolve continually to ensure integrity, accountability, and trust in everything we do.
- [Social Media Terms and Conditions](https://webershandwick.com/legal/social-terms): Thanks for following the Weber Shandwick page. We’re committed to creating a community that both encourages self-expression and also reflects the Weber Shandwick brand values, including respect for the diverse opinions of others. We ask all fans to do their part to help us achieve this goal and not post content that:
- [Privacy Policy](https://webershandwick.com/legal/privacy-policy)
- [Job Scam Alert](https://webershandwick.com/legal/job-scam-alert): We have recently become aware that individuals not associated with Weber Shandwick have fraudulently used our name – and the names of some of our employees – to solicit applications for fake jobs, to conduct fake job interviews and to make fake job offers. Any request to schedule an interview and any bona fide offer of employment will only come from an authorized representative of Weber Shandwick with an email address “@webershandwick.com”. We will never require an applicant to provide credit card or banking information to cover any supposed advance costs.
- [Cookie  notice](https://webershandwick.com/legal/cookie-notice): Effective Date: September 9, 2020
- [Instagram](https://webershandwick.com/instagram): Beyond ESG Playbook Pulse on the Modern CEO Agenda Weber Shandwick launches Weber Advisory Weber Shandwick expands AI services with Weber I/O launch TWSC celebrates industry recognition from Fast Company and Ad Age Employee Stories Current Job Openings
- [Susan Howe. Chief Executive Officer](https://webershandwick.com/helloa)
- [HealthFellows](https://webershandwick.com/healthfellows): Our HealthFellows Program is a first-of-its kind agency position developed specifically for seniors with a STEM background. You’ll play a role in solving today’s biggest healthcare communications challenges. This Fellowship offers a fully curated, hands-on experience designed to give you foundational skills in communications, marketing, digital and creative through expert-led workshops and real client work.
- [Election Matters](https://webershandwick.com/election-matters)
- [Davos archives](https://webershandwick.com/davos-archive): Insights and thought leadership
- [Davos 2026: A Platform for Purposeful Leadership](https://webershandwick.com/davos): Insights and thought leadership
- [TWSC @ Cannes 2025](https://webershandwick.com/cannes2025): Prepare to be inspired – and energized by amazing work.
- [Weber I/O Experts](https://webershandwick.com/tech-ai-transformation/i-o-leadership)
- [Weber I/O Case Studies](https://webershandwick.com/tech-ai-transformation/work): Featured Work
- [Weber Create Case Studies](https://webershandwick.com/earned-media/work): In a rapidly changing media landscape – where brands are in an endless dance with culture, both shaping and reacting to it – successful work must be built from the outside-in. From CPG to technology, from hospitality to healthcare, our work reaches target communities where they are and invites them to engage, act, discuss and champion.
- [Value is the Bellwether and the Building Block](https://webershandwick.com/earned-media/value): Related News Consumers in 2025: The Primacy of Personal remains a defining force Brands’ new value proposition
- [Weber Create Experts](https://webershandwick.com/earned-media/weber-create-leadership): Weber Create is spearheaded by a cross-region, cross-capability, cross-passion group of earned-first thinkers, strategists, creators and innovators.
- [Weber Advisory Thought Leadership](https://webershandwick.com/advisory/thought-leadership): In an era defined by geopolitical volatility, political polarization and accelerated technological disruption, corporate leaders face mounting pressure to balance stakeholder expectations, cultural sensitivities, and long-term business performance. To equip C-suite leaders with the strategic insights and guidance needed to navigate today’s unprecedented complexity, Weber Advisory, The Weber Shandwick Collective’s global c-suite advisory unit, produced a series of 2025 reports, reflecting our commitment to helping leaders navigate and lead in an ever-evolving environment.
- [The Weber Shandwick Collective Healthcare Jobs](https://webershandwick.com/careers/na-healthcare-jobs): As one of the largest and most respected leaders in health communications today, The Weber Shandwick Collective represents a diverse base of clients – life sciences, hospital systems, patient and professional organizations, academic institutions, Non-Governmental Organizations (NGOs), provider groups and payor organizations.
- [Our leadership](https://webershandwick.com/about-us/global-leadership-team): The tone of a company comes from the top. When leadership is as global and forward thinking as ours, it means an environment of collaboration and creativity that permeates every team.
- [Employee Stories](https://webershandwick.com/careers/employee-stories): The best way to understand life at Weber Shandwick is through the people who make it happen. Explore stories from colleagues across regions and disciplines - each finding purpose, creativity, and community in their own way.
- [Discover your perfect role](https://webershandwick.com/careers/jobs): We're updating our job listing with a new experience coming in July.
- [Accessibility Statement](https://webershandwick.com/legal/accessibility-statement): Weber Shandwick is committed to providing digital experiences that are open, inclusive and accessible to the widest possible audience, regardless of technology or ability.
- [CCPA privacy notice](https://webershandwick.com/legal/california-privacy-notice): LAST UPDATED: February 21, 2024
- [Welcome to a world of potential](https://webershandwick.com/office-locations): With a presence spanning the globe, Weber Shandwick is proud to meet the world’s challenges head-on.
- [Weber Create Services](https://webershandwick.com/earned-media/services): We deliver modern, integrated and agile creative at the intersection of culture and commerce.
- [We can’t wait to meet you](https://webershandwick.com/careers): We’re one of the world’s leading earned-first agencies - driven by curiosity, creativity, and collaboration. If you’re ready to grow your career and help shape what’s next, explore open roles at Weber Shandwick.
- [The words that move us](https://webershandwick.com/news-insights): We architect performance marketing systems that read stakeholder signals in real time and convert attention into measurable results.
- [Industry expertise that drives transformation across sectors](https://webershandwick.com/industries): Our work spans industries and continents — helping brands earn influence, shape culture, and drive measurable impact. From healthcare breakthroughs to technology launches and purpose-driven campaigns, we bring integrated communications to life through ideas that create transformation at every scale.
- [Global expertise](https://webershandwick.com/expertise): The most effective strategies don't just follow trends — they anticipate them. We drive business transformation at the convergence of our three core pillars: strategic counsel from Advisory, earned-first creativity from Create and the innovation engine of I/O
- [Individual talent collective purpose](https://webershandwick.com/about-us): We’re built to make change. To lead in making bold moves that elicit action and drive business impact.
- [Unlocking the full power of data, tech and AI](https://webershandwick.com/tech-ai-transformation/services): Weber I/O Services Featured work Explore work
- [Advisory Case Studies](https://webershandwick.com/advisory/work): Featured Work
- [Advisory Global Senior Advisors Council](https://webershandwick.com/advisory/global-senior-advisors): We architect performance marketing systems that read stakeholder signals in real time and convert attention into measurable results.
- [Advisory Leadership](https://webershandwick.com/advisory/advisory-leadership): Our global leadership team brings decades of senior counsel to C-suite executives navigating the intersection of business, culture, and reputation.
- [Weber Advisory Services](https://webershandwick.com/advisory/services): Strategic solutions across the full spectrum of corporate affairs.
- [Winning at the nexus of culture and influence](https://webershandwick.com/earned-media): Global hub for data-driven creativity and analytics
- [Where Business Meets Culture, Value Accelerates ](https://webershandwick.com/advisory): Where business and culture drive stakeholder value
- [Built for the Era of Earned](https://webershandwick.com/): We help brands transform through earned influence — building trust, shaping culture, and creating value that can’t be bought. Because in a new era of communications, real impact must be earned.

## Case Studies
- [Taking a summer staple into cooler weather](https://webershandwick.com/work/taking-a-summer-staple-into-cooler-weather): How does a charcoal brand stay hot when grilling season goes cold? To keep Kingsford top of mind, we invaded culture, launching Slow Burn: a limited-edition luxury fragrance.
- [Making Cat Dads irresistible](https://webershandwick.com/earned-media/work/making-cat-dads-irresistible): TEMPTATIONS and PEOPLE Magazine collaborated to created something neither could have owned alone: the Sexiest Cat Dad Alive, a first-ever category inside one of America's most iconic media franchises.
- [Turning a private habit into a public spectacle](https://webershandwick.com/earned-media/work/turning-a-private-habit-into-a-public-spectacle): Nearly 60% of Americans check their pee to gauge hydration, yet most do nothing about it. Liquid I.V. looked to interrupt this national complacency. The Big Game became a national wake-up call, transforming a private bathroom moment into an active hydration movement.
- [Not acting means an acceleration of blindness. Or a needle in the eye.](https://webershandwick.com/earned-media/work/abbott-voodoo-dolls): Diabetic retinopathy (DR), or diabetes-related blindness, is one of the most devastating complications of diabetes. It is also one of the most ignored. In Mexico, 91% of doctors were aware of DR, but 75% weren't managing it.
- [Turning a global festival into a community platform](https://webershandwick.com/earned-media/work/turning-a-global-festival-into-a-community-platform): Latina Foreva Collection​ was an open call, inviting Latino-owned businesses to create pieces inspired by the colors, culture and identity of their countries -- bringing back the pride fans wanted represented and a place for them to express it.
- [Reconnecting with New Yorkers’ pride](https://webershandwick.com/earned-media/work/reconnecting-with-new-yorkers-pride): Skeptical New Yorkers required credibility through trusted outlets. A new generation of luxury travelers needed proof the Waldorf Astoria was relevant – not a relic, but a new standard.
- [Unsolicited explicit graffiti is everywhere. And nobody wants it. ](https://webershandwick.com/earned-media/work/unsolicited-explicit-graffiti-is-everywhere-and-nobody-wants-it): From bathroom stalls to back alleys, graffitied pics have become the most unwanted public art on the planet. Cities paint over them, yet others pop up the next day.
- [How a 60-year-old breakfast icon won college football](https://webershandwick.com/earned-media/work/how-a-60-year-old-breakfast-icon-won-college-football): Forget slapping a logo on a stadium. Pop-Tarts transformed a standard bowl sponsorship into a multi-year cultural phenomenon by doing the unthinkable: inventing the world’s first Edible Mascot and sacrificing it on live television.
- [Making Pringles relevant to Gen Z](https://webershandwick.com/earned-media/work/making-pringles-relevant-to-gen-z): Consumers have been playing with Pringles, making duck lips and more, for years. Pringamabobs gave them a new way to engage with the brand beyond the snack itself. The unboxing of a Mystery Box became a snacking occasion, a collecting ritual and a social moment.
- [Putting SNICKERS on the game day menu ](https://webershandwick.com/earned-media/work/putting-snickers-on-the-game-day-menu): Our challenge was to reposition a chocolate bar as a gameday essential without losing the brand’s core hunger-satisfaction identity.
- [Reframing a country as the must-have prescription ](https://webershandwick.com/earned-media/work/reframing-a-country-as-the-must-have-prescription): Visit Sweden turned Sweden into the first country in the world that could be prescribed by doctors.
