Weber Shandwick Launches "Social Studio"

LOS ANGELES, June 16, 2009 – Weber Shandwick announced today the official launch of “Social Studio” — a digital production and communications service that addresses the intersection of content creation, social video syndication and new media relations. Social Studio recognizes the insatiable need for quality content that addresses specific interests of online publishers, including mainstream media sites, blogs, online video channels and those sharing content through social networks. The Social Studio offering is delivered through the firm's network of new media and content specialists, including former news reporters, digital strategists, bloggers, video producers and editors, writers and creative directors.

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About Weber Shandwick
Weber Shandwick is a leading global public relations agency with offices in 76 countries around the world. The firm’s success is built on its deep commitment to client service, our people, creativity, collaboration and harnessing the power of Advocates - engaging stakeholders in new and creative ways to build brands and reputation. Weber Shandwick provides strategy and execution across practices such as consumer marketing, healthcare, technology, public affairs, financial services, corporate and crisis management. Its specialized services include digital/social media, advocacy advertising, market research, and corporate responsibility. In 2010, Weber Shandwick was named Global Agency of the Year by The Holmes Report for the second year in a row; an 'Agency of the Decade' by Advertising Age, Large PR Agency of the Year by Bulldog Reporter, and Top Corporate Responsibility Advisory Firm by CR Magazine. The firm has also won numerous 'best place to work' awards around the world including "Best Multinational Firm to Work For in EMEA" by The Holmes Report and a "Top Place to Work in PR" by PR News. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com