Wednesday, November 19, 2008
Excerpt: "To answer some of the key questions agencies might face around these issues and to help you navigate the tricky transition to green PR, we checked in with Weber Shandwick's Andy Polansky, who gave us the inside story on his agency's green efforts, how he thinks an Obama administration will impact sustainability programs nationwide—and whether or not other firms should consider ISO 14001 'Green Certification,' which the firm was awarded for all its U.S. offices earlier this year, meaning every office has achieved proficiency in recycling, saving paper and using energy efficient compact fluorescent light bulbs among other steps..."
Source: The Firm Voice