- [Club Breakfast](https://webershandwick.com/earned-media/work/club-breakfast): Kellogg’s Club Breakfast repositioned cereal from a functional staple to a culturally relevant symbol of active, joyful living – proving that even the most everyday products can earn a place in culture when rooted in real human insight.
- [Horse Power for the Year of You](https://webershandwick.com/earned-media/work/horse-power-for-the-year-of-you): For a bank defined by its iconic horse logo, the Year of the Horse was the perfect cultural moment for Lloyds to bring its ‘moving people forward’ brand belief to life. We created an authentic in-person experience that drove meaningful engagement, awareness and earned impact.
- [Changing the menopause narrative](https://webershandwick.com/work/cumbre-sin-reglas): The Sin Reglas Summit tackled menopause's impact on women's health, careers and job security — driving a global conversation to create more inclusive policies and workplaces for millions.
- [Tiny product & a big idea to launch it](https://webershandwick.com/work/skittles-littles-living): SKITTLES has built a reputation in culture for embracing the playfully absurd to help fans “Taste The Rainbow.” With a new innovation launching, we looked to Gen-Z for inspiration to stand out from competitors and directly reach out target, finding tiny space living and maximalist design trends taking over social feeds.
- [A heart attack told through a final Google search](https://webershandwick.com/work/fatal-searches): Heart disease is the number one cause of death in women, yet awareness remains dangerously low.
- [Confronting a housing emergency](https://webershandwick.com/work/ikea-unwelcome-home): In England, 159,000 babies, children and teenagers are forced to live in temporary accommodation that is often cramped, damp and dangerous. We worked with IKEA and its charity partner, Shelter, to re-imagine one of IKEA’s most loved products, showing the dismal reality of ‘home’ for thousands of children and calling on the Government to act.
- [Unlocking conversations about mental health in a life-saving five minutes](https://webershandwick.com/work/vet-safe-the-war-within): Soldiers are 9x more likely to die by suicide than in combat. 74% use a firearm for the act, with 36% taking less than 5 minutes to do so. Many veterans fight a ‘War Within’ themselves because they do not talk about or express the need for mental health support or awareness.
- [Twin-fueled pop culture cachet](https://webershandwick.com/work/nexxus-the-style-swap): By reimagining Lindsay Lohan’s twin characters with modern hair transformations, we put the spotlight on the versatility of the Nexxus Styling Line, all without being able to use clips from one of her most popular movies.
- [The outfit of visibility](https://webershandwick.com/work/maes-da-se-t-search): In Brazil, 200 people go missing daily, yet this crisis remains largely invisible to society and policymakers. Traditional awareness methods, like missing persons flyers, fail to penetrate a media landscape dominated by entertainment and pop culture.
- [Reuniting the Grimace family while helping RMHC families](https://webershandwick.com/work/uncle-ogrimacey-returns): McDonald’s relationship with Ronald McDonald House Charities (RMHC) is a top driver of brand reputation. However even after 50 years of support, many don’t understand McDonald’s role as a founding and forever partner. We needed to change that.
- [Proving mom skills are job skills through AI](https://webershandwick.com/earned-media/work/dove-chocolate-mom-experience-translator): DOVE set out to develop a resonant, earned-first concept that would blend its purpose — uplift and empower women, everywhere and everyday — by demonstrating the brand's commitment to moms and young female professionals amidst the backdrop of Mother's Day.
- [Cheez-It captures Gen Z’s hearts – and stomachs – with the ‘cheesiest’ place on Earth](https://webershandwick.com/earned-media/work/cheez-its): 01
- [Brawny’s 3-Ply Guys clean up culture’s ‘mess’](https://webershandwick.com/earned-media/work/brawny): Brawny wanted to inspire purchase intent and convert loyalists of competitive brands.
- [Helping 3 million Americans find coverage through music](https://webershandwick.com/global-advisory/work/helping-3-million-americans-find-coverage-through-music): Every year from November 1st to January 15th, millions of uninsured Americans can enroll in affordable, quality health coverage at HealthCare.gov. But most people are not aware that they can enroll in a health plan at HealthCare.gov during the rest of the year if they lose their health insurance due to a “qualifying life event.” However, there are literally dozens of qualifying life events with very specific conditions and requirements for eligibility.
- [Star in your own AI adventure](https://webershandwick.com/tech-ai-transformation/work/qatar-airways): A world technology first, using AI to place the audience in the ad and grow fame for Qatar Airways.
- [Predictive research to strengthen market leadership](https://webershandwick.com/tech-ai-transformation/work/predictive-research): 01
- [Delivering a unified creative ecosystem](https://webershandwick.com/tech-ai-transformation/work/novartis): 01
- [Creating a digital first organization](https://webershandwick.com/tech-ai-transformation/work/msi): 01
- [Internal AI transformation for education](https://webershandwick.com/tech-ai-transformation/work/ivy-league-university): I/O shaped a prestigious university’s AI transformation narrative, community engagement strategy and L&D approach for students, faculty and staff.
- [A brand-building moment](https://webershandwick.com/tech-ai-transformation/work/healthcare-gov): 01
- [Happy Place gets app of the day (twice)](https://webershandwick.com/tech-ai-transformation/work/happy-place): 01
- [Putting purpose into action](https://webershandwick.com/tech-ai-transformation/work/haleon): 01
- [Organizational empowerment through Gen AI](https://webershandwick.com/tech-ai-transformation/work/global-technology-manufacturer): I/O defined comprehensive Gen AI adoption strategies to accelerate broad-scale adoption.
- [Generative AI advisory & activation](https://webershandwick.com/tech-ai-transformation/work/global-cpg-company): 01
- [A love letter to London](https://webershandwick.com/tech-ai-transformation/work/gla): In the wake of the pandemic, I/O helped the GLA to reignite public enthusiasm for their city and reconnect with local culture.
- [Setting a new global standard for low-carbon steel](https://webershandwick.com/global-advisory/work/global-steel-climate-council): Steel is one of the most significant commodities on earth, facilitating core industries from construction to manufacturing. It’s also a major carbon polluter. Led by Nucor, an early innovator in sustainable steel, a group of major global steel manufacturers asked Powell Tate to launch a new coalition to define and implement a new industry standard for low-carbon steel.
- [Ensuring bodily autonomy in the digital world](https://webershandwick.com/work/vpn): When the constitutional right to abortion was overturned in 2022, American women saw their rights blasted backwards 50 years — with 13 U.S. states enacting full abortion bans and many others significantly restricting the procedure.
- [Inciting action against food waste](https://webershandwick.com/work/green-food-bank-the-food-funeral): China accounts for a staggering one-third of global food waste – around 135 million tons each year. Despite various public education initiatives, food wastage remains a problem.
- [Perfecting the Pop Art moment](https://webershandwick.com/work/budweiser-the-refrigerator-frame): Sir Peter Blake, a legend of the British pop art movement, joined forces with Budweiser to create two million works of art in the form of a limited-edition can. This design needed to be unveiled in a way befitting the artist and his masterpiece.
- [Saving pollinators, one lawn at a time](https://webershandwick.com/work/husqvarna-rewilding-mode): To address the ever-reducing number of pollinators around the world, we worked with the engineers at Husqvarna to create “Rewilding Mode” – a software update allowing Husqvarna’s fleet of 150,000 robotic lawnmowers to calculate the size of a user’s lawn and leave 10% of it uncut for flowers and plants to grow freely and create a sanctuary for pollinators with the push of a button.
- [Safeguarding the cultural flavors of the past](https://webershandwick.com/work/hondashi-the-seasoning-saga): Hondashi embarked on a quest to surpass generational boundaries, forging a connection with the vibrant spirits of the future while honoring the tapestry of the past.
- [Crazy Good tackles college football](https://webershandwick.com/work/pop-tarts-edible-mascot): Pop-Tarts has a history of putting a Crazy Good spin on classic flavors and the brand wanted to bring that approach to college football in the first-ever Pop-Tarts Bowl.
- [Broadening representation in play](https://webershandwick.com/work/barbie-doll-down-syndrome): In 2023, Barbie wanted to further broaden their Fashionistas line and launch its first doll with Down syndrome. Their goal was to allow even more children to see themselves in Barbie, as well as have Barbie reflect the world around them.
- [Completing a family’s unknown story](https://webershandwick.com/earned-media/work/completing-a-familys-unknown-story): For many African Americans, it is challenging to discover their family history due to slavery. Hawkins Wilson was born into slavery. After his emancipation, he wrote letters to the Freedmen’s Bureau hoping to reunite with his family, but they were never delivered. Until now.
- [eBay OG Drops](https://webershandwick.com/work/ebay-og-drops): Sneakerheads know time is of the essence for new launches. You only get one chance to score the hottest ones at retail price or find yourself searching for them at higher prices. eBay decided to find a way to change that.
- [Breastfeeding in public should be as normal as reading a magazine](https://webershandwick.com/earned-media/work/the-uncover): Despite the benefits of breastfeeding to both women and infants, breastfeeding in public in France remains a controversial issue. The Uncover was designed to encourage and support women breastfeeding.
- [Tackling taboo & stigma](https://webershandwick.com/work/unmute): “UNMUTE: End the silence on domestic violence” was a smart twist on a piece of Zoom-zeitgeist social currency – “you’re on mute” – exploiting its lightheartedness to confront audiences with a recognition of just how serious “being silenced” can be.
- [Encouraging testing and linkage to care](https://webershandwick.com/work/connecting-the-dots-between-hepatitis-b-and-liver-cancer): Hepatitis B Foundation had significant audience research from diverse U.S. communities, but needed help translating those insights into a strategic communications plan to address misconceptions and encourage hepatitis B testing and linkage to care.
- [Putting the runway back in the spotlight](https://webershandwick.com/work/all-inclusive-runway): After a successful first show in 2019, a second edition the year following was not possible due to the pandemic. Our team's communication and public relations work needed to help make it relevant again.
- [UNO: The color of inclusion](https://webershandwick.com/work/showing-unos-true-colors): For nearly 50 years, UNO has dominated as the world’s No. 1 card game.

