Public Relations Intern (Summer 2024)

Atlanta, Georgia, United States

Published

01/25/2024

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Job Description:

We’re passionate about expanding the boundaries of what we offer our clients by bringing diverse perspectives to the table. Are you creative and daring? Do you have digital savvy? Do you love to collaborate and bring big ideas to life? Are you ready to launch your career with Weber Shandwick? We’re looking for you, the newest member of our Internship Program! 

 

From creative brainstorming to day-to-day execution, Weber Shandwick’s Interns form the foundation of a talented team that generates groundbreaking, award-winning programs. During the program, you’ll work on campaigns for iconic brands and companies you likely encounter every single day. 

 

What’s in it for you? Our interns will earn practical experience as fully integrated members of account teams and will receive coaching from team members to help advance your career goals. 

 

What you’ll do all day: 

  • Create: Craft written communications including media materials and compelling social content 
  • Research: Analyze brands using various resources 
  • Engage: Share big ideas in brainstorms and with teams 
  • Plan: Assist in event coordination and logistics 
  • Hustle: Pitch stories to media, develop media lists, track placements, etc. 
  • Monitor: Track brands in traditional and social media 

 

What we’re looking for from you: 

  • Thinking: Do it out of the box. Actually, it’s best if you’re wholly unfamiliar with the concept of boxes 
  • Digital: Know all the old school and the latest social media platforms, what brands are doing on them and what they should do next 
  • Communication: Speak, write and edit succinctly and compellingly 
  • Management: Meet deadlines, put out fires and multi-task. Work fast, and work well 
  • Detail-Oriented: Attention to detail and a commitment to delivering clear and precise work is a must 
  • Technical: Know Word, PowerPoint, Excel and Outlook. Familiarity with platforms like Hootsuite, Cision, MuckRack, Adobe Creative Suite, a plus 
  • Dynamic: Ability to work in a fast-paced agency environment 
  • Spark: Understand what sets you apart 

 

What you’ll get from us: 

  • Support: As you navigate a hybrid workplace, you’ll have regular check-ins, calls and touchpoints with your teams and the whole office to feel connected 
  • Mentor: You’ll be paired with someone in the office to mentor you and help you navigate the waters 
  • Learning and development: Keep sharp and learn all the new skills with access to trainings and tutorials through complimentary access to LinkedIn Learning as a WS employee 
  • A possible career: Internships have the possibility of growing into a full-time position 
  • A paycheck! Interns are paid hourly, at 40-hours per week 

 

Requirements: 

  • The ideal candidate must be a college graduate by start of internship 
  • Availability: 40 hours a week from June to August

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-LC1 

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

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Boston, Massachusetts, United States

Account Director, Client Experience Digital - Healthcare

Account Director – Client Experience, Digital, Healthcare

Weber Shandwick – Boston

The Boston office has an opportunity for a proven communications professional with 7+ years of social and digital media experience to join our team as a Director in our growing digital healthcare practice.  The ideal candidate will have previous digital healthcare experience, and is a motivated, proactive team player who is strong in account management, content development and creative thinking.  He/she possesses a thorough understanding of the client’s business, the healthcare and pharmaceutical industries, digital and social media, measurement and communications strategies.

If that is you, let’s talk!

Responsibilities include:

  • Support day-to-day social strategy for a major client across a portfolio of brands, becoming an expert on our clients’ business and understanding how their communications objectives help achieve business goals.
  • Ability to confidently advise internal and client teams on integrated digital marketing strategy and execution
  • Develop project plans, calendars, and workflow processes for a variety of tactics, including social and digital media (long-form editorial content, blogging, microsites, social networks, syndication, etc.) and provide senior client counsel
  • Deep experience within cross-channel digital marketing strategies, working closely with different teams including creative, paid media, planning and PR. Oversee content production from concept to execution to measurement.
  • Strong understanding of digital analytics and measurement and performance-driven insights
  • Maintain a keen interest in current industry trends, and act as a thought leader in elevating these trends to directly and indirectly affect clients and our digital health practice
  • Understand industry issues that directly and indirectly affect the client, particularly the regulatory landscape and its implications on the healthcare and pharmaceutical industry’s use of social media.
  • Generate new ideas and opportunities to ensure client program success
  • Experiment constantly. Pilot new tactics and strategies and prove their effectiveness through data.

