Social Media Manager - Healthcare

Boston, Massachusetts, United States

Published

04/09/2024

Apply now

We are seeking someone who is passionate about healthcare and making a difference in the lives of patients living with various diseases and conditions. This is an onsite hybrid work model position. As a Manager, you will work closely with senior and junior staff members across several teams to provide counsel and manage day-to-day work, in addition to serving as a key client contact.

As a successful Manager, you will be a strong leader with excellent writing and communications skills and an ability to translate client needs into project plans. You will also help develop and implement engagement campaigns for a variety of healthcare clients, including pharmaceutical companies, hospitals, and health systems. Ideally, you should have agency/consulting or related experience with a background in healthcare communications, including experience leading digital program elements.

Other responsibilities include, but are not limited to:

  1. Manage account team implementation of agreed-upon programs, ensuring quality standards are met and desired results are delivered on-budget
  2. Lead project management initiatives
  3. Lead development and revision of tools, ensuring all activities are moving forward and are within deadlines
  4. Leverage traditional media as well as influencers and digital/emerging technologies for PR programming
  5. Set and meet campaign measurement and evaluation criteria
  6. Identify training and development needs of junior staff and provide opportunities that enable staff members to reach their full potential

 

 What We Are Looking For

  1. Fluency and/or familiarity with digital and social media
  2. Experience working on multi-disciplinary (holistic) communication initiatives
  3. Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
  4. Experience with clients and accounts that are measurement and evaluation driven
  5. Strong presentation skills, poise, and professionalism
  6. Industry experience in healthcare communications and/or pharmaceuticals

Basic Qualifications

  1. At least 4 years’ experience in public relations at an agency or corporate in-house (healthcare experience required)
  2. BA or BS in Public Relations, Communications, or in a related field

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

  • Medical
  • Dental
  • Vision
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-JR2

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

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Seoul, South Korea

Associate - Senior Associate, Digital Content Marketing

Weber Shandwick Korea is seeking a highly motivated individual who is passionate about digital contents marketing and excels in a fast-paced, dynamic environment.

This Associate position provides an opportunity to actively collaborate as a partner in digital marketing with leading international brands and large domestic companies in their respective fields to create digital strategies including digital marketing, digital PR, and communication.

What You Will Do:

  • Planning and execution of integrated communication campaigns focused on digital channels
  • Planning and execution of brand’s social channel operation strategy (Instagram, Facebook, Kakao, etc.)
  • Consulting and communication with clients
  • Analyzing consumer, media, and industry trends
  • Content planning and production management
  • Planning and execution of influencer collaboration programs
  • Digital advertising execution and performance management (media relations)
  • Analyzing results of activities and suggesting improvements
  • Other marketing-related tasks across the board

What You Will Need:

  • Fluent Korean and English Proficiency (Ability to do business smoothly in Korean and English);
  • Minimum of 1 years’ experience Digital Marketing, Digital Contents industry, ideally in an agency environment
  • Knowledge of media and social media practices.

Preferred Experience:

  • Work experience in global PR/Marketing agency or Marketing team in the company

What We Look For:

  • Strong written and verbal communication skills;
  • A team-player attitude and ability to think creatively;
  • Creative and innovative individuals with a natural sense of curiosity.

#LI-YL1

Note from the team

Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.

Personal data held by Weber Shandwick relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick.

 

 

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Seoul, South Korea

Account Director, Digital Content Marketing

Weber Shandwick is one of the world’s leading global communications and marketing solutions firms with offices in 79 cities and a network extending to 120 cities on 6 continents. In the Asia Pacific region the firm operates in 18 markets including owned as well as affiliates and representative firms in other locales – spanning Greater China, Japan and Korea, India and Southeast Asia.  Our heritage in Asia Pacific stretches back more than 60 years.

Weber Shandwick was named Asia-Pacific PR Consultancy of the Year 2015, 2017, 2019 and 2020 by PR Awards Asia, the ICCO Regional Network of the Year Asia Pacific in 2015, 2017, 2018 and 2019, Asia-Pacific Consultancy of the Year 2017 and 2019 by Provoke and Regional Network of the Year in 2014, 2015, 2016, 2017 & 2018 by Public Affairs Asia.  We were also named PRWeek Purpose Awards Agency of the Year 2020 and 2021, Global PR Agency of the Decade at the 2020 Global Sabre Awards by Provoke Media

We are looking for an experienced digital communications professional with a passion for content marketing to join our office in Seoul. You will be part of our Digital & Analytics team which develops online content targeting an international audience for leading domestic and global companies.  

As an Account Director you will be responsible for seamless project delivery across client accounts. The primary focus of the role will be managing the planning and production of content for clients’ social media accounts and websites, devising the editorial calendar, stakeholder management, and overseeing the project lifecycle. We’re looking for bi-lingual candidates, looking to work in a fast paced environment, with exciting career development opportunities. 