## Careers
- [Manager, Earned Media](https://webershandwick.com/job-offer/manager-earned-media-2): Agency:
- [Senior Associate, Corporate Issues](https://webershandwick.com/job-offer/senior-associate-corporate-issues-2): Agency:
- [Account Director, Corporate Issues](https://webershandwick.com/job-offer/account-director-corporate-issues): Agency:
- [Senior Associate, Corporate Issues](https://webershandwick.com/job-offer/senior-associate-corporate-issues): Agency:
- [Creative Producer](https://webershandwick.com/job-offer/creative-producer): Agency:
- [Account Director, Client Experience](https://webershandwick.com/job-offer/account-director-client-experience-4): Agency:
- [Account Director, Platform Strategy](https://webershandwick.com/job-offer/account-director-platform-strategy): Agency:
- [Associate, Integrated Media](https://webershandwick.com/job-offer/associate-integrated-media): Agency:
- [Account Director, Client Experience](https://webershandwick.com/job-offer/account-director-client-experience-3): Agency:
- [Manager, Media Relations](https://webershandwick.com/job-offer/manager-media-relations-2): Agency:
- [Account Director, Earned Media Strategy](https://webershandwick.com/job-offer/account-director-earned-media-strategy-4): Agency:
- [Senior Associate, Media Relations](https://webershandwick.com/job-offer/senior-associate-media-relations): Agency:
- [Account Director, Integrated Media Strategy](https://webershandwick.com/job-offer/account-director-integrated-media-strategy): Agency:
- [Vice President, Client Experience](https://webershandwick.com/job-offer/vice-president-client-experience-4): Agency:
- [Senior Associate, Influencer](https://webershandwick.com/job-offer/senior-associate-influencer-3): Agency:
- [Manager, Client Reporting](https://webershandwick.com/job-offer/manager-client-reporting): Agency:
- [Senior Vice President, Finance](https://webershandwick.com/job-offer/senior-vice-president-finance): Agency:
- [Senior Manager, Integrated Media](https://webershandwick.com/job-offer/senior-manager-integrated-media): Agency:
- [Account Director, Crisis and Issues Communications](https://webershandwick.com/job-offer/account-director-crisis-and-issues-communications): Agency:
- [Senior Vice President, Earned Media Strategy](https://webershandwick.com/job-offer/senior-vice-president-earned-media-strategy-2): Agency:
- [Senior Designer, User Experience](https://webershandwick.com/job-offer/senior-designer-user-experience): Agency:
- [Account Director, Client Experience](https://webershandwick.com/job-offer/account-director-client-experience-2): Agency:
- [Senior Associate, Earned Media](https://webershandwick.com/job-offer/senior-associate-earned-media): Agency:
- [Copywriter](https://webershandwick.com/job-offer/copywriter): Agency:
- [Vice President, Corporate](https://webershandwick.com/job-offer/vice-president-corporate): Agency:
- [Senior Vice President, Client Experience](https://webershandwick.com/job-offer/senior-vice-president-client-experience-2): Agency:
- [Manager, Earned Media](https://webershandwick.com/job-offer/manager-earned-media): Agency:
- [Vice President, Client Experience](https://webershandwick.com/job-offer/vice-president-client-experience-3): Agency:
- [Junior Art Director](https://webershandwick.com/job-offer/junior-art-director): Agency:
- [Senior Associate, Client Experience](https://webershandwick.com/job-offer/senior-associate-client-experience-2): Agency:
- [Manager, Influencer](https://webershandwick.com/job-offer/manager-influencer-2): Agency:
- [Director, Strategic Planning](https://webershandwick.com/job-offer/director-strategic-planning): Agency:
- [Senior Vice President, Social & Influencer Strategy](https://webershandwick.com/job-offer/senior-vice-president-social-influencer-strategy): Agency:
- [Art Director](https://webershandwick.com/job-offer/art-director): Agency:
- [Manager, Influencer](https://webershandwick.com/job-offer/manager-influencer): Agency:
- [Manager, Client Experience](https://webershandwick.com/job-offer/manager-client-experience-3): Agency:
- [Project Manager](https://webershandwick.com/job-offer/project-manager-3): Agency:
- [Analyst, Analytics](https://webershandwick.com/job-offer/analyst-analytics): Agency:
- [Senior Vice President, Earned Media Strategy](https://webershandwick.com/job-offer/senior-vice-president-earned-media-strategy): Agency:
- [Associate, Earned Media](https://webershandwick.com/job-offer/associate-earned-media-3): Agency:
- [Account Director, Earned Media Strategy](https://webershandwick.com/job-offer/account-director-earned-media-strategy-3): Agency:
- [Associate, Corporate Issues](https://webershandwick.com/job-offer/associate-corporate-issues-2): Agency:
- [Associate, Social Impact & Sustainability](https://webershandwick.com/job-offer/associate-social-impact-sustainability): Agency:
- [Vice President, Public Affairs (Healthcare)](https://webershandwick.com/job-offer/vice-president-public-affairs-healthcare): Agency:
- [Senior Associate, Social](https://webershandwick.com/job-offer/senior-associate-social-strategy): Agency:
- [Senior Associate, Influencer](https://webershandwick.com/job-offer/senior-associate-influencer): Agency:
- [Associate, Earned Media](https://webershandwick.com/job-offer/associate-earned-media): Agency:
- [Manager, Client Experience](https://webershandwick.com/job-offer/manager-client-experience-2): Agency:
- [Senior Associate, Social & Influencer](https://webershandwick.com/job-offer/senior-associate-social-influencer): Agency:
- [Senior Associate, Client Experience](https://webershandwick.com/job-offer/senior-associate-client-experience): Agency:
- [Senior Analyst, Analytics](https://webershandwick.com/job-offer/senior-analyst-analytics): Agency:
- [Project Manager](https://webershandwick.com/job-offer/project-manager-2): Agency:
- [Vice President, Media Relations](https://webershandwick.com/job-offer/vice-president-media-relations-2): Agency:
- [Senior Manager, Earned Media](https://webershandwick.com/job-offer/manager-media-relations): Agency:
- [Account Director, Earned Media Strategy](https://webershandwick.com/job-offer/account-director-earned-media-strategy): Agency:
- [Associate, Corporate Issues](https://webershandwick.com/job-offer/associate-corporate-issues): Agency:
- [Account Director, Client Experience](https://webershandwick.com/job-offer/account-director-client-experience): Agency:
- [Vice President, Client Experience](https://webershandwick.com/job-offer/vice-president-client-experience-2): Agency:
- [Senior Vice President, Client Experience](https://webershandwick.com/job-offer/senior-vice-president-client-experience): Agency:
- [Vice President, Earned Media Strategy](https://webershandwick.com/job-offer/vice-president-media-relations): Agency:
- [Account Director, Earned Media Strategy](https://webershandwick.com/job-offer/senior-manager-media-relations): Agency:
- [Vice President, Client Experience](https://webershandwick.com/job-offer/vice-president-client-experience): Agency:
- [Senior Vice President, Strategic Planning](https://webershandwick.com/job-offer/senior-vice-president-strategic-planning): Agency:
- [Manager, Consumer](https://webershandwick.com/job-offer/manager-consumer): Agency:
- [Vice President, Social & Influencer Strategy](https://webershandwick.com/job-offer/vice-president-social-influencer-strategy): Agency:
- [Account Director (Freelance), Content Strategy](https://webershandwick.com/job-offer/account-director-content-strategy): Agency:
- [Senior Manager, Influencer Strategy](https://webershandwick.com/job-offer/account-director-influence): Agency:
- [Director, Content Strategy (Healthcare)](https://webershandwick.com/job-offer/senior-editor): Agency:
- [Manager, Content (Financial Services)](https://webershandwick.com/job-offer/manager-content): Agency:
- [Senior Vice President, Social & Influencer Strategy](https://webershandwick.com/job-offer/senior-vice-president-client-experience-digital): Agency:
- [Project Manager](https://webershandwick.com/job-offer/project-manager): Agency:

## Office Locations
- [London](https://webershandwick.com/office-locations/london)
- [Hong Kong](https://webershandwick.com/office-locations/hong-kong)
- [Minneapolis](https://webershandwick.com/office-locations/minneapolis)
- [Mexico City](https://webershandwick.com/office-locations/mexico-city)
- [Baltimore](https://webershandwick.com/office-locations/baltimore)
- [Montreal](https://webershandwick.com/office-locations/montreal)
- [Bogotá](https://webershandwick.com/office-locations/bogota)
- [Buffalo](https://webershandwick.com/office-locations/buffalo)
- [Boston](https://webershandwick.com/office-locations/boston)
- [Brasilia](https://webershandwick.com/office-locations/brasilia)
- [Buenos Aires*](https://webershandwick.com/office-locations/buenos-aires)
- [Chicago](https://webershandwick.com/office-locations/chicago)
- [Dallas](https://webershandwick.com/office-locations/dallas)
- [Lima*](https://webershandwick.com/office-locations/lima)
- [Detroit](https://webershandwick.com/office-locations/detroit)
- [Los Angeles](https://webershandwick.com/office-locations/los-angeles)
- [Philadelphia](https://webershandwick.com/office-locations/philadelphia)
- [Rio de Janeiro](https://webershandwick.com/office-locations/rio-de-janeiro)
- [San Francisco](https://webershandwick.com/office-locations/san-francisco)
- [Santiago*](https://webershandwick.com/office-locations/santiago)
- [St. Louis](https://webershandwick.com/office-locations/st-louis)
- [Seattle](https://webershandwick.com/office-locations/seattle)
- [São Paulo](https://webershandwick.com/office-locations/sao-paulo)
- [Toronto](https://webershandwick.com/office-locations/toronto)
- [Vancouver](https://webershandwick.com/office-locations/vancouver)
- [Washington, D.C.](https://webershandwick.com/office-locations/washington-dc): Our DC team includes issue experts who have worked at the highest levels of government and politics. Working with award-winning media strategists, data analysts, and creative minds, we help clients manage reputations, build grassroots advocacy campaigns, impact policy debates, develop crisis plans and create content that reaches stakeholders and maximizes impact.