The Essentials:

  • Thinking: Seeing the forest through the trees for our clients and not getting caught in the minutia. Intellectual curiosity and creativity, as well as a constant drive to experiment and figure out how to achieve goals is a must. 
  • Communication: Speak, write and edit succinctly and compellingly.
  • Storytelling: Understand the elements that make a story exciting, what brands are doing in the press and on social platforms, and what they should do next.
  • Management: Meet deadlines, put out fires and multi-task. Work fast and work well.
  • Interpersonal: Collaborate well and play nice, whether it’s in a team, with other teams or independently.
  • Passion: To deliver high-quality work, build close client relationships, execute effectively, and be motivated by the work.
  • Technical: Skills in Microsoft Office Suite (Word, Excel, PowerPoint), Analytics tools (e.g., Google Analytics and Insights), research & execution tools (e.g., Hootsuite, Khoros, Brandwatch). Experience with media databases and social tracking tools are a bonus.
  • Detail-Oriented: Whether it’s a strategy presentation, client social posts or communications, or monthly insights reporting, attention to detail and a commitment to delivering clear and precise work is essential.
  • Spark: Understand what sets you apart.
  • Growth: Recognize where you can grow and be open to learning opportunities.

Additional Responsibilities:

  • Be a lead strategist for digital clients
  • Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary team to deliver client success
  • Provide client counsel while serving as a strategic driver for client meetings and presentations
  • Expand the digital deliverables and offerings for our team
  • Assist in the development and implementation of paid, owned and earned programs
  • Efficiently manage client and team resources and deliverables around major campaigns and projects
  • Write content briefs and develop project timelines
  • Manage multiple projects at various stages simultaneously, while managing budgets and staffing around programs and campaigns
  • Have excellent organization and time management skills
  • Have very strong written and verbal communications skills
  • Be able and eager to quickly learn new systems, tools, approaches and platforms
  • Effectively manage client and team expectations around timelines, work and deliverables

Basic Qualifications:

  • 7+ years of experience within the digital marketing industry (e.g., PR, digital, ad agency, etc.) with a strong understanding of integrated strategies  
  • 3+ years team management experience leading small groups and projects
  • Bachelor’s Degree
  • Strong experience in both large-scale and start-up business environments preferred

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-JR2

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Boston, Massachusetts, United States

Consumer PR Intern (Summer 2024)

Weber Shandwick Boston is seeking a diverse thinker to help us solve and create industry-defining work. Our internship program focuses on transmitting strong communications and interpersonal skills while working closely with a team of dynamic and enthusiastic professionals.

 

Weber Shandwick Interns will earn practical experience as fully integrated members of account teams and will receive coaching from team members to help advance their career goals.

 

What you will be doing:

  • Research: Analyze brands using various resources
  • Engage: Share big ideas in brainstorms and with teams
  • Plan: Assist in event coordination and logistics
  • Create: Craft written communications including media materials and social content
  • Hustle: Pitch stories to media, develop media lists, track placements, etc.
  • Monitor: Track brands in traditional and social media

 

What we are looking for:

  • Thinking: Intellectual curiosity and creativity is essential
  • Communication: Speak, write and edit succinctly and compellingly
  • Management: Meet deadlines, put out fires and multi-task. Work fast, and work well
  • Detail-Oriented: Attention to detail and a commitment to delivering clear and precise work is a must
  • Dynamic: Ability to work in a fast-paced agency environment
  • Spark: Understand what sets you apart

 

What you’ll get from us:

  • Support: As you navigate a hybrid workplace, you’ll have regular check-ins, calls and touchpoints with your teams and the whole office to feel connected
  • Mentor: You’ll be paired with someone in the office to mentor you and help you navigate the waters
  • A large reach: Experience working with colleagues across the Weber Shandwick network
  • A possible career: Internships have the possibility of growing into a full-time position
  • A paycheck! Interns are paid hourly

 

Requirements:

  • The ideal candidate must be a college graduate by the start of the internship or have demonstrated transferrable skills
  • Must be available to work 40 hours a week

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-LC1 

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Atlanta, Georgia, United States

Senior Manager, Client Experience

Senior Manager, Client Experience, Consumer 

Role is onsite in Atlanta, GA

Weber Shandwick Atlanta is looking for an engaging, curious, collaborative and results-oriented individual with outstanding client service and interaction skills, as well as proven writing, strategic planning, media and client relations to help drive the growth and success of a variety of accounts.

Responsibilities:  

CLIENT AND WORK

  • Liaises with clients and assists in client communications, including developing and coordinating routine account management materials, including timelines, activity reports, client documentation and project management support, as appropriate for size of account or office
  • Partners with diverse, cross-functional teams to ensure strong execution of programs in support of the client business objectives
  • Supports creative ideation on a consistent basis and provides thoughtful recommendations
  • Develops communication and media materials, and conducts media outreach (social media posts, fact sheets, pitch emails, backgrounders)
  • Develops targeted media lists and learn/follow clients’ priority media: top-tier, trade, a diverse mix of social influencers, etc.
  • Supports influencer identification, coordination and management, including conducting research, maintaining databases and coordinating activation logistics in partnership with our influencer experts
  • Monitors, analyzes and develops client coverage reports, leveraging industry measurement and listening tools to identify opportunities for growth and strategic evolution
  • Proactively identifies issues and recommends solutions based on category or competitive activity
  • Keeps pace with social media / digital industry trends and developments
  • Leads small teams to conduct pressing research on a wide range of issues, reviews and prepare executive summaries and/or analyses of information, as appropriate for size of account or office

SELF LEADERSHIP AND TEAM EFFECTIVENESS

  • Contributes to work plan of junior team members and helps guide their work
  • Serves as role model to team members, producing high quality work and continually updating manager on activity progress
  • Proactively contributes to inclusive team culture and consistently displays behaviors that support integration

BUSINESS ACUMEN

  • Grows understanding of financial aspects of accounts by supporting budget tracking and invoicing, maintaining fee and out-of-pocket trackers, and submitting purchase orders
  • Supports a healthy account and business through accurate time entry
  • Maintains a thorough understanding of clients’ business and industry
  • Familiarity with SOW in order to flag any out-of-scope client requests to manager

GROWTH AND BUSINESS DEVELOPMENT

  • Leverages understanding of client’s business to share ideas to help grow the account organically
  • Participates in meetings to support new business development/organic business growth opportunities as directed, including capturing notes, recaps, research, updating trackers and timelines (proactive/reactive pitches)
  • Develops new business acumen through supporting the development of pitch materials and shadowing elements of a pitch

Basic Qualifications:  

  • 5-7 years of related communications experience, preferably in an agency environment
  • Desire and ability to work in a fast-paced, entrepreneurial environment; applicant must be a self-starter, with the ability to work independently and interdependently across a diverse organization, but can also take direction
  • Ability to adapt quickly to changes
  • Ability to think critically about account work, ask questions as needed and effectively solve problems
  • Exceptional judgment when working with team members, client contacts and partners
  • Excellent written and verbal communication skills with the ability to effectively communicate with clients and internal team members across multiple levels
  • Strong time management skills and attention to detail
  • Demonstrates ability to interact with senior level clients
  • Proficiency in Microsoft Office Suite, online services, and AP style writing is essential

Additional Qualifications: 

  • Strong oral and written communication skills
  • Strong time management skills and attention to detail
  • Results-oriented
  • Team player

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: 

  • Medical 
  • Dental 
  • Vision 
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-MA1  

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.