What You Will Do:

Client Work

  • Planning and execution of integrated communication campaigns focused on digital channels
  • Planning and execution of brand’s social channel operation strategy (Instagram, Facebook, LinkedIn, etc.)
  • Keep client programs on schedule and ensure all deadliness are met 
  • Structure long term plans and program recommendations for clients 
  • Analyzing consumer, media, and industry trends
  • Content planning and production management
  • Planning and execution of influencer collaboration programs
  • Digital advertising execution and performance management 
  • Contribute to and promote business development by counseling clients 
  • Analysing results of activities and suggest improvements
  • Other marketing-related tasks across the board

Business Development

  • Actively participate in new business initiatives including taking a lead role in research and scoping of new business opportunities as requested. 
  • Generate new business from existing clients and new clients by developing programs, making credentials presentations, presenting program recommendations and pursuing new business leads 

Team Management 

  • Act as key contact for internal account staff to address issues 
  • Train and motivate team members 
  • Create opportunities for team members to enhance growth with agency 
  • Attend account reviews and staff meetings – provide ongoing communications and feedback 

 

Requirements:

  • Fluent Korean and English Proficiency (Ability to do business smoothly in Korean and English);
  • Minimum of 7 years’ experience Digital Marketing, Digital Content ideally in an agency environment
  • Knowledge of the full digital eco-system: Social media, websites (particularly corporate newsrooms) & blogs, digital ads, SEO, analytics, EDMs, apps, etc.  
  • Able to operate various digital platforms, conduct performance analysis, and write reports  
  • Holistic ability in corporate content marketing from developing strategic plans to production and amplification  
  • Exceptional presentation and communication skills that bring your ideas to life through explanations that engage and excite internal and external audiences 
  • Flawless attention to detail with a proven ability to manage full project lifecycles from brief to delivery and measurement 
  • Enthusiasm for strategic planning, creative ideation, new business development and long-term client partnerships 
  • Understand the elements that make a story exciting, what brands are doing in the press and on social platforms, and what they should do next 
  • A team player who can collaborate with a range of people to devise the best approach to the work in hand and bring your team along with you throughout the journey 
  • Open minded, agile with change, and practical 

 

Note from the team

Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.

Personal data held by Weber Shandwick relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Due to the large number of applications received, we apologize if we are unable to provide a response or feedback on unsuccessful applications. We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick.

 

#LI-LW1

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Detroit, Michigan, United States

Senior Manager, Client Experience Digital

Manager/Senior Manager, Client Experience, Consumer (FREELANCE)

Weber Shandwick Detroit is looking for an engaging, curious, collaborative and results-oriented individual with outstanding client service and interaction skills, as well as proven writing, strategic planning, media and client relations to help drive the growth and success of social media accounts.

This individual should have an interest in working in Social Media – experience in social media preferred, but not a requirement.

 What We Are Looking For

  1. Fluency and/or familiarity with digital and social media
  2. Experience working on multi-disciplinary (holistic) communication initiatives
  3. Strong understanding of the relationship between traditional public relations and the use of current online/digital technology and social media
  4. Experience with clients and accounts that are measurement and evaluation driven
  5. Strong presentation skills, poise, and professionalism
  6. Industry experience in automotive communications

Responsibilities:  

CLIENT AND WORK

  • Liaises with clients and assists in client communications, including developing and coordinating routine account management materials, including timelines, activity reports, client documentation and project management support, as appropriate for size of account or office
  • Partners with diverse, cross-functional teams to ensure strong execution of programs in support of the client business objectives
  • Supports creative ideation on a consistent basis and provides thoughtful recommendations
  • Develops communication and media materials, and conducts media outreach (social media posts, fact sheets, pitch emails, backgrounders)
  • Develops targeted media lists and learn/follow clients’ priority media: top-tier, trade, a diverse mix of social influencers, etc.
  • Supports influencer identification, coordination and management, including conducting research, maintaining databases and coordinating activation logistics in partnership with our influencer experts
  • Monitors, analyzes and develops client coverage reports, leveraging industry measurement and listening tools to identify opportunities for growth and strategic evolution
  • Proactively identifies issues and recommends solutions based on category or competitive activity
  • Keeps pace with social media / digital industry trends and developments
  • Leads small teams to conduct pressing research on a wide range of issues, reviews and prepare executive summaries and/or analyses of information, as appropriate for size of account or office

SELF LEADERSHIP AND TEAM EFFECTIVENESS

  • Contributes to work plan of junior team members and helps guide their work
  • Serves as role model to team members, producing high quality work and continually updating manager on activity progress
  • Proactively contributes to inclusive team culture and consistently displays behaviors that support integration

BUSINESS ACUMEN

  • Grows understanding of financial aspects of accounts by supporting budget tracking and invoicing, maintaining fee and out-of-pocket trackers, and submitting purchase orders
  • Supports a healthy account and business through accurate time entry
  • Maintains a thorough understanding of clients’ business and industry
  • Familiarity with SOW in order to flag any out-of-scope client requests to manager

GROWTH AND BUSINESS DEVELOPMENT

  • Leverages understanding of client’s business to share ideas to help grow the account organically
  • Participates in meetings to support new business development/organic business growth opportunities as directed, including capturing notes, recaps, research, updating trackers and timelines (proactive/reactive pitches)
  • Develops new business acumen through supporting the development of pitch materials and shadowing elements of a pitch

Basic Qualifications:  

  • 5-7 years of related communications experience, preferably in an agency environment
  • Desire and ability to work in a fast-paced, entrepreneurial environment; applicant must be a self-starter, with the ability to work independently and interdependently across a diverse organization, but can also take direction
  • Ability to adapt quickly to changes
  • Ability to think critically about account work, ask questions as needed and effectively solve problems
  • Exceptional judgment when working with team members, client contacts and partners
  • Excellent written and verbal communication skills with the ability to effectively communicate with clients and internal team members across multiple levels
  • Strong time management skills and attention to detail
  • Demonstrates ability to interact with senior level clients
  • Proficiency in Microsoft Office Suite, online services, and AP style writing is essential

Additional Qualifications: 

  • Strong oral and written communication skills
  • Strong time management skills and attention to detail
  • Results-oriented
  • Team player

 

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: 

  • Medical 
  • Dental 
  • Vision 
  • 401k (with employer match)
  • Tuition Reimbursement
  • Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
  • MyDays – Flexible holiday schedules
  • Short-Term Disability
  • Paid Employee Family Leave
  • Family Building Benefit 

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-RJ1 

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.