- [Bangkok*](https://webershandwick.com/office-locations/bangkok)
- [Beijing](https://webershandwick.com/office-locations/beijing)
- [Guangzhou](https://webershandwick.com/office-locations/guangzhou)
- [Jakarta](https://webershandwick.com/office-locations/jakarta)
- [Kolkata](https://webershandwick.com/office-locations/kolkata)
- [Kuala Lumpur*](https://webershandwick.com/office-locations/kuala-lumpur)
- [Melbourne*](https://webershandwick.com/office-locations/melbourne)
- [Mumbai](https://webershandwick.com/office-locations/mumbai)
- [New Delhi](https://webershandwick.com/office-locations/new-delhi)
- [Seoul](https://webershandwick.com/office-locations/seoul)
- [Shanghai](https://webershandwick.com/office-locations/shanghai)
- [Shenzhen](https://webershandwick.com/office-locations/shenzhen)
- [Singapore](https://webershandwick.com/office-locations/singapore)
- [Sydney*](https://webershandwick.com/office-locations/sydney)
- [Tokyo](https://webershandwick.com/office-locations/tokyo)
- [Taipei](https://webershandwick.com/office-locations/taipei)
- [Belfast*](https://webershandwick.com/office-locations/belfast)
- [Belgrade*](https://webershandwick.com/office-locations/belgrade)
- [Bratislava*](https://webershandwick.com/office-locations/bratislava)
- [Berlin](https://webershandwick.com/office-locations/berlin)
- [Brussels](https://webershandwick.com/office-locations/brussels)
- [Budapest*](https://webershandwick.com/office-locations/budapest)
- [Bucharest*](https://webershandwick.com/office-locations/bucharest)
- [Copenhagen*](https://webershandwick.com/office-locations/copenhagen)
- [Dublin*](https://webershandwick.com/office-locations/dublin)
- [Edinburgh](https://webershandwick.com/office-locations/edinburgh)
- [New York City](https://webershandwick.com/office-locations/new-york-city)
- [Frankfurt](https://webershandwick.com/office-locations/frankfurt)
- [Geneva](https://webershandwick.com/office-locations/geneva)
- [Glasgow](https://webershandwick.com/office-locations/glasgow)
- [Guildford](https://webershandwick.com/office-locations/guildford)
- [Kyiv*](https://webershandwick.com/office-locations/kyiv)
- [Helsinki*](https://webershandwick.com/office-locations/helsinki)
- [Ljubljana*](https://webershandwick.com/office-locations/ljubljana)
- [Madrid](https://webershandwick.com/office-locations/madrid)
- [Manchester](https://webershandwick.com/office-locations/manchester)
- [Milan*](https://webershandwick.com/office-locations/milan)
- [Munich](https://webershandwick.com/office-locations/munich)
- [Nicosia*](https://webershandwick.com/office-locations/nicosia)
- [Paris](https://webershandwick.com/office-locations/paris)
- [Oslo*](https://webershandwick.com/office-locations/oslo)
- [Podgorica*](https://webershandwick.com/office-locations/podgorica)
- [Riga*](https://webershandwick.com/office-locations/riga)
- [Prague*](https://webershandwick.com/office-locations/prague)
- [Sarajevo*](https://webershandwick.com/office-locations/sarajevo)
- [Rome*](https://webershandwick.com/office-locations/rome)
- [Skopje*](https://webershandwick.com/office-locations/skopje)
- [Sofia*](https://webershandwick.com/office-locations/sofia)
- [Stockholm*](https://webershandwick.com/office-locations/stockholm)
- [Tel Aviv*](https://webershandwick.com/office-locations/tel-aviv)
- [Vienna*](https://webershandwick.com/office-locations/vienna)
- [Warsaw*](https://webershandwick.com/office-locations/warsaw)
- [Zagreb*](https://webershandwick.com/office-locations/zagreb)
- [Beirut*](https://webershandwick.com/office-locations/beirut)
- [Cairo*](https://webershandwick.com/office-locations/cairo)
- [Casablanca*](https://webershandwick.com/office-locations/casablanca)
- [Dubai](https://webershandwick.com/office-locations/dubai)
- [Doha](https://webershandwick.com/office-locations/doha)
- [Istanbul](https://webershandwick.com/office-locations/istanbul)
- [Kuwait City](https://webershandwick.com/office-locations/kuwait-city)
- [Manama*](https://webershandwick.com/office-locations/manama)
- [Muscat*](https://webershandwick.com/office-locations/muscat)
- [Riyadh*](https://webershandwick.com/office-locations/riyadh)
- [Tunis*](https://webershandwick.com/office-locations/tunis)
- [Dakar*](https://webershandwick.com/office-locations/dakar)
- [Dar es Salaam*](https://webershandwick.com/office-locations/dar-es-salaam)
- [Harare*](https://webershandwick.com/office-locations/harare)
- [Gaborone*](https://webershandwick.com/office-locations/gaborone)
- [Johannesburg](https://webershandwick.com/office-locations/johannesburg)
- [Kampala*](https://webershandwick.com/office-locations/kampala)
- [Kinshasa*](https://webershandwick.com/office-locations/kinshasa)
- [Lagos*](https://webershandwick.com/office-locations/lagos)
- [Luanda*](https://webershandwick.com/office-locations/luanda)
- [Lusaka*](https://webershandwick.com/office-locations/lusaka)

## People
- [Paul Massey](https://webershandwick.com/our-people/paul-massey): Paul helps organizations to define and communicate their core sustainability positioning and social impact, crafting strategies and campaigns for companies and nonprofits that build reputation, engage critical stakeholders and accelerate solutions around business and social issues. Paul is also president of Weber Shandwick’s South region, managing 250+ analysts, strategists, creative directors and integrated media specialists in Washington, Baltimore and Atlanta.  Paul is founder and global lead of the Social Impact & Sustainability offering, a team focused on sustainability communications. Under his leadership, the team has built a global portfolio of work on global development, public health, sustainability and education. He has been a strategic advisor to Bank of America, Bloomberg Philanthropies, Coca-Cola, Conservation International, Eli Lilly, Hilton, Nestle, Nike, LEGO Foundation, Mastercard Foundation, W.K. Kellogg Foundation and more. 
- [Joshua Wu](https://webershandwick.com/our-people/joshua-wu): Joshua Wu, PhD is Executive Vice President, Corporate and Public Affairs Lead for Analytics + Intelligence at Weber Shandwick. In this role, he leads analytics-driven work across clients across major verticals (health, tech, and consumer), government agencies, nonprofits, and advocacy groups that inform data-driven communications strategies, reputation management, policy engagement, and risk assessment. He also develops AI-powered solutions that uncover actionable insights at scale and helps drive AI adoption across teams. By blending a focus on expanding AI imaginations and mindsets with intentional practicing of AI integration and creative agentic deployment, Joshua helps teams internally and externally understand and embed AI to empower their work.
- [Katya Sotiris](https://webershandwick.com/our-people/katya-sotiris): Katya leads a forward-thinking team that turns data into a competitive advantage, building smart, scalable solutions that power every phase of a campaign—from insight-rich strategy to measurement and optimization.
- [Jesse Wolfersberger](https://webershandwick.com/our-people/jesse-wolfersberger): Jesse translates cutting-edge technology into practical applications for clients across the healthcare spectrum, specializing in helping clients leverage data and AI to drive growth. He brings deep experience in the pharmaceutical industry, having served as a key architect and activator of programs for leaders including Pfizer, Amgen, Sanofi, and Janssen, as well as popular loyalty initiatives for Galderma and Allergan.
- [John Wisdom](https://webershandwick.com/our-people/john-wisdom): John Wisdom is a C-suite communications advisor recognized for strategies that elevate executive visibility, transform culture, inspire stakeholders and build brand equity. With 20 years’ experience as a Fortune 100 communications leader, John has a track record of shaping and developing distinctive leadership narratives and a deep understanding of large-scale corporate culture and transformation.​
- [Andrew Wiecek](https://webershandwick.com/our-people/andrew-wiecek): As Executive Vice President and North America Content Strategy Lead, Andrew guides clients in crafting compelling narratives that resonate in a complex media environment. He leads the firm’s content strategy practice in the region, focusing on developing integrated approaches that span executive thought leadership and large-scale brand storytelling. His expertise lies in building content engines that not only engage human audiences but are also optimized for the new realities of algorithmic consumption.
- [Laura Tapper](https://webershandwick.com/our-people/laura-tapper): Laura joined the agency in 2013 and brings broad experience in developing strategic, marketing communications campaigns for clients on sustainability and social impact programs. Working across a range of industries including FMCG, retail, finance, manufacturing, technology and telecoms, Laura supports clients to build strategic communications platforms that bring to life their sustainability stories and help to protect and build their reputations.
- [Geren Raywood](https://webershandwick.com/our-people/geren-raywood): Geren Raywood is a senior advisor with deep subject matter expertise in strategic communications, organizational strategy and change, and employee engagement and labor relations. With a background in global communications and strategy consulting, Geren works with clients to create the strategies and structures necessary to achieve business objectives and performance through deepened stakeholder engagement; while at the same time, advising on how to navigate the complexities of challenging labor, industry and business environments. 


- [Chris Payne](https://webershandwick.com/our-people/chris-payne): Chris joined the team in 2018, bringing more than 15 years’ experience in leading employee engagement and internal communications teams at global healthcare and pharmaceutical companies.​ 

Chris specialises in culture transformation with a focus on change management, restructuring and acquisitions, crisis management and corporate responsibility. She has worked with a number of organisations with employee bases ranging up to 48,000 to define global, culturally-sensitive internal communications strategies. She advises at C-suite level on developing leaders’ communications styles and has particular strength in message development, multi-channel management, project delivery and strategic planning.​ 

Prior to working in employee communications, she was a journalist and editor at a range of automotive and technology publications in the UK, as well as co-founding a community-based internet start-up. She has a degree in Psychology and English Literature from the University of British Columbia, Canada.​
- [Izzy O’Neill](https://webershandwick.com/our-people/izzy-oneill): Izzy is the General Manager for Flipside NA, overseeing a team of digital specialists focused on applying novel technology to solve client problems. She has extensive experience delivering user-centric, high-impact experiences that drive measurable impact for some of the world’s best-known brands, including award-winning work for clients such as GambleAware, Coca-Cola, Novartis, Mars, Haleon and the UK Government.
- [Saakshi Monga](https://webershandwick.com/our-people/saakshi-monga): Saakshi is the executive leader at Resolute, where she drives the company’s vision, strategy and long-term growth. She is the firm’s global lead for Performance Marketing, shaping commercial strategy and modern solutions that fuel both client success and industry leadership. A forward-thinking marketing leader, Saakshi is known for anticipating what’s next in an ever-evolving media landscape and translating meaningful audience insights into smart strategies and breakthrough campaigns that deliver measurable impact.
- [Ellyn Michalak](https://webershandwick.com/our-people/ellyn-michalak): Ellyn Michalak is a Senior Principal Consultant within United Minds and is based in Durham, North Carolina. Ellyn specializes in developing and executing strategic communication plans and employee engagement initiatives, with an expertise in our internal and employer branding offerings.​ 


- [Shiwei Yin](https://webershandwick.com/our-people/shiwei-yin): With a keen understanding of the economy and capital markets, Shiwei is passionate about helping clients build reputation and valuation.
Shiwei bases his communications advisory on understanding of the global economy, capital markets, and what it means for investors and stakeholders. From transactions and investor relations to ongoing storytelling and special situations, Shiwei advises clients on building and enhancing reputation in in today’s complex environment through data analytics and multistakeholder insights.
- [Elizabeth McCarthy](https://webershandwick.com/our-people/elizabeth-mccarthy): Liz helps organizations improve employee engagement, drive company culture and communicate during times of change. 

Her experience includes working with organizations to launch new brands and purposes internally, refresh company visions and values, support leadership transitions, manage change events, and define and deliver employee value propositions. Liz has worked across a range of industries – from healthcare and technology to nonprofit and hospitality. Her clients have included Mars, Abbott, Merck KGaA, Starwood Hotels & Resorts, United Nations Foundation, WebMD, Bank of America and Samsung, among others.​
- [Ridhi Malhotra](https://webershandwick.com/our-people/ridhi-malhotra): Ridhi oversees a worldwide team that harnesses data-driven insights to optimize strategies and deliver scalable solutions for dynamic, fast-moving clients. With 20 years of analytics experience and 15 years in communications, she plays a key role in helping clients deeply understand their audiences. A member of 4A’s Measurement Committee, Ridhi has held leadership roles at Zenith, GroupM and American Express, earning multiple awards for her contributions.
- [Dotan Limon](https://webershandwick.com/our-people/dotan-limon): As Chief Product Officer, Dotan spearheads Weber Shandwick’s tech, data and AI vision—steering the agency toward an agentic AI future that blends autonomous intelligence with human expertise. A seasoned marketing technologist and trained software engineer, he couples deep, multi-year experience in the communications arena with hands-on engineering rigor. This enables him to spot emerging client needs early and build scalable products that empower our global colleagues, effectively turning nascent technologies into revenue-generating solutions. He leads strategy and development for HALO, the first AI-native enterprise platform for the communications industry, built with Gemini Enterprise from Google Cloud.
- [Jan Dirk Kemming](https://webershandwick.com/our-people/jan-dirk-kemming): Jan Dirk Kemming leads the sustainability consulting and communication offer by Weber Shandwick in Germany and plays a vital role in connecting sustainability expertise across the EMEA region.  Jan Dirk helps to bridge different stakeholder perspectives and to align business interests with environmental and sociopolitical contexts. His areas of expertise are strategic positionings, narrative development, brand/corporate research, communication strategies and creative platforms. 
- [Juan Carlos Gomez-Stolk](https://webershandwick.com/our-people/juan-carlos-gomez-stolk): Juan Carlos Gómez Stolk advises public and pre-IPO companies on investor relations and capital markets communications, with a focus on IR program design, valuation positioning, and investor engagement during earnings cycles, IPOs, M&A, activism, and periods of heightened market scrutiny. He brings more than 20 years of experience across investor relations, capital markets advisory, and finance, working closely with senior executives and boards to align disclosure, narrative, and strategy with investor expectations.
- [Allison Giacomini](https://webershandwick.com/our-people/allison-giacomini): Allison Giacomini, Head of Performance Marketing: Allison is a results-driven leader with a proven track record of driving growth and building strong client relationships. With experience in digital marketing and strategic brand positioning, she knows how to connect the right solutions with the right audience. Allison thrives on delivering value, exceeding targets and creating long-term partnerships that fuel business success. Her expertise in digital advertising and data-driven strategies makes her a go-to resource for companies looking to scale and stand out in a competitive market.
- [Bing Ge](https://webershandwick.com/our-people/bing-ge): As the Analytics + Intelligence Lead for the East Coast, Bing Ge specializes in guiding consumer-packaged goods and healthcare clients through the evolving consumer landscape. Known for blending data-driven insights with creativity and curiosity, she delivers sophisticated measurement strategies across the full paid, owned, and earned ecosystem. Bing is at the forefront of the firm's analytics evolution and is a key architect in integrating AI and agentic solutions into its research and measurement offerings. Her work is focused on transforming how data is used to deliver smarter, more predictive insights that prove tangible business impact for clients.
- [Laura Gabb](https://webershandwick.com/our-people/laura-gabb): Laura has extensive experience in public affairs and advocacy campaigns, with a proven consultancy track record across sectors including technology, transport (aviation and rail), energy, private healthcare and insurance. She helps clients to deliver successful public affairs initiatives, supporting them to achieve their commercial goals and build trust with stakeholders. Laura leads the UK public affairs team at Weber in London specializing in Westminster public affairs, working closely with colleagues in Glasgow and Edinburgh who specialize in Scottish devolved politics in Holyrood.
- [Paul Furfari](https://webershandwick.com/our-people/paul-furfari): A senior leader within Weber Shandwick’s crisis and issues management practice, Paul advises executive leadership teams, providing expert counsel to organizations navigating complex and high-stakes reputational threats. With extensive experience in crisis communications, he excels at developing strong, unified strategies that protect business interests and build resilience during periods of intense scrutiny, guiding clients through their most challenging moments.
- [Anna Flashman-Fox ](https://webershandwick.com/our-people/anna-flashman-fox): Anna leads the creative offering at Flipside Group, delivering strategic, full-service brand solutions on a global scale. With 15 years’ experience in the media and creative industries, she has successfully managed multi-discipline teams to deliver award-winning campaigns that drive trust, awareness, and engagement. Anna has extensive experience in the health sector, having led global campaigns for health brands such as GSK and Haleon, with a focus on behaviour change and evidence-based messaging.
- [Barney Evison](https://webershandwick.com/our-people/barney-evison): Barney delivers user-centric, growth-oriented go-to-market strategies and digital products that solve clients’ business problems. As Digital Strategy & Experience Lead for EMEA, he has extensive experience driving award-winning digital transformation and AI implementation programs for a range of clients including HP, Splunk, MongoDB, Haleon, Novartis, Sanofi and Takeda.
- [Megan Clyne](https://webershandwick.com/our-people/megan-clyne): Megan has almost 20 years of experience working with Fortune 500 companies to drive employee engagement through periods of change. 

She has worked closely with C-suite teams across many industries on organizational transformations including M&A, culture change, leadership transitions, restructures and new business initiatives, helping to successfully implement broad-scale changes by aligning leadership, and engaging and involving employees. ​
- [Patrick Chaupham](https://webershandwick.com/our-people/patrick-chaupham): Patrick brings to I/O clients 25 years of experience as an innovation strategist, fueled by a client-first mindset, deep emerging tech expertise and a hacker orientation. As EVP and Head of Applied Innovation, he accelerates and activates Generative AI for Fortune 500 organizations, deploying first-of-their-kind client pilots that drive significant business transformation. His current focus is on developing groundbreaking applications of AI to solve complex business challenges and guide clients through the effective adoption of this transformative technology.
- [Emily Caruso](https://webershandwick.com/our-people/emily-caruso): Emily Caruso is an experienced corporate communications and business strategist. She specializes in helping organizations to identify and successfully leverage opportunities to improve the employee experience and increase productivity, with a focus on navigating complex environments. 


- [Christine Beggan](https://webershandwick.com/our-people/christine-beggan): Christine provides counsel to clients on various corporate communications initiatives, particularly those related to financial events and transactions.
- [Robyn Adelson](https://webershandwick.com/our-people/robyn-adelson): Robyn has built her career on a conviction that the best ideas earn their way into people's lives and that the teams behind them matter just as much as the work itself. As chief strategy officer, her remit spans both strategy and creative, she has happily spent her career building earned-first creative capability across the industry, producing award-winning work for some of the world's leading and emerging brands, and giving her time to mentoring the next generation of talent and non-profit boards.
- [Jackie Cox Battles](https://webershandwick.com/our-people/jackie-cox-battles): More leadership stories
- [Lee Ann Townes](https://webershandwick.com/our-people/lee-ann-townes): Lee Ann is a firm believer in the power of dynamic storytelling and creative communications to shape agendas, change culture, and drive positive impact. With a deep commitment to advancing equity, sustainability, and social progress, she leads The Weber Shandwick Collective’s New York-based Social Impact & Sustainability team.
- [Ava Lau](https://webershandwick.com/our-people/ava-lau): An Account Director in the Healthcare practice of the Hong Kong and Singapore Hub, Ava has also held positions in two other practices:, technology and public affairs. She has managed brand development, corporate social responsibility, issues management, as well as an award-winning breast cancer awareness campaign during her time at Weber Shandwick.
- [Alia Mohsen](https://webershandwick.com/our-people/alia-mohsen): Before she joined Weber Shandwick's Digital Health team in early 2011, Alia spent many of her days navigating a complex healthcare landscape as someone living with the rare genetic disorder known as ectrodactyly. She is dedicated to helping others do the same by delivering inclusive, authentic and thoughtful digital communications for her healthcare clients and the patients and caregivers they aim to support.
- [Panthea Heydari](https://webershandwick.com/our-people/panthea-heydari): Panthea Heydari is an integral member of the Element Scientific Communications team as a Vice President within the Healthcare arm of Weber Shandwick. She uses her neuroscience and research background to creatively tell scientific stories and provide strategic guidance to clients.
- [Marcia Cirino](https://webershandwick.com/our-people/marcia-cirino): Marcia Cirino has 25 years’ experience in communications. She leads the New Business efforts in Brazil, integrating teams to deliver the best solutions to client’s business challenges and communication needs.
- [Graham Reid](https://webershandwick.com/our-people/graham-reid): Graham is a senior counsellor focused on corporate sustainability communications and supporting clients on strategic planning, media relations and corporate reputation. He provides counsel to UK, pan-European and global clients to help them navigate the complex and evolving sustainability landscape, including ESG reporting, net zero climate targets, sustainability campaigns, and risk areas such as greenwashing, packaging innovation, supply chain management, biodiversity and carbon neutrality.
- [Errol Cockfield](https://webershandwick.com/our-people/errol-cockfield): Errol helps companies navigate reputational risks and advance brand goals during times of transformation. He creates strategies on litigation support, brand safety, cultural issues, labor relations and supply chains. His clients span industries such as consumer goods, finance, media, manufacturing, higher education, NGOs and the arts. He has worked with Heineken, McDonald’s, Warner Bros. Discovery, the Gates Foundation and Yale University.
- [Kieran Colville](https://webershandwick.com/our-people/kieran-colville): Based in London, Kieran brings over 20 years of experience in corporate change management, workplace culture change, executive leadership and team development. He has worked with corporations across a range of industries, including healthcare, automotive, financial services, consumer goods, retail and technology. He advises brands during major business transformations on cultural change and the introduction of new operating models, tools and technologies.
- [Ben Kalevitch](https://webershandwick.com/our-people/ben-kalevitch): Ben’s focus is on advising clients to connect a business strategy to its workforce in order to align, inspire and drive business performance. For more than 25 years he has helped to shape corporate cultures through innovation, organizational design, branding, and integrating new technologies including AI platforms.
- [Barnaby Fry](https://webershandwick.com/our-people/barnaby-fry): Barnaby is a crisis communications specialist with over 25 years of experience in protecting and promoting the reputation of global organizations. He provides communications counsel and conducts executive coaching and crisis scenario exercises. He is an expert in highly-regulated businesses and previously advised UK regulators, including the Financial Conduct Authority and the UK’s Nuclear Waste Services.
- [Anthea Hoyle](https://webershandwick.com/our-people/anthea-hoyle): Anthea leads the United Minds team in North America, where she brings curiosity and commitment to business transformations, including M&As and corporate restructurings, and enhancing corporate culture. She works with global corporations on employee engagement, branding, strategic consulting, culture change and marketing activations. Her clients have included American Express, IBM, Mars, Unilever, UPS, DuPont, GE Capital, BP, Bayer, Unilever and Merck.
- [Michael Tirone](https://webershandwick.com/our-people/michael-tirone): Michael specializes in B2B digital marketing, business solutions, account-based marketing (ABM) and MarTech offerings. He advises clients on national and global business solutions, strategies, tactical execution and reporting to drive successful outcomes and ROI around niche, complex sales cycles and barriers. His clients include Case IH, ExxonMobil, Constellation, MDOT, U.S. Postal Service, Sleep Number, Ericsson, Early Warning Signs, Daikin and others.
- [Greg Power](https://webershandwick.com/our-people/greg-power): Greg brings 35 years of experience in communications and operational leadership to his role as President and CEO of Weber Shandwick Canada. He specializes in C-suite communications advice and strategy, storytelling narratives, and crisis and issues management. He leads a team that supports both Canadian and multinational companies, including RBC, McDonald’s, Air Canada, Sun Life and GM.
- [Kate Olsen](https://webershandwick.com/our-people/kate-olsen): Kate helps brands and C-suite leaders navigate sustainability at the intersection of policy, culture, technology and media. She specializes in thought leadership, reputation management and stakeholder relations. Her clients have included AB InBev, the Gates Foundation, Boston Consulting Group, Conservation International, International Committee of the Red Cross, Mars, Nike, Novartis, Roche, UNHCR, United Way Worldwide and the World Health Organization.
- [John Files](https://webershandwick.com/our-people/john-files): John co-leads the public affairs practice, applying his experience as a writer and editor on politics and public policy to support strategic communications and advocacy campaigns. He provides strategic counsel, media relations, executive training and visibility, and crisis and issues management. His client work includes corporations, universities, business groups and nonprofit organizations, including Aetna, Amazon, Booz Allen Hamilton, Boston Consulting Group, ClimateWorks Foundation, Entertainment Software Association, Fannie Mae, General Motors, George Washington University, Huntington Ingalls Industries, MIT, PhRMA, TIAA, and the United Way Worldwide.
- [Don Spetner](https://webershandwick.com/our-people/don-spetner): Don is a senior strategic advisor at Weber Shandwick, counselling CEOs and boards on how to structure, staff and elevate world-class marketing and communications functions. Drawing on assignments as chief communications officer for three global enterprises, he guides leadership communications, C-suite support and talent development across technology, energy, financial-services and consumer sectors.
- [Jack Leslie](https://webershandwick.com/our-people/jack-leslie): Jack Leslie is a strategic communications leader, political consultant and international development advocate. As former Chairman of Weber Shandwick, he advised major corporations, governments, and nonprofits on navigating complex global issues. He has deep expertise in global health, having counseled organizations like the World Health Organization, The Global Fund, the Gates Foundation, and the Rockefeller Foundation, as well as pharmaceutical companies including Pfizer, Johnson & Johnson, Merck & Co., and Sanofi. Jack currently serves as Co-Chair of the Board of HealthX Partners and chairs the Advisory Board of the NIH Clinical Center.
- [Shannon Thornton Susko](https://webershandwick.com/our-people/shannon-thornton-susko): Shannon is a seasoned communications professional with more than two decades of strategic, corporate, financial and crisis communications experience.  She most recently served as Chief Communications Officer (CCO) for Centene Corporation (Centene) and as Managing Director and Co-Head of Strategic Situations and Investor Relations, as well as Head of Healthcare, for Edelman Smithfield – the financial communications boutique within global communications firm Edelman. As a strategic advisor to boards and management teams of public and private companies, Shannon guided communications strategy during both normal course and transformative situations.  
- [Meghann Curtis](https://webershandwick.com/our-people/meghann-curtis): Meghann counsels Fortune 500 corporate and nonprofit clients on public policy issues, navigating strategies at the intersection of business, politics, media and culture. She co-chairs the Politics & Policy Task Force. Before joining Weber Shandwick, Meghann served in the Bush and Obama administrations at the U.S. Department of State for more than a decade, including serving as Senior Advisor to the Secretary of State and as Deputy Assistant Secretary of State, leading the Fulbright Scholarship and $500 million in public diplomacy programs.
- [Marc Drechsler](https://webershandwick.com/our-people/marc-drechsler): Marc Drechsler advises clients on event-driven communications issues including financial transactions and special situations, as well as long-term corporate positioning and investor relations programs. Spanning a career of more than three decades in the financial communications and financial services industries, Marc has advised hundreds of clients in North America, Europe and Asia counseling senior executives on some of their most critical, high stakes issues. ​ Prior to joining Weber Shandwick, Marc was a Partner and global head of financial communications at Ketchum New York, Director at Citigate Dewe Rogerson and started his career at Commerzbank in New York City. ​He holds a BA degree in economics from the University of Pennsylvania in Philadelphia.
- [Virginia Tenpenny](https://webershandwick.com/our-people/virginia-tenpenny): Virginia Tenpenny is a nationally recognized leader in social impact with more than two decades of experience in corporate philanthropy, community impact, ethical sourcing, workforce development, and stakeholder engagement. She currently serves as Chief Social Impact Officer at NationSwell, where she leads a national community of senior corporate, philanthropic, and nonprofit leaders working to accelerate innovative solutions to social, economic, and environmental challenges. In this role, she guides cross-sector leaders toward collaborative strategies that advance social impact, workforce innovation, and community-based change.
- [Dr. Lisa Larkin](https://webershandwick.com/our-people/lisa-larkin): Lisa is a board-certified internist and nationally recognized expert in women’s health and menopause, with more than 30 years of experience in clinical care, medical education, and healthcare innovation. She continues to actively practice in Cincinnati, where she provides comprehensive internal medicine and consultative women’s healthcare in the multispecialty practice she founded, and where she serves as CEO. She is also the Founder and CEO of Ms.Medicine and the Founder and Executive Director of HERmedicine.  
- [Donna Klassen](https://webershandwick.com/our-people/donna-klassen): Donna is Co-Founder and CEO of Let’s Talk Menopause, a national nonprofit dedicated to transforming conversations about menopause so women receive the healthcare and information they deserve. A licensed clinical social worker specializing in women’s reproductive mental health, Donna is a sought-after public speaker and advocate who educates audiences on menopause, mental wellness, and workplace strategies.
- [Micho Spring](https://webershandwick.com/our-people/micho-spring): Micho Spring is a senior reputation strategist and crisis counselor, experienced public company Director and Boston business and civic leader.
- [Kristen Izquierdo](https://webershandwick.com/our-people/kristen-izquierdo)
- [Silvia Marte](https://webershandwick.com/our-people/silvia-marte): More leadership stories
- [Alphonse Daudre-Vignier](https://webershandwick.com/our-people/alphonse-daudre-vignier): More leadership stories
- [Lara Ziobro](https://webershandwick.com/our-people/lara-ziobro): More leadership stories
- [Jim O’Connell](https://webershandwick.com/our-people/jim-oconnell): More leadership stories
- [Jeffrey Spivock](https://webershandwick.com/our-people/jeffrey-spivock)
- [Matilda von Schéele](https://webershandwick.com/our-people/matilda-von-scheele)
- [Valiant Freeman](https://webershandwick.com/our-people/valiant-freeman): Since he began working in this industry, finding and working to open doors where he could, Valiant has been fortunate enough to put work into the world that allows every person to come as they are. Lets them feel as human as they’ve ever been. Whether it was at Sesame Street or Google or SSK, he's been using creativity and stories to make a difference in people’s lives.
- [Leah Billion](https://webershandwick.com/our-people/leah-billion): Leah has been on the Weber Shandwick strategy team for over five years, working on some of the world’s largest CPG brands. She holds degrees in the Great Books and Spanish from the University of Notre Dame and is an avid traveler, having lived in Italy, Spain and Greece.
- [Morgan Biles](https://webershandwick.com/our-people/morgan-biles): Morgan is an earned-first creative, writer, and 2024 Cannes Young Lion who has worked across healthcare and consumer brands. 
- [Adam Ferguson](https://webershandwick.com/our-people/adam-ferguson): Adam is an award-winning Creative Director who cut his teeth in traditional advertising before honing his skills in brand PR and earned media. He's passionate about telling human stories and solving real world problems, while connecting brands to consumers through purpose-driven initiatives. He's a published novelist, occasional teacher, and has an irrational fear of serpents and killer, killer whales.
- [Addison McKenna](https://webershandwick.com/our-people/addison-mckenna): Addision is a Associate Creative Director with a consumer-first mindset and a good grasp on what generates earned. She's energized by seeing work go from brainstorm to the real world.
- [Khery Chiapas](https://webershandwick.com/our-people/khery-chiapas): Khery is a former professional soccer player. When he was looking for a job outside the playing field, he was seeking an agency that wouldn't judge him for only having soccer as a job – and not additional professional experience. Weber Shandwick welcomed him with a lot of love and gave him the opportunity to grow professionally – enhancing his expertise in strategy with content creators.
- [Tom Beckman](https://webershandwick.com/our-people/tom-beckman): Tom’s professional journey has been a pursuit of making companies and brands play a more meaningful role in culture and society overall. He is a frequent speaker, teacher, juror and award recipient at industry institutions such as TED, Cannes Lions, Stockholm School of Economics and Miami Ad School.
- [Joy Farber Kolo](https://webershandwick.com/our-people/joy-farber-kolo): Joy Farber Kolo is Chief Innovation & Integration Officer at The Weber Shandwick Collective, where she’s architected the agency’s end-to-end framework for modern integrated communications — translating complexity into clarity and driving commercial and reputational impact for clients.
- [Hugh Taggart](https://webershandwick.com/our-people/hugh-taggart): Hugh is the UK and EMEA CEO of Weber Shandwick, responsible for the agency’s commercial, cultural and operational performance across the region. Based in London, he oversees eight EMEA markets and a team of 800 practitioners, spanning brand strategy and influencer marketing to digital strategy and issues management. Hugh also sits on Weber Shandwick’s Global Operating Board.
- [Staci Rucker](https://webershandwick.com/our-people/staci-rucker): With an unparalleled dedication to fostering academic and workplace environments where everyone is afforded an opportunity to succeed, Staci brings extensive experience in inclusion and belonging, having transformed initiatives at prominent law schools before spearheading impactful programs at Weber Shandwick. Her leadership is defined by a commitment to cultivating inclusive communities and driving lasting, systemic change.
- [Michael Wehman](https://webershandwick.com/our-people/michael-wehman): Michael Wehman leads Weber Shandwick’s largest region, working across business units, practices, capabilities and clients. He also works across the firm’s other regions to streamline integration and operational consistency. He previously led the agency’s flagship New York office, where he oversaw a highly diversified mix of practice groups, industry verticals, specialty services and award-winning marketing services professionals. Prior to his officewide leadership role, Michael was the head of the New York Consumer Marketing practice.
- [Jerry Gleason](https://webershandwick.com/our-people/jerry-gleason): For nearly three decades, Jerry has developed and implemented integrated communications programs and change management initiatives for some of the world’s best-known brands and companies.
- [Lindsay Hughes](https://webershandwick.com/our-people/lindsay-hughes): Lindsay has spent her entire career on the agency side and has had the benefit of leading integrated, global AOR engagements for some of the worlds most loved and admired companies and brands. While the work has always been thrilling, the people—internal teams and client partners—behind the work have always been Lindsay's greatest source of inspiration. In a world where relationships matter deeply, Lindsay believes that the best teams and partnerships are those that transcend the transactional. This is where we unlock the magic, do our best work and create the most meaningful work with the greatest impact.
- [Laura Schoen](https://webershandwick.com/our-people/laura-schoen): More leadership stories
- [Ben Branham](https://webershandwick.com/our-people/ben-branham): Ben oversees a New York-based team providing communications expertise on corporate reputation, sustainability, crisis management, capital markets and public affairs. He brings a deep understanding of complex political, media and nonprofit landscapes and the leadership required to navigate them. He has counseled clients in transportation, affordable housing, clean energy, manufacturing and higher education. Ben’s career has included work on infrastructure projects such as Cornell Tech’s campus on Roosevelt Island, New York’s professional soccer stadium in Queens, the 20th anniversary of September 11th, and the transformation of LaGuardia Airport during his tenure as Chief Communications Officer at the Port Authority of NY & NJ. He also served with Mayor Michael Bloomberg at the NYC Economic Development Corporation, where he led external affairs and industry initiatives to catalyze growth and job creation.
- [Kerry Needham](https://webershandwick.com/our-people/kerry-needham)
- [Jim McCray](https://webershandwick.com/our-people/jim-mccray): Jim McCray is one of the country’s leading political, nonprofit and philanthropic fundraisers and strategists most recently serving as a Senior Advisor to the Republican National Committee and the 2024 Trump-Vance presidential campaign where he managed a 60-person national fundraising team. In addition to multiple presidential campaigns, he has worked on more than 35 statewide political campaigns for Republican gubernatorial and Senate candidates. As CEO of Highwood Capital - a national political and business consulting firm - McCray advises U.S. Senators, Governors, coalitions, corporations and nonprofits, including the Bipartisan Policy Center, the PGA Tour/PGA of America, the Washington Capitals & Wizards, Eisenhower Memorial and Home Builders Institute.
- [Mike Dubke](https://webershandwick.com/our-people/mike-dubke): Mike is co-founder and managing partner of the Black Rock Group, where he crafts media strategy, issue advocacy and crisis communications for companies in energy, technology, transportation, finance, restaurants and retail. A veteran political operative since 1992, Mike blends campaign instincts with policy expertise and is a regular CNN and NBC analyst, appearing on Meet the Press, State of the Union and outlets worldwide.
- [Ashley Etienne](https://webershandwick.com/our-people/ashley-etienne): Ashley is a senior political commentator for CBS News and an award-winning communications strategist who guides C-suites, campaigns and coalitions through high-stakes societal, reputational and public-affairs challenges. Drawing on more than two decades at the nexus of policy, media and digital strategy, Ashley blends crisis management with persuasive storytelling; her counsel has shaped Fortune 500 boardrooms and national initiatives, including one that secured an affirmative Supreme Court decision.
- [Claire Wardle](https://webershandwick.com/our-people/claire-wardle): Claire Wardle is a globally renowned leader in researching and implementing mitigation strategies against weaponized information ecosystems. As well as positions at Brown University, Harvard and now Cornell, she has also served as head of social media for the UN Refugee Agency, as Director of News Services for Storyful, and a leading consultant on digital transformation to organizations around the globe.
- [Chrissa Pagitsas](https://webershandwick.com/our-people/chrissa-pagitsas): Chrissa is CEO of Pagitsas Advisors, where she advises corporate and nonprofit leaders—including C-suites and Boards—on driving strategic transformation at the intersection of sustainability, ESG and global business. A recognized voice on resilience, sustainable growth, and ESG value creation, Chrissa is a sought-after keynote speaker known for catalyzing bold action through sustainability leadership.
- [Karen Pugliese](https://webershandwick.com/our-people/karen-pugliese-2): Karen oversees global operations and strategy for Weber Shandwick, the earned-first communications and consulting agency serving nearly half the Fortune 100, where she has driven record client retention and industry-defining recognition.
- [Maureen Golga](https://webershandwick.com/our-people/maureen-golga): Maureen helps clients solve challenges at the intersection of corporate reputation, social impact and public affairs. She is a founding member of the agency’s Social Impact + Sustainability practice, helping clients deploy cutting-edge ideas, tools and intelligence to create marketing and communications programs that drive positive impact. Maureen works across the hospitality, financial services, insurance and higher education sectors, including with Hilton, Pernod Ricard, USAA, IBM, BCG, Bank of America, Allstate, State Farm, MIT and the Corporation for Public Broadcasting. She manages issue advocacy on economic insecurity, domestic violence, workforce development, affordable housing, disaster relief, land conservation, college access and sexual consent. She has also worked with nonprofits and foundations, including American Council on Education, Gates Foundation, Habitat for Humanity, W.K. Kellogg Foundation, Grameen Foundation and Rainforest Alliance.
- [Amanda Berenstein](https://webershandwick.com/our-people/amanda-berenstein): Amanda Berenstein leads Weber Shandwick in Mexico and serves as the firm’s LATAM Regional Client Leader, advising senior leaders on reputation, brand positioning, and growth. She has guided the Mexico business through sustained momentum and recognition across the region, including “Latin America Agency of the Year” honors and multiple “Mexico Agency of the Year” wins.  
 
Amanda has been recognized internationally as a top PR leader in Latin America and is frequently named among Mexico’s leading marketing and communications executives. She holds a BA in International Relations from Universidad Iberoamericana and a Master of Public Policy from the University of Chicago, serves on boards including the Museum of Memory and Tolerance, YPO, and is co-author of the book “Reimagining the power of Communication”.   
- [Sheila Mulligan](https://webershandwick.com/our-people/sheila-mulligan): Sheila is the President of the firm’s Central region which includes Chicago, Dallas, Detroit, Minneapolis and St. Louis. She has extensive experience advising C-suite clients across a diverse set of business sectors on corporate transformations, CEO transitions, crisis and issues. Her client portfolio represents some of the largest global enterprises across food and agriculture, consumer goods, healthcare and retail.   Previously, Sheila worked for almost two decades at Edelman, including as Managing Director of the firm’s U.S. Corporate Brand and Reputation practice. She led the modernization of the firm’s corporate reputation capability and was a senior advisor to some of its largest corporate clients. She also worked at public affairs firm Jasculca/Terman & Associates (JT), where she advised on the opening of the Clinton Presidential Library. Sheila sits on the Board of Trustees of the Peggy Notebaert Nature Museum in Chicago. She is also a member of the Women Executive 50. 
- [Carolyn Devanayagam](https://webershandwick.com/our-people/carolyn-devanayagam): With a multi-decade career spanning positions in Southeast Asia, China and the United States, Carolyn is recognized for her global experience on some of the firm’s largest, multi-market clients. Based in Singapore, she oversees C-suite consulting services across Asia-Pacific’s diverse corporate landscape. She has extensive experience in issue management, crisis communications, storytelling, media and crisis training, and organizational transformations for both multinational companies and non-government organizations. Carolyn is one of Campaign’s prestigious “Women to Watch.” She has been a judge at the Cannes Lions International Creative Festival, Tangram’s, PRCA and Spikes Asia. She is a graduate of Australia’s RMIT University and holds an Executive MBA from Rutgers University.
- [Greg Prager](https://webershandwick.com/our-people/greg-prager): Greg is a senior communications and corporate affairs executive with over 20 years of corporate and agency experience, working with CEOs and management teams across diverse geographies and industries to build and protect their brands and reputations. He oversees markets across EMEA, driving innovation in AI, analytics, strategy, creative and advisory to deliver impactful work for clients. He also leads Weber Advisory in EMEA, shaping the firm’s offering to help top clients protect their reputation and license to operate. Prior to joining Weber Shandwick, Greg held corporate and government affairs roles at Philip Morris and founded a consulting firm providing strategic communications to multi-national companies. Based in Geneva, he began his career in New York and has worked in Europe for more than two decades.
- [Peter Carson](https://webershandwick.com/our-people/peter-carson): Peter is a trusted senior client counselor, creating and managing integrated communications for corporations, coalitions, trade associations, government agencies and nonprofits. His specialties include corporate reputation, CEO visibility, crisis communications, third-party identification and advocacy. Since 2020, Peter has advised the U.S. Postal Service and its leadership team on modernization initiatives. He led reputation recovery efforts for Norfolk Southern following a 2023 train derailment. He led a coalition to enact a federal law to combat unregulated pharmaceutical manufacturing, which was recognized by the Holmes Report and PR News as a top Public Affairs Campaign. Peter’s career began with former Rep. Christopher Shays (R-CT) in Congress, where he served in policy positions and as Chief of Staff.
- [Farrell Kramer](https://webershandwick.com/our-people/farrell-kramer): Farrell Kramer brings deep expertise in financial communications and top-tier media. Most recently, Kramer served as head of communications for the New York Stock Exchange, where he was responsible for global communications across the NYSE Group's equities and options exchanges and business lines. Earlier, he led financial services in North America as an executive vice president at Weber Shandwick. As a journalist, Kramer was an award-winning investigative reporter at The Associated Press and a business writer covering M&A and the media industry.

## Sectors
- [Health](https://webershandwick.com/industries/health): We help healthcare and life sciences organizations navigate complexity with clarity and purpose. Grounded in science and empathy, our experts support pharmaceutical leaders, providers, and public health agencies to build trust, advance access, and communicate innovation responsibly across a rapidly evolving health ecosystem.
- [Food & beverage](https://webershandwick.com/industries/food-and-beverage): We help food, beverage, and CPG brands earn loyalty through authentic storytelling, cultural insight, and sustainability leadership. From farm to table, we understand what shapes taste, influences choice, and builds lasting brand trust.
- [Financial services](https://webershandwick.com/industries/financial-services): We help financial institutions, banks, and fintech innovators build trust and navigate transformation. With deep regulatory insight and global market expertise, we craft communications that strengthen reputation, inspire confidence, and drive progress in a rapidly evolving financial landscape.
- [Government & public sector](https://webershandwick.com/industries/government-and-public-sector): We partner with governments and public institutions to communicate policy priorities, engage stakeholders, and strengthen public trust. Our expertise bridges public and private interests, advancing transparency, understanding, and impact across every level of government.
- [Mobility & transportation](https://webershandwick.com/industries/mobility-and-transportation): We help brands lead the future of mobility — advancing sustainable transportation, EV innovation, and smart infrastructure. From automotive to public transit, we navigate policy, technology, and perception to drive progress in how the world moves.
- [Technology](https://webershandwick.com/industries/technology): We help technology brands tell human stories of innovation. From AI and cybersecurity to software, hardware, and emerging tech, we position companies to lead conversations, earn trust, and shape how the world engages with technology.
- [Retail & CPG](https://webershandwick.com/industries/retail-and-consumer-goods): Products are more than what we use on a daily basis. They’re what’s important to us as individuals — and signals of what we value. This means that what we shop, how we shop and where we shop are expressions of culture, just as significant as any other story in our newsfeed.
- [Lifestyle & leisure](https://webershandwick.com/industries/lifestyle-and-leisure): Life is meant to be lived — to experience meaningful moments through travel and other leisure and lifestyle activities. And while the landscape has changed significantly and the market has become more competitive, we’re built to meet today’s challenges and help brands create breakthrough moments.
- [Media & entertainment](https://webershandwick.com/industries/media-and-entertainment): Today, brands must work harder than ever to engage with their target audiences. By harnessing passion points across entertainment and media, we identify the moments that matter most — helping clients build authentic fandom.
- [Nonprofit](https://webershandwick.com/industries/nonprofit): Partnering with purpose-driven organizations to advance social impact, inspire action, and earn trust in times of global transformation.
- [Industry & manufacturing](https://webershandwick.com/industries/industry-and-manufacturing): Manufacturing and industrial (M&I) organizations remain the backbone of our economy. Yet, companies that make things are faced with a seriously challenging environment.
- [Energy](https://webershandwick.com/industries/energy): We help organizations across the globe to power the transition to clean energy.

## Services
- [AI Acceleration](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration): Human-first, AI-powered programs that upskill teams, pair real needs with the right tech, and turn proven pilots into everyday practice.
- [Impact Modeling](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics/impact-modeling): We connect activity to outcomes through a mix of analytics and marketing mix modeling—helping you see the real, attributable value of your budget and work.
- [Influencer & Media Network Mapping](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics/influencer-media-network-mapping): We identify who your audiences listen to and why—delivering research-backed influencer and media strategy built on network science and behavioral insight.
- [Media Monitoring Intelligence ](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics/media-monitoring-intelligence): We track campaign performance and real-time views of media conversation using human insight, AI and editorial summaries tailored to your footprint or vertical.
- [Enterprise Reputation Management](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics/enterprise-reputation-management): We connect performance with perception—delivering always-on intelligence for teams to unlock patterns, predict threats and guide action.
- [Risks & Issues Prediction](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics/risks-issues-prediction): We connect diverse data into a unified strategic engine—combining historical cases, global context, search and news to drive competitive, risk-aware foresight
- [Audience Segmentation & Behavioral Intelligence](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics/audience-segmentation-behavioral-intelligence): We dig deep into audience behaviors, market trends and sentiment shifts to uncover key themes that shape consumer decisions and move reputations, brands and campaigns.
- [Performance Report Dashboards](https://webershandwick.com/tech-ai-transformation/services/performance-marketing-measurement/performance-report-dashboards): We utilize a world-class technology stack and data engineering infrastructure to enable automated dashboards for on-demand visualization of performance with AI—file insights.
- [Measurement Strategy & Campaign Analytics](https://webershandwick.com/tech-ai-transformation/services/performance-marketing-measurement/measurement-strategy-campaign-analytics): We craft fully integrated business performance measurement solutions that cover all media and marketing efforts from start to finish, including measurement framework and technology stack.
- [Audience & Competitive Intelligence](https://webershandwick.com/tech-ai-transformation/services/performance-marketing-measurement/audience-competitive-intelligence): Top-tier media planning and research tools, along with first- and third-party data to construct addressable audiences and build activation strategies.
- [Earned Media & Influencer Integrations](https://webershandwick.com/tech-ai-transformation/services/performance-marketing-measurement/earned-media-influencer-integrations): We develop custom paid media strategies that amplify earned and influencer content—driving smarter audience segmentation, brand protection and competitive edge.
- [Paid Media Planning & Buying](https://webershandwick.com/tech-ai-transformation/services/performance-marketing-measurement/paid-media-planning-buying): We design dynamic, integrated media experience—built by our best-in-class, in-channel experts—that deliver brand impact and performance.
- [Digital Health](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/digital-health): We challenge the status quo, finding solutions that deliver real and lasting improvements to people's health with digital strategy, design and production for good.
- [Ecommerce](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/ecommerce): We design ecommerce experiences that are easy to shop and hard to leave—with optimized flows, smart navigation and conversion—focused design to help your brand grow.
- [Video & Motion Graphics](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/video-motion-graphics): From product explainers to brand narratives, we use motion to simplify complex ideas and grab attention—turning stories into visual experiences that resonate and convert.
- [Web Design & Development](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/web-design-development): We create responsive, performance-driven websites that look sharp, work fast and stay flexible—aligned with your brand and built to support real business goals.
- [Augmented Reality & Virtual Reality](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/augmented-reality-virtual-reality): We craft immersive AR and VR experiences that go beyond novelty—whether for product interaction, brand storytelling or training, we make extended reality impactful and accessible.
- [UX Design](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/ux-design): Our UX approach combines behavior insights with clean design to create smooth, intuitive experiences that reduce friction, increase engagement and work across every touchpoint.
- [Mobile App Development](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/mobile-app-development): We design and develop mobile apps that are intuitive, high-performing and built to scale—whether native, hybrid, or PWA, the experience is seamless from tap to long-term use.
- [Digital Strategy](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience/digital-strategy): We help you define goals, align with your audience and build digital roadmaps that are smart, scalable and ready for what’s next—grounded in data and designed for impact.
- [Digital Strategy & Experience](https://webershandwick.com/tech-ai-transformation/services/digital-strategy-experience): Intuitive, integrated experiences that capture attention and convert—fusing design, development and emerging tech to propel brands forward.
- [AI + You](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/ai-you): We design bespoke AI learning programs that drive understanding, ignite adoption and embed new ways of working across your organization.
- [Chatbots & Conversational AI](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/chatbots-conversational-ai): We create chatbots that deliver fast, human-like interactions. Using NLP and context learning, they engage users and drive results.
- [Agentic Crisis Communications](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/agentic-crisis-communications): We use AI to automate critical messaging and sentiment tracking, helping you respond faster and more consistently in high-stakes moments.
- [AI-Enhanced Scenario Planning & Message Testing](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/ai-enhanced-scenario-planning-message-testing): We harness AI to simulate your audiences and live-test messages, surfacing actionable insights that shape strategy and drive impact.
- [AI Agents & Agentic Orchestration](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/ai-agents-agentic-orchestration): We build AI agents that augment human expertise, orchestrating smarter workflows that elevate productivity, sharpen decision-making and fuel new growth opportunities.
- [Machine Readability Intelligence](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/machine-readability-intelligence): We audit how leading generative AI models portray your brand, company, executive, issue or sector and design earned and owned strategies to reshape the machines’ depiction.
- [AI Consulting](https://webershandwick.com/tech-ai-transformation/services/ai-acceleration/ai-consulting): We guide organizations through every phase of AI adoption—spotting high-value use-cases, matching the right technologies to business goals and scaling pilots into everyday operations.
- [Cultural Intelligence & Strategy](https://webershandwick.com/earned-media/services/cultural-intelligence-strategy): Winning in culture is rooted in understanding, expertise, perspective and data-fueled predictions. At the heart of our approach is a belief that to earn value – belief, business, loyalty – you must contribute value. Our strategic foundation often begins with translating a brand promise into a meaningful, repeatable brand behavior. We call it a cultural role.
- [Earned Creative](https://webershandwick.com/earned-media/services/earned-first-creative): The traditional creative paradigm has shifted. Ideas need to be built earned-first, with paid functioning as the amplifier. That takes a different kind of creative muscle. And it’s one we’ve honed among multi-dimensional teams of writers, creators, artists, producers and technologists. The results speak for themselves.
- [Integrated Media](https://webershandwick.com/earned-media/services/integrated-media): Today’s media doesn’t move in silos – it moves in sync. It’s a dynamic, interconnected network powered by people, platforms and algorithms. That’s why we use an integrated media approach: combining paid, earned, owned, social and influencer to help brands drive cultural relevance at speed and scale.
- [Influencer & Social](https://webershandwick.com/earned-media/services/creator-influencer-marketing): Our Influencer & Social marketing approach is built on the principle that social is more than a channel — it's a series of intertwining communities that both respond to, and feed into, a brand's narrative. We leverage influencers not to simply spread a story but to shape the story arc, embedding community-relevant creators across the full-funnel paid, earned, shared, owned ecosystem to stop the scroll.
- [Content](https://webershandwick.com/earned-media/services/content): Content – in its many forms – is a cornerstone of marketing communications. But in an algorithm- and AI-shaped media network, content doesn’t get surfaced – or achieve reach – because you’ve spent the most; it gets surfaced because it’s the most relevant to the query, the moment and the culture. That’s why our approach helps your content earn its way to the top.
- [Campaigns & Activations](https://webershandwick.com/earned-media/services/campaigns-activations): From 360-degree campaigns to made-for-media events, we help brands and companies launch new products and reinvigorate existing ones, reach new audiences and make marquee events a moment for massive impact. Bespoke, cross-disciplinary teams come together to design and deliver culture-shaping, reputation-building, commerce-moving work.
- [Performance Marketing & Measurement](https://webershandwick.com/tech-ai-transformation/services/performance-marketing-measurement): High-impact media campaigns fueled by first- and third- party insights, continuously tested and tuned to turn every impression into tangible growth.
- [Analytics + Intelligence](https://webershandwick.com/tech-ai-transformation/services/intelligence-analytics): Data-driven foresight that transforms signals into strategy—uncovering patterns, quantifying impact and enabling faster, smarter decisions across every channel.
- [Corporate Strategy & Reputation](https://webershandwick.com/global-advisory/services/corporate-reputation-strategy): We partner with organizations to protect and elevate their reputation, establish industry leadership, and drive measurable business impact. In today’s dynamic and complex environment, we leverage data-driven insights, advanced AI, and expert human analysis to uncover, understand, and address evolving stakeholder expectations.
- [Public Affairs, Social Impact & Sustainability](https://webershandwick.com/global-advisory/services/public-affairs-impact): We help clients lead and adapt at the intersection of politics, business and culture. In a world where the routine can become political and values are expected to match action, we craft integrated public affairs strategies that protect license to operate, shape policy outcomes, and build durable trust.
- [Leadership & Organizational Change](https://webershandwick.com/global-advisory/services/leadership-organizational-change): Leading and changing organizations is complex. High stakes situations collide with human reactions -- a recipe for risk, but also growth, resilience, and innovation for your business and your people. We help you navigate large-scale transformation so you can move swiftly toward your mission, empowering leaders and teams to deliver more value.
- [Crisis & Issues](https://webershandwick.com/global-advisory/services/issues-crisis-management): From geopolitical conflicts to corporate crises, we deliver precision-driven crisis and issues management strategies to protect reputation, communicate with impact and build trust. With extensive expertise in complex global matters ranging our team equips brands and executive leaders with the counsel and tools to anticipate and protect reputation under pressure and emerge stronger than before.
- [Financial Communications & Transactions](https://webershandwick.com/global-advisory/services/financial-communications-transactions): Navigating business transactions requires strategic, integrated communications to drive alignment, protect reputation, and maintain continuity. We help organizations manage complexity during mergers, leadership transitions, and large-scale change—engaging and empowering employees, articulating value to investors and stakeholders, and leveraging data-driven insights to align business goals with stakeholder needs for long-term success.